Hot this week: Talent revolution, Nokia and Oxo
What are the stories you need to know about from the world of digital marketing this week? Check out our round-up of the hottest .rising headlines over the past seven days.
Every week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. This week we bring you our latest leaders feature with the cure for the digital skills gap, the end of Nokia and many more essential digital stories and stats.
LEADERS: Are you ready for the digital talent revolution?
There is a widely acknowledged shortage of digital skills in the UK at the moment. Here, Arch Apprenticeships’ Ben Rowland explores the quiet talent revolution that could just help change all that: specialist digital apprenticeship programmes.
RIP: Microsoft officially lays Nokia brand to rest
It’s official. The mobile brand responsible for deflowering a mobile generation is no more.
TOOLS & TECH: Google launches new ‘Consumer Barometer’ planning tool
Google has launched a free tool which lets users download customised data and market-specific information. According to the website, the tool can help users discover anything from how often people go online, to how many connected devices they may have.
INSIGHT: 3 steps to get 100,000 people to read your blog
For many marketers, just getting 100,000 visitors to a website seems impossible, but with the right process and strategy in place, the challenge becomes a little bit easier to tackle, says content strategist Brittany Leaning.
INSIGHT: Will Oxo bring back old TV ads to commemorate Lynda Bellingham?
Fans of Lynda Bellingham, who passed away this week have taken to Facebook to demand the return of her much adored Oxo ads over the Christmas period to commemorate her life – but will the famous brand respond?
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