Monetizing Social in Japan: Mixi vs. Facebook
Mixi offers Pages, launches contextual advertising platform.
Mixi offers Pages, launches contextual advertising platform.
In 2012, social will continue to grow in Japan with Mixi building out its offering to counter Facebook’s increasing popularity in the country.
Shohei Shimoda, global business division director at iRep, outlines the monetization of social and talks briefly about Yahoo Japan.
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