"This is the best competitive advantage possible," Says Hyundai CMO Dean Evans, "because the features and technology across today's automotive brands ...
View articleChief marketing officers have shared their views on technology, innovation and how they see their roles transforming into the near future at an exclus...
View articleIn the 'future' will your job be secure? For those in the insurance, healthcare, legal and a range of other sectors, it probably isn't, says Edelman D...
View articleIf you’re an automaker or car dealer, 2016 should be a good year for sales. Intensive research conducted by my data scientist colleagues at Bing Ads s...
View articleOne of the largest automakers on the planet, Ford plans to stay relevant in the digital age by transitioning from a product brand to a product and s...
View articleGet in a modern car, perform a voice search on the car’s infotainment system or via a synced smartphone app, does your brand come up in the search res...
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