The ideal martech stack includes tools that enable lead nurturing, content management, customer satisfaction, and automation - all with the goal of fa...
View articleJon Schulz, CMO at Viant, discusses the key considerations for marketers as industries get a handle on the immediate crisis of COVID-19 and start look...
View articleAnd nearly 60% of B2B marketers say email marketing is the most effective strategy for demand creation, followed by content/video, SEO, events, then s...
View articleNew report shows content struggles among B2B marketers. But data, consistency and scalability are set to underpin strategies of the future. Read More...
View articleDeliberate content marketing, revamped email newsletters, small companies taking on giants, martech automation, and other demand generation 2019 trend...
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