Coca-Cola's 2013 Super Bowl promo is using fan votes to determine the outcome of an initial ad that will live online until game day. Read More...
View articleGovernments from around the world made 1,858 requests for Twitter data during the second half of 2012. That is compared to the first half when world g...
View article"If your toddler can walk, your toddler can ride a Strider." That's a message that Strider Sports, a Rapid City, South Dakota-based maker of balance b...
View articleThe network is calling on fans of the show Suits to submit animated GIFs via Cinemagram. Read More...
View articleDespite all the newfangled channels and technology by which marketers can reach consumers in a digital capacity today, email is still the most effecti...
View articleOoyala has showed off its Twitter Video Card solution with a campaign from ESPN. Ooyala provides a platform for online video management, publishing, a...
View articleTarget's Tweet-to-Runway Show will feature products tied to everyday tweets. Read More...
View articleRemember that Twitter is a unique marketing ecosystem; it warrants a strategy that's as distinctive as the site itself. Read More...
View articleHow the Twitter/AP mashup will further blur the lines of advertising and editorial. Read More...
View articleKFC has deemed itself the "official sponsor of couchgating" and is calling on U.S. football fans to share their home game-watching tips. Read More...
View articleThe rover has its own Foursquare badge, among other social offerings. Read More...
View articlePepsi is asking fans to submit photos for a video introduction to the Super Bowl XLVII halftime show in February. Read More...
View articleSelect a few key areas to either do better in or to start to be active in for your social media marketing program this year. Read More...
View articleOnline marketers emphasize content in the marketing mix now more than ever, but they don't always get it right. Read More...
View articleBehind the hash-tags, a Q&A with McDonald's social media director Rick Wion. Read More...
View articleRucker used Eventful's Demand It platform to determine where to donate holiday toys. Read More...
View articleThe environmental organization hopes its Santa Relocation Project will spur conversations about global warming. Read More...
View articleThe city is offering free trips to active social media users in exchange for content. Read More...
View articleA few things to keep in mind when you're developing your next digital marketing campaign about the apocalypse (or whatever buzz-worthy event comes you...
View articleIf you're reading this before December 21, are you dreading the destruction of the world as foretold by the ancient Mayan calendar? Probably not. Read...
View articleThree predictions for the new year of social. Read More...
View articleThe new social metrics include social connections like Facebook likes, Facebook engagement rates, social chatter, and Twitter retweet rates. Read More...
View articleUnmetric has unveiled its new Agency Platform, a way to let agencies see how brands stack up against the competition on social media. Unmetric, which ...
View articleThe digital content company is asking Twitter users to compose a holiday audiobook with the hashtag #Jinglebook. Read More...
View articleIn today’s always on, interconnected society, it’s rare (even almost unheard of) for a brand to take a somewhat anti-social approach to marketing. But...
View articleThe modern furniture brand is inviting Twitter users to play musical chairs online for a chance to win physical chairs. Read More...
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