Tiffany's Tumblr Showcases 175 Years of Jewels
Social

Tiffany's Tumblr Showcases 175 Years of Jewels

13y Lisa Lacy

Tiffany's Tumblr Showcases 175 Years of Jewels

The jeweler's new Tumblr will include content from various stages in its 175-year history. Read More...

View article
Dunkin' Donuts' Twitter Header Tracks Votes in Latest Promo
Social

Dunkin' Donuts' Twitter Header Tracks Votes in Latest Promo

13y Lisa Lacy

Dunkin' Donuts' Twitter Header Tracks Votes in Lat...

The interactive header tallies votes for seasonal beverages in real time. Read More...

View article
Twitter Extends Reach Into APAC By Partnering With Komli Media
Marketing

Twitter Extends Reach Into APAC By Partnering With Komli Media

13y Melanie White

Twitter Extends Reach Into APAC By Partnering With...

Twitter has stepped-up a gear in its efforts to draw revenue from its growing user base Asia, by securing an exclusive deal with its first advertising...

View article
Canadian Club Serves Whisky Whisdoms to Male Fans
Social

Canadian Club Serves Whisky Whisdoms to Male Fans

13y Lisa Lacy

Canadian Club Serves Whisky Whisdoms to Male Fans

In the new promotion, the Canadian Club Chairman appeals to men with whisky-related advice. Read More...

View article
Cravebox Builds Brand Connection With Product Themed Boxes
Social

Cravebox Builds Brand Connection With Product Themed Boxes

13y Lisa Lacy

Cravebox Builds Brand Connection With Product Them...

With its first birthday approaching in December, product discovery service Cravebox is building connections with brands to provide themed product boxe...

View article
Shifting Sands: The Fall of Facebook and Twitter?
Analytics

Shifting Sands: The Fall of Facebook and Twitter?

13y Adrian Lee

Shifting Sands: The Fall of Facebook and Twitter?

Facebook and Twitter are not the sum total of the social media universe, particularly if brands are looking to engage effectively with the digital aud...

View article
#GivingTuesday Uses Digital to Promote Giving Back
Social

#GivingTuesday Uses Digital to Promote Giving Back

13y Lisa Lacy

#GivingTuesday Uses Digital to Promote Giving Back

The new movement positions itself as a charitable day after Cyber Monday. Read More...

View article
Local Citizens Are Social for Hurricane Sandy Relief
Marketing

Local Citizens Are Social for Hurricane Sandy Relief

13y Michael Shashoua

Local Citizens Are Social for Hurricane Sandy Reli...

How individuals are using social media to lend a hand to relief efforts in the wake of Hurricane Sandy. Read More...

View article
Social Media Marketing at 200 MPH
Social

Social Media Marketing at 200 MPH

13y Dave Evans

Social Media Marketing at 200 MPH

Follow Formula 1's formula for how to set up a social event: put the basics in place and simultaneously ensure customer delight at every touchpoint. R...

View article
Twitter Tweaks Search Features in App Update
Social

Twitter Tweaks Search Features in App Update

13y Lee Bell

Twitter Tweaks Search Features in App Update

Twitter's updated mobile app for iOS and Android aims to improve search and discovery. It brings improved search features to the app and web, and show...

View article
Compass Labs Launches CLIQ Social Intelligence
Social

Compass Labs Launches CLIQ Social Intelligence

13y Lisa Lacy

Compass Labs Launches CLIQ Social Intelligence

Social marketing platform Compass Labs has launched CLIQ Social Intelligence, a platform it says provides brands guidance on their audience, and earne...

View article
Miso Launches Social TV App, Quips
Social

Miso Launches Social TV App, Quips

13y Lisa Lacy

Miso Launches Social TV App, Quips

Social TV start-up Miso has launched a new product, Quips, that allows users to select a scene from a TV show, caption it with their thoughts and shar...

View article
Ad:Tech - Cutting Edge Apps That Will Change Marketing
Marketing

Ad:Tech - Cutting Edge Apps That Will Change Marketing

13y Mary Lisbeth D'Amico

Ad:Tech - Cutting Edge Apps That Will Change Marke...

Executives at ad:tech New York this week presented three emerging technologies, some more mature than others, with the potential to change the marketi...

View article
Toys "R" Us Introduces Tiny Newscasters for Holiday Campaign
Social

Toys "R" Us Introduces Tiny Newscasters for Holiday Campaign

13y Lisa Lacy

Toys "R" Us Introduces Tiny Newscasters for Holida...

Instead of Santa and the North Pole, toy store chain Toys “R” Us is utilizing a newsroom and reporters in some of its digital promotional efforts this...

View article
Google Changes and Customer Engagement
Social

Google Changes and Customer Engagement

13y Jasmine Sandler

Google Changes and Customer Engagement

Customer engagement is truly the only tangible factor to determining social media marketing success. Read More...

View article
Social Sentiment Tracked for 2012 Presidential Election
Display Advertising

Social Sentiment Tracked for 2012 Presidential Election

13y Miranda Miller

Social Sentiment Tracked for 2012 Presidential Ele...

Voters can check out election results, polling station locations, and even social sentiment analysis offered by the major U.S. search engines today. P...

View article
Sponsored Reviews Form Basis for Earned Ad Platform
Acquisition

Sponsored Reviews Form Basis for Earned Ad Platform

13y Mary Lisbeth D'Amico

Sponsored Reviews Form Basis for Earned Ad Platfor...

When consumers set out to buy a laptop, smartphone or flat-screen TV, chances are they hit the Web to see what experts have to say about the products....

View article
LA Tourism Goes Social, Hooks Up With Savvy Locals
Social

LA Tourism Goes Social, Hooks Up With Savvy Locals

13y Joan Voight

LA Tourism Goes Social, Hooks Up With Savvy Locals

Social connections between visitors and savvy local residents are the heart of a newly revamped promotional website touting the sprawling Los Angeles ...

View article
3 Reasons Brands Should Market During Natural Disasters
Media

3 Reasons Brands Should Market During Natural Disasters

13y Tessa Wegert

3 Reasons Brands Should Market During Natural Disa...

Brands that have access to content deemed valuable by consumers should use it to help them at times of need - and that includes during a debilitating ...

View article
Social Start-Up Chirpify Expands Into Instagram
Social

Social Start-Up Chirpify Expands Into Instagram

13y Lisa Lacy

Social Start-Up Chirpify Expands Into Instagram

Six-month-old start-up Chirpify, a platform for in-stream commerce on social networks, has expanded into Instagram. Read More...

View article
Four Seasons Creates a Spark
Social

Four Seasons Creates a Spark

13y Lisa Lacy

Four Seasons Creates a Spark

Four Seasons Hotels and Resorts has launched an online campaign, The Spark, which aims to create engaging online content to inspire romance among coup...

View article
Twitter Goes Female (and What It Means for Your Social Media Marketing)
Actionable Analysis

Twitter Goes Female (and What It Means for Your Social Media Marketing)

13y Heidi Cohen

Twitter Goes Female (and What It Means for Your So...

Seven actionable Twitter tactics you need now! Read More...

View article
Twitter Confirms Facebook-Style 'Like' Option for Engagement
Social

Twitter Confirms Facebook-Style 'Like' Option for Engagement

13y Madeline Bennett

Twitter Confirms Facebook-Style 'Like' Option for ...

Users want a more lightweight option, says CEO Dick Costolo. Read More...

View article
Unilever Embraces Carrotmob for Online Cause Marketing
Marketing

Unilever Embraces Carrotmob for Online Cause Marketing

13y Joan Voight

Unilever Embraces Carrotmob for Online Cause Marke...

Carrotmob, a seven-person digital cause-marketing startup, has pulled off a coup most young agencies only dream of - working on retail marketing campa...

View article
Twitter Tests Like and Star Buttons for Tweets
Social

Twitter Tests Like and Star Buttons for Tweets

13y Miranda Miller

Twitter Tests Like and Star Buttons for Tweets

Twitter is testing a few seemingly innocuous new labels among select users for “Favorite” tweets: Star and Like. Could this new tagging language for e...

View article
Brooklyn Nets Pushes Its Digital Game
Social

Brooklyn Nets Pushes Its Digital Game

13y Lisa Lacy

Brooklyn Nets Pushes Its Digital Game

As excitement builds for the Brooklyn Nets first home game on November 1 and the borough prepares to welcome its first professional sports team since ...

View article
One Share = $4.20, According to Eventbrite
Ad Industry Metrics

One Share = $4.20, According to Eventbrite

13y Susan Kuchinskas

One Share = $4.20, According to Eventbrite

Do you wonder about the value of a social media share? If it's an event managed on Eventbrite, the online registration and ticketing company can tell ...

View article
1 40 41 42 43 44 62