When it comes to content management, imagine not having to hunt for the most up-to-date assets, frantically looking for them, or worrying about conten...
View articleHead of Marketing and Strategy at Mav, Hillary Black helps you design a strategic, conversational experience on SMS with best practices and examples. ...
View articleCase study into the work industrial manufacturer Omron did with digital asset management platform Bynder to improve their website experience. Read Mor...
View article“Marketers and designers alike need to be targeted in their approach: focusing on their audience’s needs first," says Adobe voice expert Mark Webster,...
View articleAn estimated 80% of content streamed on Netflix is influenced by its recommendation system. Stats/examples how shows like House of Cards keep users en...
View articleThe IDC predicts that by 2021, businesses that invest in providing a frictionless user experience will see a 20% decrease in customer attrition. Read ...
View articleWhen frustrated with a streaming service, 60% of users will take some sort of action -- whether trying again later or abandoning the service altogethe...
View articleExpect AI to benefit mobile app developers and publishers in three key ways: improved ad pricing, optimized user experience, and mobile ad fraud remov...
View articleProduct pages are one of the stop signs where online shoppers decide whether to go through with the purchase or not. Eye tracking research unveils how...
View articleFor ecommerce businesses, your website’s customer journey is critical to your success. So how can you make sure it is optimized for maximum conversion...
View articleFor years, brands have used microsites, in many cases to great effect. But not all microsites deliver results. So what separates the effective microsi...
View articleWhen used effectively, chatbots can deliver timely, quick support to influence buying decisions, field customer service questions, and maximize target...
View articleApple has announced that with the next update to iOS 10, they will limit the number of times an app owner can pester a user for a rating. Read More...
View articleAll restauranteurs have plenty to learn from a gastronomic tour of top chef’s mobile sites. Read More...
View articleSometimes the functionality and user experience (UX) on a website can make or break a business. Things like mobile optimization or page load-time are ...
View articleThe next generation of wearable technology will give consumers an unprecedented ability to filter out digital experiences that aren’t of value to them...
View articleWhat’s the difference between mobile user experience (UX), usability and user interface (UI)? Read More...
View articleIt’s essential that customers feel they can trust a website with their credit card, but how can retailers build trust during checkout? I think,...
View articleMobile is everywhere in our lives and as mobile consumers increase, ecommerce sites need to be prepared. Stuart McMillan, Deputy Head of Ecommerce of ...
View articleIn this post, I’ll show a range of examples of site search from various ecommerce sites, inspired by this week’s #ecomchat discussion on T...
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