Despite all the drama inherent in late-night TV, cereal mascot Cap'n Crunch has tossed his trademark blue cap into the arena with his own online talk ...
View articleThe video series on Velveeta's YouTube page features fictional guys the brand hopes will appeal to a young male demographic while pushing its Shells a...
View articleKool-Aid has updated its pitcher spokesman Kool-Aid Man and added a new Facebook page and YouTube channel as part of a wider campaign. Read More...
View articleWhat began as a small company in Utah turned into a multi-million dollar success story, thanks in part to YouTube. Orabrush is now one of the top subs...
View articleFive key ways to manage your social media marketing so you can sleep at night and see social media working for you. Read More...
View articleYour brand has the opportunity to broadcast to the 800 million monthly viewers, and a powerful video has an opportunity to get you ranked in universal...
View articleThe Japanese carmaker launched its Instagram channel at the 2013 New York Auto Show - one year after it launched its Pinterest page at the 2012 show. ...
View articleSmells like April Fools' Day. You know, immature and cheesy, with a quick, bright finish. At least according to Google Nose, one of the latest additio...
View articleNavigating this abundance of viewer's choice ad units requires a smart approach to digital advertising overall. Read More...
View articleNine guidelines to follow for your video SEO success gained from personal experience, industry collaboration, experimentation, and reverse engineering...
View articleGoogle touts success of video service. Read More
View articleSocial media affords marketers the invaluable ability to connect directly with current and potential customers. Read More...
View articleFreeCreditScore.com is asking consumers to submit alternative endings to a TV commercial that features its Score Planner tool. Read More...
View articlePundits may have decided that the Harlem Shake meme is uncool, annoying, and downright "over." Yet, undaunted, selected companies are still joining th...
View articleThe brand has engaged an eager fan base of Millennials to push its latest product on Facebook, Twitter, and YouTube. Read More...
View articleThe promotion, A Brother in Your Corner, asks participants to submit stories on Facebook. Read More...
View articleThe campaign seeks to encourage consumers to sample non-pizza menu items. Read More...
View articleNASA solicited questions via YouTube for the event. Interested participants can also use Google+, YouTube, Twitter and Facebook to pose questions duri...
View articleGoogle reports that, while simple searches for "chocolate" ruled this week, more specific searches are trending: In the past 30 days, search volume fo...
View articleTargeting your audience, optimizing your videos, promotion, and measuring your campaign's effectiveness all are critical pieces when marketing on YouT...
View articleHonda is supplementing a TV spot for its 2013 Civic with a social program focused on innovation. Read More...
View articleWhen it's time to distribute a compelling video marketing campaign to the world, mobile is the place to be. Here are six ways to create a mobile-frien...
View articleGoogle+ is establishing itself as the mainstream social network for brands with a 9,400 percent increase in users since last year, according to a repo...
View articleTV infomercials can sell everything from hair pieces to knives, so the big question is, why has it taken so long for them to move online? Ball home ca...
View articleBudweiser's 2013 Super Bowl ad featuring their famous Clydesdales - and introducing their newest foal, who was just seven days old during the shoot - ...
View articleCheck here for data and analysis as commercials air throughout the game. Read More...
View articleHere's ClickZ's take on the early Super Bowl advertising highlights this year - and what to look out for on Sunday. Read More...
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