World's largest PC provider sells more mobile devices than PCs

The growing mobile market is something many digital marketers are looking to take advantage of as Lenovo reveals that, for the first time ever, it has sold more mobile devices than PCs.

The growing mobile market is something many digital marketers are looking to take advantage of as Lenovo reveals that, for the first time ever, it has sold more mobile devices than PCs.

This quarter saw Lenovo become the world’s number 1 PC maker and number 4 smartphone provider, as it recorded the fastest growth among the top five vendors, increasing by a huge 132%.

Lenovo announced that its fiscal first quarter, which ended June 30, “combined shipments of smartphones and tablets surpassed PCs for the first time ever during the quarter, demonstrating the momentum of these two businesses.

The quarter resulted in $8.8 billion in revenues for the company.

Ensuring email and online campaigns are mobile ready and can be accessed by all popular devices is integral to maintaining a wide-spread and dedicated audience. Brands who fail to jump on board the digital revolution will quickly find themselves lagging behind competitors as a result.

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