Top 50 Advertisers by Media Value in December, 2007
Rankings of the top 50 Internet advertisers by media value in December 2007.
Rankings of the top 50 Internet advertisers by media value in December 2007.
The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.
Top 50 Internet Advertisers by Media Value, December 2007 |
|||
---|---|---|---|
Position | Advertiser | Media Value ($000) |
Sector |
1 | Nextag Services | 17,526 | Ret |
2 | Fidelity Brokerage Services: consumer service | 16,590 | Fin |
3 | E-Trade Financial | 15,079 | Fin |
4 | University of Phoenix Online | 11,338 | Edu |
5 | Verizon ISP | 11,286 | Tech |
6 | Verizon Wireless | 10,479 | Tech |
7 | Dell: Inspiron computer | 10,094 | Tech |
8 | Bank of America: consumer services | 8,269 | Fin |
9 | Chevrolet Autos: Malibu | 7,611 | Auto |
10 | Scottrade: consumer services | 7,577 | Fin |
11 | LendingTree | 7,019 | Fin |
12 | Morningstar.net | 6,507 | Fin |
13 | LowerMyBills.com | 6,035 | Fin |
14 | Classmates Online | 5,540 | Misc |
15 | University of Phoenix | 5,230 | Edu |
16 | AT&T Wireless | 5,042 | Tech |
17 | Chevrolet: autos and trucks | 4,989 | Auto |
18 | AT&T Online | 4,609 | Tech |
19 | Charles Schwab: consumer services | 4,435 | Fin |
20 | BestBuy | 4,157 | Ret |
21 | Privacy Matters | 4,155 | Fin |
22 | Dodge Trucks: Caravan | 4,106 | Auto |
23 | Jaguar Autos: XF | 4,039 | Auto |
24 | The Wall Street Journal Online | 3,965 | M/E |
25 | LasikPlus Vision Center | 3,653 | H/F |
26 | CircuitCity.com | 3,586 | Ret |
27 | American Express | 3,402 | Fin |
28 | Monster.ca | 3,399 | Class |
29 | Samsung: BlackJack wireless phones | 3,374 | Tech |
30 | Freecreditreport.com | 3,365 | Fin |
31 | Motley Fool Online | 3,233 | Fin |
32 | Flip: video camcorder | 3,214 | Tech |
33 | MyCokeRewards | 3,161 | Misc |
34 | Scottrade Online | 3,045 | Fin |
35 | Wal-Mart: disc misc. | 3,022 | Ret |
36 | Stubhub | 2,738 | Ret |
37 | T-Mobile Wireless | 2,690 | Tech |
38 | iTunes | 2,635 | Ret |
39 | Chrysler Trucks: Town & Country | 2,578 | Auto |
40 | St. Jude Children’s Research Hospital | 2,558 | H/F |
41 | Saab Autos: 9-3 | 2,542 | Auto |
42 | Netflix | 2,540 | Ret |
43 | Target: disc misc. | 2,537 | Ret |
44 | E-Trade Financial: consumer services | 2,461 | Fin |
45 | Motrin IB pain remedies | 2,368 | H/F |
46 | Quicken Loans: consumer services | 2,285 | Fin |
47 | Ebay | 2,284 | Ret |
48 | Dice | 2,274 | Class |
49 | GameTap | 2,243 | Ret |
50 | Wal-Mart: disc | 2,242 | Ret |
GRAND TOTAL | $259,102 | ||
Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality | |||
View: Top 50 Internet Advertisers in November 2007 |
Methodology: The chart represents the value of display advertising in both standard and nonstandard ad formats using CPM-based methodology. Media expenditure estimates don’t always take into account special considerations, including publisher discounts, barter agreements, cosponsorship, affiliate relationships, and the like.