Know Nothing, Share Everything: The Sad but Useful State of Social Media Psychology
Social

Know Nothing, Share Everything: The Sad but Useful State of Social Media Ps...

12y Aaron Kahlow

Know Nothing, Share Everything: The Sad but Useful...

How to grasp the seven personas of social sharing to improve your tweets, posts, and content marketing social strategy. Read More...

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5 Free Online Marketing Tips to Capture the Attention of Your Target Market
Marketing

5 Free Online Marketing Tips to Capture the Attention of Your Target Market

12y Tim Nichols

5 Free Online Marketing Tips to Capture the Attent...

There are free online marketing methods you can use to get your business noticed - all you need is time and a little creativity to put them in motion....

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In-Depth Guide to Content Curation
Asia

In-Depth Guide to Content Curation

12y Navneet Kaushal

In-Depth Guide to Content Curation

Whether you are short on time or want to boost your popularity by sharing lots of content that your audience will love, content creation is a great th...

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Protesters Take Aim at Chevron With #AskChevron Promoted Tweets
Marketing

Protesters Take Aim at Chevron With #AskChevron Promoted Tweets

12y Lisa Lacy

Protesters Take Aim at Chevron With #AskChevron Pr...

The #AskChevron tweets seek to draw attention to the sponsoring activist group’s environmental concerns and could be a sign of things to come for bran...

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Google Lacks Diversity: Employees Are Mostly White, Male
Marketing

Google Lacks Diversity: Employees Are Mostly White, Male

12y Madeline Bennett

Google Lacks Diversity: Employees Are Mostly White...

New data on the gender statistics of Google's workforce shows an absence of diversity. Read More...

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Indiana Pacers' Augmented Reality App Lets Fans Compete, Too
Media

Indiana Pacers' Augmented Reality App Lets Fans Compete, Too

12y Lisa Lacy

Indiana Pacers' Augmented Reality App Lets Fans Co...

The NBA team and creative agency The Famous Group have launched an app with augmented reality called Pacers Games. Read More...

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Nike, Samsung Top List of 'Braziliant' World Cup Brands
Media

Nike, Samsung Top List of 'Braziliant' World Cup Brands

12y Greg Jarboe

Nike, Samsung Top List of 'Braziliant' World Cup B...

Marketing technology platform Unruly has revealed the 11 advertisers whose soccer-themed ads have attracted the most shares online. Read More...

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Facebook Reducing Visibility of Auto-Posts in News Feed
Social

Facebook Reducing Visibility of Auto-Posts in News Feed

12y Ashley Zeckman

Facebook Reducing Visibility of Auto-Posts in News...

Automatically posted updates will start to show up less and less in consumers' news feeds. How will this affect your digital marketing strategy? Read ...

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"Hackonomy": Dare to Challenge Your Brand's Marketing Mindset at ClickZ Live San Francisco
Conference Coverage

"Hackonomy": Dare to Challenge Your Brand's Marketing Mindset at ClickZ Liv...

12y Jessica Lee

"Hackonomy": Dare to Challenge Your Brand's Market...

Brands that dare to disrupt the norm will come out on top. Find out from Bonin Bough how your brand can join the hacking economy at ClickZ Live San Fr...

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Is "Made for Digital" the Future of Video?
Marketing

Is "Made for Digital" the Future of Video?

12y Tessa Wegert

Is "Made for Digital" the Future of Video?

The rise of original digital video is creating an incredible array of marketing opportunities that go beyond traditional campaigns to better resonate ...

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Marketing Automation Best Practices: Advanced Level
Automation

Marketing Automation Best Practices: Advanced Level

12y Mathew Sweezey

Marketing Automation Best Practices: Advanced Leve...

The last in a three-part series, this post details marketing automation best practices for those with an advanced knowledge of the subject area. Read ...

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Why Declining Organic Facebook Reach Is Good for Social Media Marketers
Social

Why Declining Organic Facebook Reach Is Good for Social Media Marketers

12y Krista Neher

Why Declining Organic Facebook Reach Is Good for S...

Facebook advertising and sponsored posts aren't perfect, but they are the beginning of more accountability and a focus on what really matters: great c...

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Father’s Day, Steakhouses, and Getting Your Timing Right
Paid Search

Father’s Day, Steakhouses, and Getting Your Timing Right

12y John Gagnon

Father’s Day, Steakhouses, and Getting Your Timing...

When is the best time to capture the audience that's ready to spend money for Father's Day, and what are they looking to buy? Read More...

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Responsive Design and Coding for Non-Techies
Email

Responsive Design and Coding for Non-Techies

12y Jeanne Jennings

Responsive Design and Coding for Non-Techies

Responsive email design and coding are here to stay. Whether you're a marketer, a designer, or a coder, increasing your responsive design and coding k...

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Booking.com, TripAdvisor, Priceline.com Dominate Paid Search in Travel
Paid Search

Booking.com, TripAdvisor, Priceline.com Dominate Paid Search in Travel

12y Ashley Zeckman

Booking.com, TripAdvisor, Priceline.com Dominate P...

AdGooroo reports that about 12,700 advertisers spent more than $750 million on more than 50,000 travel-related keywords in Google AdWords in 2013. Rea...

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Champs Sports Sees New Opportunities in "In-Moment" Marketing
Marketing

Champs Sports Sees New Opportunities in "In-Moment" Marketing

12y Mary Lisbeth D'Amico

Champs Sports Sees New Opportunities in "In-Moment...

The sporting goods retailer is using a new social tool to help it jump into trending Twitter conversations before the moment fades. Read More...

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Ritz-Carlton Gets Social With "Six Word Wows"
Social

Ritz-Carlton Gets Social With "Six Word Wows"

12y Lisa Lacy

Ritz-Carlton Gets Social With "Six Word Wows"

Ritz-Carlton’s Six Word Wows campaign taps into a long-running internal program that celebrates the memories created at Ritz-Carlton properties, but w...

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A Closer Look at Data Mechanics and Your Mobile Marketing
Data insights

A Closer Look at Data Mechanics and Your Mobile Marketing

12y Shannon E. Denison

A Closer Look at Data Mechanics and Your Mobile Ma...

Mobile data is being defined and developed as we speak, so mobile is a great place for marketers to begin to take hold of their own data destiny. Read...

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4 Ways to Prepare for the Future of the Inbox
Email

4 Ways to Prepare for the Future of the Inbox

12y Margaret Farmakis

4 Ways to Prepare for the Future of the Inbox

With all the changes coming to the email channel, it's easy to lose sight of what you need to focus on to both optimize what you're doing today and st...

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The 10 Things You Should Never Do on Your Phone in Business
Media

The 10 Things You Should Never Do on Your Phone in Business

12y Jasmine Sandler

The 10 Things You Should Never Do on Your Phone in...

Although we now have the capability to do almost anything on our phones, there are some things that just aren't appropriate in business. Read More...

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Are Panda 4.0 and Payday 2.0 Giving You Issues?
Search

Are Panda 4.0 and Payday 2.0 Giving You Issues?

12y Crispin Sheridan

Are Panda 4.0 and Payday 2.0 Giving You Issues?

The two new updates from Google might be causing you problems, but here's how to tell what the root of your problem actually is. Read More...

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New Survey Points to Retargeting's Successes and Growing Pains
Data insights

New Survey Points to Retargeting's Successes and Growing Pains

12y Ben Plomion

New Survey Points to Retargeting's Successes and G...

If social media ad exchanges continue to push mobile retargeting forward, the industry is poised for rapid expansion. Read More...

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What Foursquare’s Swarm App Means for Businesses
Marketing

What Foursquare’s Swarm App Means for Businesses

12y Angie Pascale

What Foursquare’s Swarm App Means for Businesses

The unbundling of Foursquare's two functionalities has led to two separate apps - Foursquare and Swarm. What does this mean for marketers? Read More...

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So You’d Like an Award for Your Good Work?
Asia

So You’d Like an Award for Your Good Work?

12y Carl Griffith

So You’d Like an Award for Your Good Work?

From someone with experience serving on digital judging juries, advice on how to help you win those coveted digital marketing awards. Read More...

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comScore’s Online Video Rankings for April Hold Steady
Media

comScore’s Online Video Rankings for April Hold Steady

12y Greg Jarboe

comScore’s Online Video Rankings for April Hold St...

In the most recent report from comScore, things stayed relatively the same across the video advertising ecosystem. Read More...

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6 Tools for Cost-Effective Website Usability Testing
Acquisition

6 Tools for Cost-Effective Website Usability Testing

12y Tim Ash

6 Tools for Cost-Effective Website Usability Testi...

There's a growing community of crowdsourced remote usability testing options avaiable for marketers. Here are six of the top tools. Read More...

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Organic Reach Is Temporary: 4 Big Insights Shaping 2014
Social

Organic Reach Is Temporary: 4 Big Insights Shaping 2014

12y Marko Muellner

Organic Reach Is Temporary: 4 Big Insights Shaping...

There have already been big changes in this first half of 2014, including an increased focus on mobile and agencies scrambling in the industry. Read M...

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