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    Facebook Exec: Local Input Key to Ads for Global Brands
    Data insights

    Facebook Exec: Local Input Key to Ads for Global Brands

    15y Christopher Heine

    Facebook Exec: Local Input Key to Ads for Global B...

    Carolyn Everson talks Facebook marketing. Read More...

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    Yahoo Unveils Deals Service in Hong Kong
    Asia

    Yahoo Unveils Deals Service in Hong Kong

    15y Adaline Lau

    Yahoo Unveils Deals Service in Hong Kong

    Yahoo Hong Kong is positioning itself as a group-buying services aggregator in the city. Read More...

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    Nike Turns to Facebook for Action Sports Push
    Marketing

    Nike Turns to Facebook for Action Sports Push

    15y Jack Marshall

    Nike Turns to Facebook for Action Sports Push

    Aims to reach extreme sports fans on social platforms. Read More...

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    When SERP Top Position Goes Below the Fold
    Marketing

    When SERP Top Position Goes Below the Fold

    15y Gary Stein

    When SERP Top Position Goes Below the Fold

    A look at three big challenges to the prominence of the top result on the SERP. Read More...

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    Career Advice for Millennials and Their Managers
    Marketing

    Career Advice for Millennials and Their Managers

    15y Aaron Kahlow

    Career Advice for Millennials and Their Managers

    Bonus: A translation guide. Read More

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    Social Sharing - Moving Beyond the 'Like' Button
    Media

    Social Sharing - Moving Beyond the 'Like' Button

    15y Jason Dempsey

    Social Sharing - Moving Beyond the 'Like' Button

    A look at new location-based services and apps that reward and help people. Read More...

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    Landing Page Testing: Testing for Impact, Not Variations
    Analytics

    Landing Page Testing: Testing for Impact, Not Variations

    15y Bryan Eisenberg

    Landing Page Testing: Testing for Impact, Not Vari...

    Have you been testing intelligently or have you been guilty of slice-and-dice optimization? Read More...

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    Don't Ignore the Negative
    Paid Search

    Don't Ignore the Negative

    15y Lisa Raehsler

    Don't Ignore the Negative

    A comprehensive approach to negative keywords for Google AdWords. Read More...

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    Tell the Merchandisers You Want Your Job Back
    Marketing

    Tell the Merchandisers You Want Your Job Back

    15y Heather Blank

    Tell the Merchandisers You Want Your Job Back

    Three strategies to help you regain control of email content. Read More...

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    Tribal DDB Shanghai - Giving Branding a Digital Core
    Asia

    Tribal DDB Shanghai - Giving Branding a Digital Core

    15y Guest

    Tribal DDB Shanghai - Giving Branding a Digital Co...

    A look at Shanghai-based digital agencies. Read More...

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    Remarketing – Creating a Digital Deacute;jagrave; Vu
    Asia

    Remarketing – Creating a Digital Deacute;jagrave; Vu

    15y Shourya Ray Chaudhuri

    Remarketing – Creating a Digital Deacute;jagrave; ...

    Remarketing can get your customers much more closer to completing the purchase cycle than any other medium; here's why. Read More...

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    Top 14 Things Marketers Need To Know About QR Codes
    Asia

    Top 14 Things Marketers Need To Know About QR Codes

    15y Angie Schottmuller

    Top 14 Things Marketers Need To Know About QR Code...

    A crash course on tools, tactics, and best practices for your 2d barcode marketing campaign. Read More...

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    Mobile News: RTB Boosts Ad Performance, Marketers Struggle to Measure ROI
    Media

    Mobile News: RTB Boosts Ad Performance, Marketers Struggle to Measure ROI

    15y Jack Marshall

    Mobile News: RTB Boosts Ad Performance, Marketers ...

    Also, mobile ads turned more social in April. Read More...

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    Groupon Revenue Hits $645M in Q1
    Social

    Groupon Revenue Hits $645M in Q1

    15y Christopher Heine

    Groupon Revenue Hits $645M in Q1

    IPO shows daily deals company spent $180 million on web ads in Q1. Read More...

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    Google Offers, Day 1: Portland Coffee Shop Calls It 'Jaw-dropping'
    Social

    Google Offers, Day 1: Portland Coffee Shop Calls It 'Jaw-dropping'

    15y Christopher Heine

    Google Offers, Day 1: Portland Coffee Shop Calls I...

    1,700 vouchers sold for two-store business. Read More...

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    Dentsu Doubles U.K. Presence With Steak Buy
    Display Advertising

    Dentsu Doubles U.K. Presence With Steak Buy

    15y Jack Marshall

    Dentsu Doubles U.K. Presence With Steak Buy

    Agency explores further global opportunities. Read More...

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    WPP Buys F.biz, Brazil Agency With Mobile Chops
    Marketing

    WPP Buys F.biz, Brazil Agency With Mobile Chops

    15y Zachary Rodgers

    WPP Buys F.biz, Brazil Agency With Mobile Chops

    Sao Paulo firm was founded in 1999 and employs 200. Read More...

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    How Being Innovative Really Pays Off in Mobile Advertising
    Media

    How Being Innovative Really Pays Off in Mobile Advertising

    15y Rob Weber

    How Being Innovative Really Pays Off in Mobile Adv...

    Four ways you can take advantage of the shift in mobile marketing. Read More...

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    Daily Deals - Advance Planning Is the Key to Success
    Local

    Daily Deals - Advance Planning Is the Key to Success

    15y Gregg Stewart

    Daily Deals - Advance Planning Is the Key to Succe...

    Considering a daily deal campaign on Groupon, LivingSocial, or Facebook Deals? Start here. Read More...

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    3 Social Media Steps to Shared Share of Voice
    Marketing

    3 Social Media Steps to Shared Share of Voice

    15y Jonathan Shapiro

    3 Social Media Steps to Shared Share of Voice

    Measure share of voice? Here's how social media changes that metric. Read More...

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    Tracking Mouse Movements Instead of Clicks
    Media

    Tracking Mouse Movements Instead of Clicks

    15y Tessa Wegert

    Tracking Mouse Movements Instead of Clicks

    A start up says it's found a better way to measure interaction with display ads. Here's how it works. Read More...

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    E-mail Is Social
    Email

    E-mail Is Social

    15y Simms Jenkins

    E-mail Is Social

    Do you have a holistic messaging strategy? Here's how to adopt that mindset. Read More...

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    Fuel Efficiency Campaign Targets Policy Makers
    Marketing

    Fuel Efficiency Campaign Targets Policy Makers

    15y Kate Kaye

    Fuel Efficiency Campaign Targets Policy Makers

    Buying web ads direct is still key on Capitol Hill. Read More...

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    The Impact of Display on Search
    Asia

    The Impact of Display on Search

    15y Guest

    The Impact of Display on Search

    Display advertising has a strong impact on driving both organic and paid search queries and conversions - so don't write it off yet. Read More...

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    The Rise of F-Commerce
    Asia

    The Rise of F-Commerce

    15y Vincent Teo

    The Rise of F-Commerce

    Businesses are beginning to get their fans to buy directly from them on Facebook, but is F-commerce suitable for you as a brand marketer? Read More...

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    LivingSocial, Groupon Make Europe Another Battlefront
    Social

    LivingSocial, Groupon Make Europe Another Battlefront

    15y Christopher Heine

    LivingSocial, Groupon Make Europe Another Battlefr...

    Deals players set for French clash after LivingSocial's new acquisition. Read More...

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    A Year After Hearst Buy, ICrossing Opens Branded Content Arm
    Media

    A Year After Hearst Buy, ICrossing Opens Branded Content Arm

    15y Douglas Quenqua

    A Year After Hearst Buy, ICrossing Opens Branded C...

    Unit will focus on real-time execution across the social graph. Read More...

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