Amex Talks Facebook, Foursquare, and SMBs
Financial Services

Amex Talks Facebook, Foursquare, and SMBs

15y Christopher Heine

Amex Talks Facebook, Foursquare, and SMBs

Q&A with VP Julie Berkun Fajgenbaum. Read More

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Internet Ad Revenues Soar 23 Percent in Q1
Marketing

Internet Ad Revenues Soar 23 Percent in Q1

15y Jack Marshall

Internet Ad Revenues Soar 23 Percent in Q1

Online ad revenues hit $7.3 billion for first three months of 2011. Read More...

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What Twitter's Purchase of TweetDeck Means for Marketers
Social

What Twitter's Purchase of TweetDeck Means for Marketers

15y Anna Maria Virzi

What Twitter's Purchase of TweetDeck Means for Mar...

Author of "Twitter Marketing: An Hour a Day" weighs in. Read More...

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6 Ways to Tune Campaigns Running in Google's AdSense/Display Network
Paid Search

6 Ways to Tune Campaigns Running in Google's AdSense/Display Network

15y Kevin Lee

6 Ways to Tune Campaigns Running in Google's AdSen...

If you are tapping the additional inventory opportunities within the Display Network, you may want to consider giving your account a tune-up. Read Mor...

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3 Digital Publishing Secrets
Media

3 Digital Publishing Secrets

15y Jeanniey Mullen

3 Digital Publishing Secrets

And five questions you should be aware of and able to comment on as your digital publishing efforts grow. Read More...

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Managing Disruption
Display Advertising

Managing Disruption

15y Rob Beeler

Managing Disruption

Four ways to keep moving forward considering the mix of excitement and doom and gloom in the air for ad operations. Read More...

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3 Reasons Your Site Sucks
Analytics

3 Reasons Your Site Sucks

15y Jack Aaronson

3 Reasons Your Site Sucks

Does it look like a 12-year-old designed your website? The website design doctor is in with some tips to improve your navigation and design. Read More...

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The 2nd Wave of Location-Based Services
Asia

The 2nd Wave of Location-Based Services

15y Guest

The 2nd Wave of Location-Based Services

A look at promising new services from Facebook and other companies. Read More...

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Amplified Soul
Asia

Amplified Soul

15y Brandon Cheung

Amplified Soul

Social media will soon become a brand's most important digital touch point to the next generation of customers and here's what you should do about it....

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FTC Considers Update to Online Ad Disclosures
Marketing

FTC Considers Update to Online Ad Disclosures

15y Jack Marshall

FTC Considers Update to Online Ad Disclosures

Federal regulators are concerned that 11 year old guidelines are outdated. Read More...

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Google Wallet Takes the Paper Out of Groupon
Media

Google Wallet Takes the Paper Out of Groupon

15y Christopher Heine

Google Wallet Takes the Paper Out of Groupon

App aims to revolutionize mobile offers and payments. Read More...

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Reply Buys MerchantCircle for $60 Million
Marketing

Reply Buys MerchantCircle for $60 Million

15y Kate Kaye

Reply Buys MerchantCircle for $60 Million

Lead marketplace firm Reply has acquired small business network MerchantCircle. Read More...

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Internet Ad Revenues Soar 23 Percent in Q1
Marketing

Internet Ad Revenues Soar 23 Percent in Q1

15y Jack Marshall

Internet Ad Revenues Soar 23 Percent in Q1

Online ad revenues hit $7.3 billion for first three months of 2011. Read More...

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Conservative Attack Group to Spend More Online in 2012
Marketing

Conservative Attack Group to Spend More Online in 2012

15y Kate Kaye

Conservative Attack Group to Spend More Online in ...

Video-centric attack ads in NY race provides test bed for next election cycle. Read More...

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Mobile News: Firefox Offers Do-Not-Track for Mobile, AdMob Adds Tablet Units
Media

Mobile News: Firefox Offers Do-Not-Track for Mobile, AdMob Adds Tablet Unit...

15y Jack Marshall

Mobile News: Firefox Offers Do-Not-Track for Mobil...

And, Millennial Media acquires mobile data firm. Read More...

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Social Media Job Titles Get Creative
Marketing

Social Media Job Titles Get Creative

15y Anna Maria Virzi

Social Media Job Titles Get Creative

Social business strategist or ant colony foreman? Consider these pros and cons when devising off-beat job titles. Read More...

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Retention Lifecycle Programs: Options and Considerations
Email

Retention Lifecycle Programs: Options and Considerations

15y Matthew Hayes

Retention Lifecycle Programs: Options and Consider...

Four things post-conversion email can do for your brand and your email marketing success. Read More...

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Brands and Sites Partner to Kick Off Summer
Media

Brands and Sites Partner to Kick Off Summer

15y Tessa Wegert

Brands and Sites Partner to Kick Off Summer

What do nail polish, Oprah, and hot dads have in common? Read More...

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The Analytics Doctors Are 'IN'
Analytics

The Analytics Doctors Are 'IN'

15y Jim Sterne

The Analytics Doctors Are 'IN'

Turn to your marketing analytics teams to segment the market, test the message, and time the delivery...to catch problems early. Read More...

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5 Reasons Why Marketers Should Be A Weibo-er (Microblogger)
Asia

5 Reasons Why Marketers Should Be A Weibo-er (Microblogger)

15y Rudi Leung

5 Reasons Why Marketers Should Be A Weibo-er (Micr...

Brand marketers and PR professionals should use Weibo to engage with customers in Greater China, here are five factors to consider. Read More...

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Univision Pilots Spanish-Language Groupon Clone
Social

Univision Pilots Spanish-Language Groupon Clone

15y Christopher Heine

Univision Pilots Spanish-Language Groupon Clone

Ufertas.com debuted Monday in Houston. Read More...

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Powell's iPhone App Lifts Store Sales, Tesco Tests Its Own
Media

Powell's iPhone App Lifts Store Sales, Tesco Tests Its Own

15y Christopher Heine

Powell's iPhone App Lifts Store Sales, Tesco Tests...

App helps patrons locate books in labyrinthine Portland, Oregon bookstore. Read More...

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Study: Millennials Value 'Social Economy'
Social

Study: Millennials Value 'Social Economy'

15y Anna Maria Virzi

Study: Millennials Value 'Social Economy'

McCann Worldgroup says brands must help young people share and narrate their lives. Read More...

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U.K. Delays E.U. Cookie Law Enforcement
Data insights

U.K. Delays E.U. Cookie Law Enforcement

15y Jack Marshall

U.K. Delays E.U. Cookie Law Enforcement

Regulators won't require consent for cookie placement until May 2012. Read More...

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Toyota Social Net Gives Voice to Customers and Cars
Automotive

Toyota Social Net Gives Voice to Customers and Cars

15y Lisa Lacy

Toyota Social Net Gives Voice to Customers and Car...

Service will connect owners with live car data, among other features. Read More...

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IAB Australia Gives Nielsen Exclusive Measurement Contract
Media

IAB Australia Gives Nielsen Exclusive Measurement Contract

15y Douglas Quenqua

IAB Australia Gives Nielsen Exclusive Measurement ...

Deal is a triumph of consistency over competition. Read More...

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Convergence - The Present Tsunami Hitting Advertising
Marketing

Convergence - The Present Tsunami Hitting Advertising

15y Augustine Fou

Convergence - The Present Tsunami Hitting Advertis...

Every single medium that was part of the mainstay of big advertisers is undergoing massive change. What are the implications for marketers? Read More...

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