Microsoft files a formal complaint, fueling existing EU antitrust investigation into Google's practices. Read More...
View articlePromotion underscores retailer's shift to digital. Read More...
View articleTechnology could enable companies to target and track ads served to mobile and tablet devices. Read More...
View articleThe MLB Fan Cave is a physical location in Manhattan as well as a social-friendly content creation hub. Read More...
View articleDigital is the thread that ties all forms of advertising and marketing together. Read More...
View articleRalph Lauren recently launched a memorable digital campaign that has left a favorable impression on the brand and publisher site. Read More...
View articleDo you have a buddy, a coach, and a connector to guide your career? Read More...
View articleEntrepreneurs are creating digital platforms in hopes to grab a slice of what will soon be Southeast Asia's largest Internet market. Read More...
View articleSearch giant follows Facebook's lead, allows users to recommend content and ads with "+1" button. Read More...
View articleExtends "We're not for everyone" message to digital channels, embracing negative sentiment on YouTube and Facebook. Read More...
View articleGreen Mountain Coffee explains unusual marketing strategy behind its Promoted Trend buy. Read More...
View articleNext phase for Microsoft Ad Exchange is international rollout, including launches in the U.K., Canada, and the Netherlands. Read More...
View articleCRM application provider makes a big bet on helping businesses connect with customers via Twitter, Facebook, and other communities. Read More...
View articleEntrepreneurs, marketers – and even an astronaut – show they have the right stuff at the Shorty Awards. Read More...
View articleThe most likely way to grow sales is to widen the funnel, not aspire to be a cylinder. Read More...
View articleCustomers will tell you a lot about themselves if they believe it is worth the value of your proposition. Read More...
View articleWhat are your company slogans really saying around the world? Read More...
View articleRetailer purchases takeover ads for six markets while adding a dash of geo-social. Read More...
View articleChina's email practices and policies are constantly evolving; here are three you shouldn't ignore. Read More...
View articleMany organisations are still making marketing decisions based on 'gut feeling', but here's how you could leverage the Internet to drive profits for yo...
View articleDigital now accounts for a quarter of overall U.K. ad expenditure, the IAB U.K. estimates. Read More...
View articlePartners include the NHL for the Stanley Cup Playoffs, Turner Sports for the NCAA Tournament, and FOX Sports for MLB and NASCAR events. Read More...
View articleReturning co-founder characterizes his company's ad products as too fragmented from one another. Read More...
View articleDespite video monetization goals, Google serves fewer video ads than competitors. Read More...
View articleClickZ spoke with one of the company's staffing managers to get a sense of what it takes to land a job with the online ad giant. Read More...
View articleFour questions and answers that will help you find out the benchmark metrics for budgeting a social media initiative and the staffing needs. Read More...
View articleIt's no secret the film industry is hurting. Perhaps Hollywood is not taking full advantage of America's new demographics. Read More...
View article