Have Media, Will Travel
Media

Have Media, Will Travel

20y Tessa Wegert

Have Media, Will Travel

Zoom and Go is an unconventional, compelling travel site for advertisers and consumers alike. Read More...

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How to Drive Traffic to Your Online Video
Actionable Analysis

How to Drive Traffic to Your Online Video

20y Heidi Cohen

How to Drive Traffic to Your Online Video

Eleven ways to attract an audience to your online video content -- then measure its impact. Read More...

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The Deadly Duo: Spam and Viruses, July 2006
Data insights

The Deadly Duo: Spam and Viruses, July 2006

20y Enid Burns

The Deadly Duo: Spam and Viruses, July 2006

Slapdash virus updates, crackdown on stock-touting spam, and other virus and spam activities in the month of July. Read More...

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Tivo Seals Deal with Omnicom
Media

Tivo Seals Deal with Omnicom

20y Kate Kaye

Tivo Seals Deal with Omnicom

The agreement offers the ad services firm Tivo viewer data and preferential ad rates. Read More...

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MobileESPN Runs TV Ads with Full-length College Football
Media

MobileESPN Runs TV Ads with Full-length College Football

20y Kate Kaye

MobileESPN Runs TV Ads with Full-length College Fo...

Mobile video content providers are testing all sorts of offerings to determine what wireless users will and won't watch on their phones Read More...

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Stolen cell phone, or viral campaign?
Media

Stolen cell phone, or viral campaign?

20y Kate Kaye

Stolen cell phone, or viral campaign?

I came across a post on Digg this morning by a person claiming their cell phone was stolen, but thanks to the subscription to photo-upload service Sho...

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Double Fusion Picks Up a Double from Enlight
Media

Double Fusion Picks Up a Double from Enlight

20y Enid Burns

Double Fusion Picks Up a Double from Enlight

Enlight tapped the in-game ad firm to represent inventory on two titles, including "Bad Day L.A." from American McGee. Read More...

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Yahoo Revamps Real Estate, Offers New Ad Unit to Prudential
Media

Yahoo Revamps Real Estate, Offers New Ad Unit to Prudential

20y Kate Kaye

Yahoo Revamps Real Estate, Offers New Ad Unit to P...

Yahoo has unveiled a refined real estate section incorporating mapping, and integrated with its overall search functionality. Read More...

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Execs & Accounts for August 30, 2006
Media

Execs & Accounts for August 30, 2006

20y Zachary Rodgers

Execs & Accounts for August 30, 2006

Danny Sullivan moves on; Google's Schmidt to sit on Apple's board; Bluestreak opens NYC office. Read More...

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Consumers Trust Corporate Sites More Than Some Think
Media

Consumers Trust Corporate Sites More Than Some Think

20y Kate Kaye

Consumers Trust Corporate Sites More Than Some Thi...

Two JupiterResearch reports, one focusing on viral marketing and the other on the auto market, indicate consumers conducting product research trust an...

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SpiralFrog to Offer Ad-Supported Music Downloads
Media

SpiralFrog to Offer Ad-Supported Music Downloads

20y Kevin Newcomb

SpiralFrog to Offer Ad-Supported Music Downloads

A deal with Universal Music Group is the first of several expected from the start-up, which plans to launch later this year. Read More...

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Reclaim Bad Addresses -- Carefully
Email

Reclaim Bad Addresses -- Carefully

20y Stefan Pollard

Reclaim Bad Addresses -- Carefully

Recovering bad addresses is like defusing a bomb. Proceed carefully and identify the right addresses to reclaim, or risk blowing up your whole e-mail ...

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Integrating Interactive Campaigns
Marketing

Integrating Interactive Campaigns

20y Dave Evans

Integrating Interactive Campaigns

Integrate to get the most from marketing spend, including from interactive. Read More...

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Targeting the Social Behavior
Data insights

Targeting the Social Behavior

20y Andy Chen

Targeting the Social Behavior

Tap into social networks to reach consumers online. Read More...

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All About Site Searchiness
Search

All About Site Searchiness

20y P.J. Fusco

All About Site Searchiness

Think like a surfer, act like a spider. Read More

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Online Games Market to Hit $4.4 Billion by 2010
Audience

Online Games Market to Hit $4.4 Billion by 2010

20y Enid Burns

Online Games Market to Hit $4.4 Billion by 2010

The online game market is set to exceed $4 billion by 2010; gamers are identified in six distinct groups, each with compelling buying power distinctio...

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Tight Race Republicans Target Voters Online
Media

Tight Race Republicans Target Voters Online

20y Kate Kaye

Tight Race Republicans Target Voters Online

Pennsylvania Senator Rick Santorum, Michigan gubernatorial hopeful Dick DeVos, and right-wing groups are using sites like Townhall.com to communicate ...

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Dylan Goes Electronic
Media

Dylan Goes Electronic

20y Rebecca Lieb

Dylan Goes Electronic

Forty years after Newport and the guy's still coming up with surprises. Yesterday, it was the announcement that AOL Radio will simulcast Bob Dylan's X...

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Bazaarvoice Syndicates Merchant Reviews to Shopping Portals
Media

Bazaarvoice Syndicates Merchant Reviews to Shopping Portals

20y Zachary Rodgers

Bazaarvoice Syndicates Merchant Reviews to Shoppin...

The first portals taking part in the SyndicateVoice program are MSN, Pricerunner.com, and Smarter.com. Read More...

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Kaboodle Improves Sharing Tools
Media

Kaboodle Improves Sharing Tools

20y Kevin Newcomb

Kaboodle Improves Sharing Tools

New presentation and group sharing features top the list of changes that could help users and marketers utilize the Read More...

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ValueClick Folds Rich Media Into Mediaplex
Media

ValueClick Folds Rich Media Into Mediaplex

20y Enid Burns

ValueClick Folds Rich Media Into Mediaplex

Though it has long offered rich media, Mediaplex for the first time puts it on par with e-mail, display and paid search functions. Read More...

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Web Analytics: The Results of Tabbed Browsing
Analytics

Web Analytics: The Results of Tabbed Browsing

20y Jason Burby

Web Analytics: The Results of Tabbed Browsing

Tabbed browsing changes Web browsing behaviors and may change the way you look at some metrics when analyzing data. Read More...

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Tune In to YouTube
Marketing

Tune In to YouTube

20y Mark Kingdon

Tune In to YouTube

Two of this year's biggest trends are online video and social networking. YouTube is poised to make the most of both. Read More...

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Are Advertisers Brave Enough for Social Media?
Media

Are Advertisers Brave Enough for Social Media?

20y Hollis Thomases

Are Advertisers Brave Enough for Social Media?

Social media must be treated as an entirely different type of online ad buy. Read More...

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PC Market in Gulf States to Grow Over Next Two Years
Audience

PC Market in Gulf States to Grow Over Next Two Years

20y Enid Burns

PC Market in Gulf States to Grow Over Next Two Yea...

PC shipments to the Middle Eastern Gulf market increased nearly 43 percent this past year, with continued growth expected this year and next. Read Mor...

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ICANN Planning for Variable Pricing?
Media

ICANN Planning for Variable Pricing?

20y Kate Kaye

ICANN Planning for Variable Pricing?

Public comments on new rules for domain name registrars closes today , and several marketers and domain owners are up in arms over the possibility of ...

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AOL Crosses Line Into Badware Territory
Media

AOL Crosses Line Into Badware Territory

20y Enid Burns

AOL Crosses Line Into Badware Territory

The implications aren't fully adware in the immediate look, Stopbadware.org published a report on the new AOL warning of "Badware Behavior" and bad or...

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