Every week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. This week...
View articleResults of Millennial Media’s latest S.M.A.R.T. show that there is one key trend that deserves the spotlight: mobile video. Read More...
View articleA startling 21% of people who download an app never look at it for a second time. How can you dodge the five major mistakes that kill many mobile apps...
View articleTwitter is currently testing a new feature, which will allow the social networking service to host autoplay videos in user news feeds. Read More...
View articleAmazon-owned game streaming service Twitch has been hacked, with attackers gaining access to users' account information, the company announced in a bl...
View articleA powerful new visitor insight tool has been launched by real-time profiling and optimisation technology developer Fospha. Read More...
View articleSpeaking at AdWeek Europe, Mark Howe, Google’s MD for agencies in the UK and Europe said that advertisers in 2015 haven't caught up enough to get mobi...
View articleHere, in part one of a two-part series, Max explores why video is the future creative tool to inspire direct response in an age where 4G "unabashedly"...
View articleAccording to research from Kenshoo, spend on Facebook mobile app ads rose a whopping 235% last year. Interestingly, click-through rate (CTR) fell as c...
View articleHow do companies like Airbnb go from plucky upstarts to industry icons? Join our friends from StrategyEye at their ‘Building a Billion-Dollar Startup’...
View articleShopping app The Edit is bringing a swipe-style interface to fashion lovers in a bid to merge the fashion-centric, mobile-savvy consumer with the onli...
View articleA 2013 report from O2 estimates that 745,000 additional workers with digital skills will be needed in the UK economy by 2017. Can this innovative appr...
View articleNeed a better return from Google Shopping? Google partner Push reveals the 10 secrets agencies use to get results. Read More...
View articleIn 2016, ESA will launch a rocket into space with a Belgian CubeSat on board. The mini-satellite will serve as an advertising billboard, operated by C...
View articleHow can your team be more Oreo’s ‘Dunk in the Dark’ and less Paddy Power’s ‘Prove you’re Not Prejudiced’? Five principles from a surprising discipline...
View articleCompanies behind cold calling could face fines of up to £500,000 under changes to the law being made by the government. Will the government’s move pro...
View articleThe latest .rising leaders post comes from Max Pepe, Head of Clickwork7, who explores how marketers should instil sincerity and implant trust into you...
View articleThe year 2015 will mark a major milestone in British advertising, with digital spend tipped to account for more than half of the £8bn market. The firs...
View articleThe sharing economy – where people rent total strangers everything from puppies to parking spaces – is hailed as the future of commerce. What can dig...
View articleThis Valentines day, YouTube turns the grand old age of ten, and to celebrate we've sifted through the most shared ads of the decade. Surprise, surpri...
View articleAs mobile continues its unremitting ascension to the top of the realm, we asked expert Todd Tran about the opportunities and threats to programmatic a...
View articleSocial media experts from The Economist, Condé Nast and Century 21 will discuss how to deepen audience engagement through compelling, meaningful and ...
View articleJon Hulme, Managing Director and co-founder of Contentive, looks at four fashion retailers on the cutting edge of content marketing - and the lessons ...
View articleWhat are the stories you need to know about from the world of digital marketing this week? Check out our round-up of the hottest .rising headlines ove...
View articleFacebook's revised privacy policy, which all users are automatically signed up to, allows the social networking site to track users' activity even aft...
View articleMalevolent myths about mobile advertising persist, keeping clients and marketers alike from taking advantage of all mobile has to offer. Quantcast deb...
View articleA new Financial Times report has highlighted the growing issues that digital companies (who generate revenue via ads) face, when surfers use ad-blocki...
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