The top funding news in marketing technology last week: CleverTap raised $26 million for its customer management tools, BUMP raised $7.5 millio, and m...
View articleRoundup of top news in martech from the week of Apr 8-Apr 16, 2019. Read More...
View articleAccording to a recent study, 95% of purchases will be made online by 2040. Here's an overview of the six types of commerce and marketing platforms. Wh...
View articleForrester predicts that global spending on marketing automation tools will pass $25 billion by 2023, a 14% annual growth rate. Hubspot, Marketo, and P...
View articleOn April 4, Brinker released the "Martech 7000," the lastest edition of the expansion of marketing technology. Three trends for how the industry will ...
View articleRoundup of top funding in marketing technology from the week of Apr 2-Apr 9, 2019. Read More...
View articleRecent study shows advantages of omnichannel marketing automation including 250% higher purchase frequency and 90% higher customer retention rates. Re...
View articleRoundup of top news in martech from the week of Apr 1-Apr 8, 2019. Read More...
View articleOn average, marketing technology now accounts for almost one-third of marketing budgets. This proportion has grown more than 30% in the past year. Rea...
View articleLinqia's influencer marketing platform is used by brands like Levi's, Unilever, NBC, and Walmart. What makes them stand out and what's next for the co...
View article63% of marketers don't have a documented content strategy. This overview of the types of content & experience platforms available is a first step ...
View articleRoundup of top funding in marketing technology from the week of Mar 25-Apr 2, 2019. Read More...
View articleRoundup of top news in martech from the week of Mar 25-Apr 1, 2019. Read More...
View articleSix of the core features when picking the best content management system (CMS) for your business in 2019 -- be sure to include these in your analysis....
View articleTVTY pioneered a real-time multichannel campaign using TV commercials and Amazon search. It led to a 40% lift in CTR, 25% lift in RoAS, and 21% fall i...
View articlePFL started in 1996 as a printing company. Now, they integrate with Marketo, Eloqua, Salesforce and more as a tactile marketing automation platform. R...
View articleRoundup of top news in martech from the week of Mar 18-Mar 25, 2019. Read More...
View articleAnnouncing the winners from the ClickZ Marketing Technology Awards 2019! Huge congrats to each of these excellent companies for their achievements. Re...
View articleRoundup of top funding in marketing technology from the week of Mar 11-Mar 18, 2019. Read More...
View articleRoundup of top news in martech from the week of Mar 11-Mar 18, 2019. Read More...
View articleCompared to Drupal or Joomla, what makes WordPress the CMS choice for a third of websites on the internet? A comparison of how their features stack up...
View article"2019 is shaping up to be a big year for ABM." Demandbase CMO talks about what this year will bring for their company and the industry as a whole. Rea...
View articleLiveRamp has made their IdentityLink solution available to all DSPs. We talked with their VP of Strategic Partnerships on how this move will shape adt...
View articleRoundup of top news in martech from the week of Mar 4-Mar 11, 2019. Read More...
View articleRoundup of top news in martech from the week of Feb 25–Mar 4, 2019. Read More...
View articleInterview with GeoEdge CEO Amnon Siev on how their technology keeps up with malicious malware and addresses issues of ad integrity and safety. Read Mo...
View articleBehold: The official list of finalists for the ClickZ Marketing Technology Awards 2019. Winners will be announced at the event on March 21, in New Yor...
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