Google's mobile operating system is rapidly gaining ground on Apple's iPhone OS, according to Nielsen. Read More...
View articleInteractive campaigns for brands including Infiniti and Visa are already live on Apple's iPad devices. Read More...
View articleWhat are the opportunities of using augmented reality, location-based services, or other emerging technologies in your marketing campaign? Read More...
View articleSmartphones overtook non-smartphone handsets as primary devices for mobile browser and app use. Read More...
View articleGetGlue, an entertainment check-in network, has signed its first book publisher partners, enabling it to offer its first rewards for readers. Read Mor...
View articleStuart, who oversaw rapid growth at IAB, will try to work the same magic for Mobile Marketing Association. Read More...
View articleThree key points from the App Store Guidelines you should take note of, and one thing to dream about. Read More...
View articleIn the permanently connected world, your marketing plans need to also be permanently connected. Read More...
View articleDevelopers will be able to sell their in-app inventory to ad networks that are RIM partners. Read More...
View articleWith the ability to integrate Facebook and Twitter with just about everything, are social networks poised to be the next giant in the mobile space? Re...
View articleAs the popularity of iPads continue to rise, here are three tips on how to maximise its features to enhance app experience for consumers. Read More...
View articleSome developers say iAds cost too much and result in lower ROI than ads in rival networks. Read More...
View articleTake a deep breath. There's no Twitter tax, and it's not the end of SMS marketing. Read More...
View articleNinety-eight percent of affluents are online and most are reducing their consumption of print magazines and newspapers. Read More...
View articleHershey asks a federal judge to declare that its free app does not infringe on a rival's paid one. Read More...
View articleNokia continues to lose ground as the number of devices running Apple, Google, and RIM operating systems grow. Read More...
View articleMove may have come in reaction to regulatory scrutiny. Read More...
View articleNew tools and apps make it possible for forward-thinking brand marketers to create a better shopping experience for consumers. Here are four ways. Rea...
View articleTraffic to Twitter from mobile devices has grown by 62 percent since April, according to the social network. Read More...
View articleThe paid feature is in beta with companies like HSBC, and will be available for mobile devices soon. Read More...
View articleRepublican Michele Bachmann, running for reelection in Minnesota, aims mobile attack ads to voters at the State Fair. Read More...
View articleBefore marketers allocate bigger budgets for mobile advertising, there are lessons to learn from "traditional" online advertising. Read More...
View articleLayoffs will hit 9 percent of staff, and paper will restructure to focus on Web and mobile. Read More...
View articleAccording to Borrell Associates, targeted display and streaming video ad spending will surge as less targeted run-of-site display and national paid se...
View articleThe geo-social brand also echoes Foursquare's claim that user growth has spiked since Facebook 'Places' launched last week. Read More...
View articleDemocratic AG hopeful Dan Gelber is running mobile ads targeted to Floridians in the hopes of winning their vote in a primary election today. Read Mor...
View articleHandset manufacturer follows competitors in investment in mobile analytics space. Read More...
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