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    Bricks-and-Mortar Retailers See Lower Online Conversion Rates
    Audience

    Bricks-and-Mortar Retailers See Lower Online Conversion Rates

    21y Sean Michael Kerner

    Bricks-and-Mortar Retailers See Lower Online Conve...

    E-tailer enjoy stronger conversions, but not Web-to-store sales. Read More...

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    Commercial E-Mail Deliverability Rates
    Data insights

    Commercial E-Mail Deliverability Rates

    21y Sean Michael Kerner

    Commercial E-Mail Deliverability Rates

    Which e-mail services deliver legit commercial e-mail to end users? Which don’t? Read More...

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    Online Pharmacies Continue to Grow
    Audience

    Online Pharmacies Continue to Grow

    21y Sean Michael Kerner

    Online Pharmacies Continue to Grow

    Price is a driving factor for users of online pharmacies. Read More...

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    Behavioral Targeting and Video Ads
    Data insights

    Behavioral Targeting and Video Ads

    21y Chang Yu

    Behavioral Targeting and Video Ads

    With the rise of broadband connections, video ads are poised to be the next big thing. Behavioral targeting can help get us there. Read More...

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    March Monthly Stat Pack
    Audience

    March Monthly Stat Pack

    21y ClickZ Stats Staff

    March Monthly Stat Pack

    ClickZ Stats' monthly round-up of stories containing tables, charts and graphs. Read More...

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    How to Monitor the Chatter
    Analytics

    How to Monitor the Chatter

    21y Brian Teasley

    How to Monitor the Chatter

    Who's saying what about your products and services, your brand, and your competitors? A cool tool helps you find out. Read More...

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    Podcasting Grows In Popularity
    Audience

    Podcasting Grows In Popularity

    21y Sean Michael Kerner

    Podcasting Grows In Popularity

    Device adoption spurs trend. Read More

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    Online Ad Spend Swells
    Ad Industry Metrics

    Online Ad Spend Swells

    21y Sean Michael Kerner

    Online Ad Spend Swells

    Newspaper sites get lion's share, but broadcasters are narrowing the gap. Read More...

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    Who Took the Cookies From the Behavioral Cookie Jar?
    Data insights

    Who Took the Cookies From the Behavioral Cookie Jar?

    21y Andy Chen

    Who Took the Cookies From the Behavioral Cookie Ja...

    What will happen if the cookies really are gone? Read More...

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    Rich Media Ads Proliferating
    Ad Industry Metrics

    Rich Media Ads Proliferating

    21y Sean Michael Kerner

    Rich Media Ads Proliferating

    As the sector burgeons, frequency controls are necessary to maintain effectiveness. Read More...

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    Are Unique Visitor Counts Over?
    Analytics

    Are Unique Visitor Counts Over?

    21y Jason Burby

    Are Unique Visitor Counts Over?

    Many users regularly delete cookies from their computers. How does this affect your ability to track unique visitors? Read More...

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    Insurance Companies Score Online Customer Respect
    Audience

    Insurance Companies Score Online Customer Respect

    21y Sean Michael Kerner

    Insurance Companies Score Online Customer Respect

    Responsiveness improving, though privacy issues still need to be addressed. Read More...

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    Online Shoppers Prefer Aggregators Over Merchant Sites
    Audience

    Online Shoppers Prefer Aggregators Over Merchant Sites

    21y Rob McGann

    Online Shoppers Prefer Aggregators Over Merchant S...

    Consumers shop around for better prices, sales and discounts. Read More...

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    Five Things You Need to Know About Behavioral Targeting
    Data insights

    Five Things You Need to Know About Behavioral Targeting

    21y Chang Yu

    Five Things You Need to Know About Behavioral Targ...

    Three leading behavioral targeting providers share a wealth of information. Read More...

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    File Sharers Go Beyond P2P
    Ad Industry Metrics

    File Sharers Go Beyond P2P

    21y Rob McGann

    File Sharers Go Beyond P2P

    Americans pessimistic about government's ability to curb illegal file sharing. Read More...

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    The Deadly Duo: Spam and Viruses, February 2005
    Data insights

    The Deadly Duo: Spam and Viruses, February 2005

    21y Rob McGann

    The Deadly Duo: Spam and Viruses, February 2005

    Rich countries spam more. Read More

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    The First Thing to Do With Your Data
    Analytics

    The First Thing to Do With Your Data

    21y Brian Teasley

    The First Thing to Do With Your Data

    How to use data to identify and understand your best -- and worst -- customers. Read More...

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    Web Usage Growth Flatlines in U.S., Other Mature Markets
    Audience

    Web Usage Growth Flatlines in U.S., Other Mature Markets

    21y Rob McGann

    Web Usage Growth Flatlines in U.S., Other Mature M...

    Emerging markets hold opportunities for online business expansion. Read More...

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    Active Home Web Use by Country, February 2005
    Audience

    Active Home Web Use by Country, February 2005

    21y Rob McGann

    Active Home Web Use by Country, February 2005

    The U.K., Spain, and Australia show the largest increases. Read More...

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    Demo Vs. Behavior: Who's the Boss?
    Data insights

    Demo Vs. Behavior: Who's the Boss?

    21y Andy Chen

    Demo Vs. Behavior: Who's the Boss?

    In behavioral targeting, does demographic matter? Read More

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    Reports of E-Mail’s Death Greatly Exaggerated
    Data insights

    Reports of E-Mail’s Death Greatly Exaggerated

    21y Rebecca Lieb

    Reports of E-Mail’s Death Greatly Exaggerated

    E-mail delivery and orders hit an all-time high, bounces at a record low in Q4 ’04. Read More...

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    Web Analytics Data: Share It to Maximize Value
    Analytics

    Web Analytics Data: Share It to Maximize Value

    21y Jason Burby

    Web Analytics Data: Share It to Maximize Value

    People will use Web analytics data if it's focused on what helps them do their jobs better. How to address different constituencies in an organization...

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    Generation Y Embraces SMS
    Data insights

    Generation Y Embraces SMS

    21y Rob McGann

    Generation Y Embraces SMS

    Younger users 'crazy' about texting. Read More

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    Study: Consumers Delete Cookies at Surprising Rate
    Audience

    Study: Consumers Delete Cookies at Surprising Rate

    21y Rob McGann

    Study: Consumers Delete Cookies at Surprising Rate

    Web measurements based on cookies cited as 'highly unreliable'. Read More...

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    Entertainment Leads Content Spending Growth
    Audience

    Entertainment Leads Content Spending Growth

    21y Rob McGann

    Entertainment Leads Content Spending Growth

    Online music a leading driver. Read More

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    Behavioral Targeting: Quality or Quantity?
    Data insights

    Behavioral Targeting: Quality or Quantity?

    21y Chang Yu

    Behavioral Targeting: Quality or Quantity?

    You can target segments based on quality. But when many users fall into multiple segments, do you get quality or just quantity? Read More...

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    Consumers Say: E-Mail Ad Relevance Up in Last Year
    Data insights

    Consumers Say: E-Mail Ad Relevance Up in Last Year

    21y Rob McGann

    Consumers Say: E-Mail Ad Relevance Up in Last Year

    Consumers want more indicators of message legitimacy. Read More...

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