Cable Modem Revenue to Grow
Data insights

Cable Modem Revenue to Grow

28y Michael Pastore

Cable Modem Revenue to Grow

During the next five years, cable modem service will dramatically expand to meet the demand of residential high-speed access to the Internet in most c...

View article
Do Actions Speak Louder Than Words?
Marketing

Do Actions Speak Louder Than Words?

28y Deborah Kania

Do Actions Speak Louder Than Words?

What yields the best profiling system for your site... declarative data or behavioral profiling? Deborah tells you how to set up the best web profilin...

View article
Top 10 Affiliate Programs
Audience

Top 10 Affiliate Programs

28y Michael Pastore

Top 10 Affiliate Programs

The top 10 affiliate programs of March 1999, as ranked by Refer-it. These rankings are calculated based on the absolute number of clickthroughs each p...

View article
Business Pros Still Turn to Print
Audience

Business Pros Still Turn to Print

28y Michael Pastore

Business Pros Still Turn to Print

Business professionals who plan and buy for new projects are twice as likely to turn to the Web or search engines as their first source than they were...

View article
Online Banking, Trading to Get Boost
Marketing

Online Banking, Trading to Get Boost

28y Michael Pastore

Online Banking, Trading to Get Boost

The use of the Internet for banking and trading is likely to increase significantly in 1999, according to ZDNet's InternetTrak survey. Read More...

View article
Breathing Lessons
Marketing

Breathing Lessons

28y Nick Usborne

Breathing Lessons

Nick loves white space, but doesn't see too much of it online. "We're 'painting on a small canvas' anyway, and we're loath to leave any space on that ...

View article
Top Secure Mode Sites and Categories
Audience

Top Secure Mode Sites and Categories

28y Michael Pastore

Top Secure Mode Sites and Categories

Most e-commerce sites keep their sales figures locked away in a vault, leaving us to take a guess based on the number of visitors they receive. But th...

View article
Case Studies for Innovative Web Branding: Credit Cards
Marketing

Case Studies for Innovative Web Branding: Credit Cards

28y Bobbie Halfin

Case Studies for Innovative Web Branding: Credit C...

Today, interactive marketers are looking for innovative ways to completely partner their product's brand with the site brand. How? By integrating thei...

View article
Marketer's Mantra: Obsolete Thyself!
Marketing

Marketer's Mantra: Obsolete Thyself!

28y Michelle Ellis

Marketer's Mantra: Obsolete Thyself!

Michelle Ellis has a mantra for Internet marketers and visionaries: Obsoletethyself. Obsolete thyself. Obsolete thyself. Read More...

View article
You CAN Be Too Rich
Marketing

You CAN Be Too Rich

28y Dave Olson

You CAN Be Too Rich

Maybe you can't be too thin, but you CAN be too rich...at least, when it comes to the bleeding edge of technology. Is Dave Olson a Luddite? Read More...

View article
Online Investing Goes Mainstream
Marketing

Online Investing Goes Mainstream

28y Michael Pastore

Online Investing Goes Mainstream

It's been called America's new national pastime. Thanks to online brokerage accounts, hot Internet stocks, and low commissions, trading stocks has bec...

View article
Think!-It's A New Medium
Marketing

Think!-It's A New Medium

28y Sean Carton

Think!-It's A New Medium

Sean admits to being a geek - loud and proud. So Scientific American gets him thinking... Read More...

View article
When Your Offline Business Goes Online
Marketing

When Your Offline Business Goes Online

28y Muhammad Lee

When Your Offline Business Goes Online

A local business wants to go online. And the local ISP puts up a "quickie" web site. Road to disaster? Can be, says web developer Muhammad Lee. Read M...

View article
Classifieds Still the Way to Hunt
Audience

Classifieds Still the Way to Hunt

28y Michael Pastore

Classifieds Still the Way to Hunt

Old-fashioned help-wanted classified advertising is projected to be the most widely used and effective means of recruiting in 1999, according to a nat...

View article
Success In Any Language
Marketing

Success In Any Language

28y Bill Dunlap

Success In Any Language

If your business has not gone global, you can bet your euro dollar that your competition has a plan to get there, regardless of their geographical loc...

View article
Order Up! Serving Up Targeted Banners
Marketing

Order Up! Serving Up Targeted Banners

28y Deborah Kania

Order Up! Serving Up Targeted Banners

CPMs are dropping, inventory is ballooning, and click-throughs are slipping...time to haul in the big guns of profile-targeted banners. Read More...

View article
Software - The No Brainer
Marketing

Software - The No Brainer

28y Nick Usborne

Software - The No Brainer

Anyone can set up, fine tune, customize and deploy the most sophisticated email marketing campaign, even the best junior executive marketing specialis...

View article
Hub Sites Will Drive E-Commerce
Audience

Hub Sites Will Drive E-Commerce

28y Michael Pastore

Hub Sites Will Drive E-Commerce

Hub sites, also known as "virtual malls," "intermediaries," and "digital middlemen," will increase in size, number, and marketing clout over the next ...

View article
Journalists Turn to Net
Audience

Journalists Turn to Net

28y Michael Pastore

Journalists Turn to Net

Journalists now use the Internet as often and as comfortably as they use the telephone, according to the 5th annual Middleberg/Ross "Media in CyberSpa...

View article
Get Traditional -- Go Analog
Marketing

Get Traditional -- Go Analog

28y Sean Carton

Get Traditional -- Go Analog

Click rates are down... how to get out of the cold? It's all about integrated communications with traditional media. We're in the Net biz now, but as ...

View article
Putting Personalization To The Test
Marketing

Putting Personalization To The Test

28y Deborah Kania

Putting Personalization To The Test

Deborah cuts through the hype on web personalization and points to the potential (and significant) economic benefits. But she doesn't give it a perfec...

View article
Personalization Vs. Customization
Marketing

Personalization Vs. Customization

28y Cliff Allen

Personalization Vs. Customization

Personalization versus privacy. Read More

View article
Paint A Picture In My Heart
Marketing

Paint A Picture In My Heart

28y Nick Usborne

Paint A Picture In My Heart

Nick sold digital cameras by talking about how photographers would never need to buy another roll of film again, and how they could hand out photos of...

View article
Portals to Capitalize on E-Commerce
Audience

Portals to Capitalize on E-Commerce

28y Michael Pastore

Portals to Capitalize on E-Commerce

Internet portals are in the best position to capitalize on the new market of e-tailers, according to a study by Keenan Vision. Software vendors, netwo...

View article
Online Stores Lacking
Audience

Online Stores Lacking

28y Michael Pastore

Online Stores Lacking

Web shops need to get back to the basics and learn from successful brick-and-mortar stores, according to an international study of e-commerce sites. R...

View article
Measuring the Internet Brand Effect
Marketing

Measuring the Internet Brand Effect

28y Jay Schwedelson

Measuring the Internet Brand Effect

In the past, conversion rates of sales from click-through were the single factor in determining the success or failure of your Internet advertising re...

View article
The Next Paradigm Shift
Marketing

The Next Paradigm Shift

28y Sean Carton

The Next Paradigm Shift

The money makers of the future won't be the ones who can bind up the ever-unraveling threads of content into a single skein, but the ones who can make...

View article