Google's New Chrome Ads: Trippy
Media

Google's New Chrome Ads: Trippy

17y Zachary Rodgers

Google's New Chrome Ads: Trippy

Of the 11 short films Google commissioned to promote its Chrome browser, more than half appear to have been conceived in an opium dream Read More...

View article
Modavox Back at it -- This Time Yahoo's in Crosshairs
Media

Modavox Back at it -- This Time Yahoo's in Crosshairs

17y Kate Kaye

Modavox Back at it -- This Time Yahoo's in Crossha...

About 2 years after relative unknown Modavox slapped a patent suit on Tacoda , the firm is back Read More...

View article
Morning Reads: Yahoo Layoffs Commence, Twitter Full of Quitters
Media

Morning Reads: Yahoo Layoffs Commence, Twitter Full of Quitters

17y Zachary Rodgers

Morning Reads: Yahoo Layoffs Commence, Twitter Ful...

Yahoo has begun layoffs of between 600 and 700 employees , according to tech and gossip blog lalawag Read More...

View article
David Rosenblatt Out, Henrique De Castro In as Head of Google's Display Ad Efforts
Media

David Rosenblatt Out, Henrique De Castro In as Head of Google's Display Ad ...

17y Zachary Rodgers

David Rosenblatt Out, Henrique De Castro In as Hea...

Henrique De Castro will take over from the former DoubleClick CEO, who is leaving the company next month. Read More...

View article
AOL Sees Double-Digit Drops in Ad Revenues in Q1
Media

AOL Sees Double-Digit Drops in Ad Revenues in Q1

17y Kate Kaye

AOL Sees Double-Digit Drops in Ad Revenues in Q1

The company's ad business has been hit from multiple angles: display, search, and third-party ad sales. Read More...

View article
With Inquiry of AT&T, Lawmakers Confuse Behavioral Ad Types
Media

With Inquiry of AT&T, Lawmakers Confuse Behavioral Ad Types

17y Kate Kaye

With Inquiry of AT&T, Lawmakers Confuse Behavioral...

The confusion of lawmakers could lead to poorly crafted legislation and possible damage to a pervasive form of Web advertising. Read More...

View article
Facebook's Wider API Creates Opportunities for Brands
Media

Facebook's Wider API Creates Opportunities for Brands

17y Douglas Quenqua

Facebook's Wider API Creates Opportunities for Bra...

New tools for developers could enable richer ad experiences with more user-generated content. Read More...

View article
OfficeMax Launches Social and Rich Media Campaign
Media

OfficeMax Launches Social and Rich Media Campaign

17y Enid Burns

OfficeMax Launches Social and Rich Media Campaign

Apps and distinctive banners support new line of organization products co-marketed with author Peter Walsh. Read More...

View article
Execs & Accounts: Krohn, Microsoft, ad pepper, Epsilon
Media

Execs & Accounts: Krohn, Microsoft, ad pepper, Epsilon

17y Enid Burns

Execs & Accounts: Krohn, Microsoft, ad pepper,...

Cyrus Krohn returns to Microsoft; ad pepper hires new SVP sales; Epsilon ramps up healthcare practice. Read More...

View article
TurnHere to Boost Sales Force to Handle Growth
Media

TurnHere to Boost Sales Force to Handle Growth

17y Fred Aun

TurnHere to Boost Sales Force to Handle Growth

The video firm expects its orders to double this year. Read More...

View article
Adify Rolls Out Centralized Ad Network
Media

Adify Rolls Out Centralized Ad Network

17y Zachary Rodgers

Adify Rolls Out Centralized Ad Network

Move cements ad network platform position as a reach player. Read More...

View article
Media6 Degrees Will Use $10 Million Funding to Expand Staff
Media

Media6 Degrees Will Use $10 Million Funding to Expand Staff

17y Douglas Quenqua

Media6 Degrees Will Use $10 Million Funding to Exp...

Behavioral targeting firm will use money from Venrock to expand its sales, client services and business development teams. Read More...

View article
Video Advertising Still Set for Growth in Down Ad Spend Year
Media

Video Advertising Still Set for Growth in Down Ad Spend Year

17y Enid Burns

Video Advertising Still Set for Growth in Down Ad ...

Spending on digital video ads continues to surge, according to IPG's audience research group. Read More...

View article
Execs & Accounts: Yahoo, Obama, Molecular
Media

Execs & Accounts: Yahoo, Obama, Molecular

17y Enid Burns

Execs & Accounts: Yahoo, Obama, Molecular

Yahoo's Mitch Spolan to lead North American field sales; Google, Microsoft execs join Obama's tech council; Molecular names mobile exec. Read More...

View article
Microsoft Partners with Spotzer for Self-Service Ad Platform
Media

Microsoft Partners with Spotzer for Self-Service Ad Platform

17y Jack Marshall

Microsoft Partners with Spotzer for Self-Service A...

Microsoft Advertising has teamed up with Spotzer to provide a self-service ad platform, through which smaller businesses and regional advertisers can ...

View article
After Van Natta Hire, MySpace Nabs More Top Digital Talent
Media

After Van Natta Hire, MySpace Nabs More Top Digital Talent

17y Zachary Rodgers

After Van Natta Hire, MySpace Nabs More Top Digita...

MySpace hires MTV Networks' Jason Hirschhorn to lead its product development, and social networking vet Michael Jones to oversee operations. Read More...

View article
Growing Health Network Launches New Tools, Ad Vehicles
Media

Growing Health Network Launches New Tools, Ad Vehicles

17y Elizabeth Gardner

Growing Health Network Launches New Tools, Ad Vehi...

Healthline rolls out semantic search and ad targeting capabilities. Read More...

View article
Microsoft's Ad Business: More Akin to AOL than Google
Media

Microsoft's Ad Business: More Akin to AOL than Google

17y Zachary Rodgers

Microsoft's Ad Business: More Akin to AOL than Goo...

When it comes to digital advertising, Microsoft still has a lot more in common with Yahoo or AOL than it does with Google. In its earnings report yest...

View article
Another Superb Apple/NYTimes.com Execution
Media

Another Superb Apple/NYTimes.com Execution

17y Zachary Rodgers

Another Superb Apple/NYTimes.com Execution

Apple and The New York Times continue to impress with synchronized home page ads Read More...

View article
Facebook's Former Operations Chief to Lead MySpace
Media

Facebook's Former Operations Chief to Lead MySpace

17y Zachary Rodgers

Facebook's Former Operations Chief to Lead MySpace

Owen Van Natta hire is cornerstone of Jonathan Miller's plan to revitalize U.S.'s most trafficked (for now) social media site. Read More...

View article
House Members Plan to Draft New Online Privacy Bill
Media

House Members Plan to Draft New Online Privacy Bill

17y Kate Kaye

House Members Plan to Draft New Online Privacy Bil...

A House Subcommittee met yesterday to address concerns regarding privacy implications of behavioral targeting. Read More...

View article
Wikimedia Partners With Orange in European Content Deal
Media

Wikimedia Partners With Orange in European Content Deal

17y Jack Marshall

Wikimedia Partners With Orange in European Content...

Corporate partnership is first of kits kind for Wikipedia parent. Read More...

View article
National Ad Sales Force Now in Place for Gannett Network
Media

National Ad Sales Force Now in Place for Gannett Network

17y Kate Kaye

National Ad Sales Force Now in Place for Gannett N...

The network has come together over the past year, and now includes USAToday to fill out national presence. Read More...

View article
Execs & Accounts: Kayak, Creature/Seattle, Modavox, Omniture
Media

Execs & Accounts: Kayak, Creature/Seattle, Modavox, Omniture

17y Enid Burns

Execs & Accounts: Kayak, Creature/Seattle, Modavox...

Kayak names CMO; Pacifico Beer has Creature/Seattle build an iPhone app: Modavox appoints Madison Avenue exec as CEO; Omniture partners with FeedRoom ...

View article
OfficeMax Thinks Out of the Box in Ad Campaign
Media

OfficeMax Thinks Out of the Box in Ad Campaign

17y Enid Burns

OfficeMax Thinks Out of the Box in Ad Campaign

The office supply retailer shakes things up in a new ad to promote a new line, [In] Place System created in partnership with workplace organization ex...

View article
Should Craigslist Clean Up Its Erotic Services Ads?
Media

Should Craigslist Clean Up Its Erotic Services Ads?

17y Anna Maria Virzi

Should Craigslist Clean Up Its Erotic Services Ads...

Connecticut Attorney Richard Blumenthal called on Craigslist to ban the use of photographs in its "erotic services" section and take other measures to...

View article
YouTube Video Annotations Gain Momentum with Advertisers
Media

YouTube Video Annotations Gain Momentum with Advertisers

17y Fred Aun

YouTube Video Annotations Gain Momentum with Adver...

H&R Block and Lionsgate are among those adding interactive hot spots to their videos. Read More...

View article
1 69 70 71 72 73 684