Facebook Reveals ‘Home,’ its New Mobile Digs on Android
Media

Facebook Reveals ‘Home,’ its New Mobile Digs on Android

13y Matt Kapko

Facebook Reveals ‘Home,’ its New Mobile Digs on An...

The Facebook phone has arrived, or will arrive on April 12, giving the social network giant a new window into its users' mobile habits and a more cons...

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Harnessing the $9+ Billion Social and Mobile Ad Potential
Social

Harnessing the $9+ Billion Social and Mobile Ad Potential

13y ClickZ News Staff

Harnessing the $9+ Billion Social and Mobile Ad Po...

The year 2013 heralds a new world: a world where brands and agencies turn to social rich media advertising as a core way for connecting with the incre...

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WWE Makes Heavyweight Social Push for WrestleMania 29
Marketing

WWE Makes Heavyweight Social Push for WrestleMania 29

13y Lisa Lacy

WWE Makes Heavyweight Social Push for WrestleMania...

The promotional campaign includes efforts on Twitter, YouTube, Facebook, Pinterest, Tumblr and Pheed. Read More...

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Postal Fail and the Value of Email Messaging
Social

Postal Fail and the Value of Email Messaging

13y Sundeep Kapur

Postal Fail and the Value of Email Messaging

The key to success with your email marketing is to get your consumer to pay attention to what you are sending her and get her commitment to a digital ...

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Gigya and Janrain Partner With Google+ for Social Sign-In
Social

Gigya and Janrain Partner With Google+ for Social Sign-In

13y Susan Kuchinskas

Gigya and Janrain Partner With Google+ for Social ...

Google has partnered with Gigya and Janrain to offer web publishers easy integration with social networks' identity systems. Read More...

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Facebook Rallies Around Viral Campaign in Support of Same-Sex Marriage
Marketing

Facebook Rallies Around Viral Campaign in Support of Same-Sex Marriage

13y James Dohnert

Facebook Rallies Around Viral Campaign in Support ...

In late March, the HRC called on its Facebook friends to show support for same-sex marriage by updating their profile picture to a red HRC logo. Read ...

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Head and Shoulders Asks Baseball Fans to Tweet Whiffs
Marketing

Head and Shoulders Asks Baseball Fans to Tweet Whiffs

13y Lisa Lacy

Head and Shoulders Asks Baseball Fans to Tweet Whi...

The campaign coincides with the launch of the Head and Shoulders with Old Spice. Read More...

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Build Your Brand Online: Leveraging Facebook and Twitter
Social

Build Your Brand Online: Leveraging Facebook and Twitter

13y Dave Evans

Build Your Brand Online: Leveraging Facebook and T...

Learn to see the social web with your online presence at the core. Read More...

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The Internet of Things: Let's Get Phygital
Asia

The Internet of Things: Let's Get Phygital

13y Vincent Teo

The Internet of Things: Let's Get Phygital

Companies like Granata and McDonald's are using technology to bridge the digital and physical world to bring interactive experiences to consumers. Rea...

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Chips Ahoy Makes Digital Move in China on April Fools
Asia

Chips Ahoy Makes Digital Move in China on April Fools

13y Adaline Lau

Chips Ahoy Makes Digital Move in China on April Fo...

Chips Ahoy deployed real time marketing to debut its digital launch in the country. Read More...

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Nissan Debuts Instagram Channel
Social

Nissan Debuts Instagram Channel

13y Lisa Lacy

Nissan Debuts Instagram Channel

The Japanese carmaker launched its Instagram channel at the 2013 New York Auto Show - one year after it launched its Pinterest page at the 2012 show. ...

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Dark Posts Will Change How You Think About Facebook
Social

Dark Posts Will Change How You Think About Facebook

13y Marko Muellner

Dark Posts Will Change How You Think About Faceboo...

With this new power to reach into fans' news feeds, the potential to drive sustained brand and business value is suddenly real. Read More...

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#SESNY Keynote: How Marketers Can Reach and Engage Audiences With Social TV
Social

#SESNY Keynote: How Marketers Can Reach and Engage Audiences With Social TV

13y Ghennipher Weeks

#SESNY Keynote: How Marketers Can Reach and Engage...

What's the reason for this marriage between TV and search? Read More...

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#SESNY: Activating the Social Search Dynamic
Social

#SESNY: Activating the Social Search Dynamic

13y Lisa Lacy

#SESNY: Activating the Social Search Dynamic

Dan Cristo, director of SEO innovation at Catalyst Online, and Duane Forrester, senior program manager at Bing, talk about how brands can rank higher ...

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The Trouble With Social Media Monitoring in Asia
Asia

The Trouble With Social Media Monitoring in Asia

13y Jon Wade

The Trouble With Social Media Monitoring in Asia

What works in the U.S. doesn't always work in Asia. Consider these three factors. Read More...

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Spring Cleanup: Bad Data, Not Big Data, Needs Your Attention
Community Management

Spring Cleanup: Bad Data, Not Big Data, Needs Your Attention

13y Michael Della Penna

Spring Cleanup: Bad Data, Not Big Data, Needs Your...

This spring be sure to conduct a data collection audit, address dirty or neglected data, focus on preferences and privacy management, break down data ...

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Virgin Atlantic Delivers Splashes of Red to East Coast Followers
Marketing

Virgin Atlantic Delivers Splashes of Red to East Coast Followers

13y Lisa Lacy

Virgin Atlantic Delivers Splashes of Red to East C...

The Twitter campaign sought opportunities to brighten the days of followers who tweeted their woes with the hashtag #FITFOO. Read More...

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Mark Zuckerberg Is in It for the Long Haul
Social

Mark Zuckerberg Is in It for the Long Haul

13y Ekaterina Walter

Mark Zuckerberg Is in It for the Long Haul

Will Zuckerberg be pressured by Wall Street into selling out his vision for Facebook, or will Facebook remain at the forefront of social media innovat...

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USA Network Lets Psych Fans Determine Whodunit
Marketing

USA Network Lets Psych Fans Determine Whodunit

13y Lisa Lacy

USA Network Lets Psych Fans Determine Whodunit

In the "Clue"-inspired 100th episode of USA's Psych series, fans will be able to vote on how the episode ends. Read More...

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Focus on Small Data to Succeed in Big Data Chaos
Asia

Focus on Small Data to Succeed in Big Data Chaos

13y Pushkar Sane

Focus on Small Data to Succeed in Big Data Chaos

Big data in social marketing is misplaced. Here's why. Read More...

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Eggo Wants Customer Recipes
Marketing

Eggo Wants Customer Recipes

13y Lisa Lacy

Eggo Wants Customer Recipes

The initiative, The Great Eggo Waffle Off, is intended to demonstrate waffles are appropriate any time of day. Read More...

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Viral Spikes: The Power of the Share
Social

Viral Spikes: The Power of the Share

13y Harry Gold

Viral Spikes: The Power of the Share

How many marketing tactics and programs have you constructed around encouraging social shares? Read More...

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Digital Engagement in China - Social Gets Serious [Infographic]
Asia

Digital Engagement in China - Social Gets Serious [Infographic]

13y Elisa Harca

Digital Engagement in China - Social Gets Serious ...

Successful digital engagement in China comes down to five key points. Read More...

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Case Study: Jebsen Group Makes Social Media a Priority
Asia

Case Study: Jebsen Group Makes Social Media a Priority

13y Adaline Lau

Case Study: Jebsen Group Makes Social Media a Prio...

Four ways that a B2B organization representing 200 brands uses social and mobile for communications. Read More...

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Brands Steal College Hoops' Thunder With Bracket Challenges
Marketing

Brands Steal College Hoops' Thunder With Bracket Challenges

13y Lisa Lacy

Brands Steal College Hoops' Thunder With Bracket C...

A number of brands have created their own March Madness-style tournament challenges to engage fans this year. Read More...

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Pinterest Redesign Enables Discovery
Social

Pinterest Redesign Enables Discovery

13y Susan Kuchinskas

Pinterest Redesign Enables Discovery

The online look book has a new look: Pinterest redesigned itself to make discovery easier. Read More...

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10 Ways to Boost Engagement on Facebook With Social Engagement Apps
Social

10 Ways to Boost Engagement on Facebook With Social Engagement Apps

13y Roger Katz

10 Ways to Boost Engagement on Facebook With Socia...

The Facebook news feed is where marketers need to be if they want to get their message right into the conversation between friends. Read More...

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