Should Facebook Marketers Seek South Dakota?
Social

Should Facebook Marketers Seek South Dakota?

14y Susan Kuchinskas

Should Facebook Marketers Seek South Dakota?

TBG Digital's data shows better click-through rates in the heartland. Read More...

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Social Media Success: What We Can Learn From Backyard Birding
Social

Social Media Success: What We Can Learn From Backyard Birding

14y Sundeep Kapur

Social Media Success: What We Can Learn From Backy...

There's no point spending time setting up your social presence if you don't bother to customize your social pages to meet the needs of your consumers....

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Facebook's Global Ambitions Lure Advertisers
Marketing

Facebook's Global Ambitions Lure Advertisers

14y Christopher Heine

Facebook's Global Ambitions Lure Advertisers

How the digital giant's worldwide march affects brands, agencies, and vendors. Read More...

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All Dressed Up With Somewhere to Go
Community Management

All Dressed Up With Somewhere to Go

14y Laney Whitcanack

All Dressed Up With Somewhere to Go

Three ideas to communicate regularly and often with your community to make sure everyone can enjoy the party. Read More...

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Social Media and Customer Care: Scale Up or Go Home
Social

Social Media and Customer Care: Scale Up or Go Home

14y Dave Evans

Social Media and Customer Care: Scale Up or Go Hom...

If understanding what your customers are saying about you is "right now," then the tools and processes to tackle social customer care at scale is "wha...

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GroupM Next Launches to Help Brands Use Emerging Platforms
Marketing

GroupM Next Launches to Help Brands Use Emerging Platforms

14y Susan Kuchinskas

GroupM Next Launches to Help Brands Use Emerging P...

Agency division to help clients make sense of hip startup tech. Read More...

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Havas Buys Stake in Crowd Sourcing Agency
Social

Havas Buys Stake in Crowd Sourcing Agency

14y Douglas Quenqua

Havas Buys Stake in Crowd Sourcing Agency

Victor & Spoils solicits ideas from writers, art directors and strategists around the world. Read More...

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Twitter Grows European Ad Sales Team
Marketing

Twitter Grows European Ad Sales Team

14y Christopher Heine

Twitter Grows European Ad Sales Team

Firm to hire staff in Dublin, Spain and The Netherlands to sell Promoted Products. Read More...

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Macy's Builds 'Social' Community for Customers
Social

Macy's Builds 'Social' Community for Customers

14y Anna Maria Virzi

Macy's Builds 'Social' Community for Customers

In Star Advisor program, retailer offers $5 monthly reward to active participants of its online community. Read More...

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What's Next in Social Retail: App-ify and Amplify
Social

What's Next in Social Retail: App-ify and Amplify

14y Kevin Tate

What's Next in Social Retail: App-ify and Amplify

The emergence of this new social retail model marks an exciting time for brands looking to connect with their customers. Read More...

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Starbucks Plans to Run Google 'Offer' This Week
Social

Starbucks Plans to Run Google 'Offer' This Week

14y Christopher Heine

Starbucks Plans to Run Google 'Offer' This Week

UPDATE: Coffee brand's 50 percent off deal will run on Wednesday, aiding Google's pursuit of Groupon. Read More...

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Creek Ranch Closes Loop on Social Media
Social

Creek Ranch Closes Loop on Social Media

14y Susan Kuchinskas

Creek Ranch Closes Loop on Social Media

Resort uses Twitter to forge real-world relationships. Read More...

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How 'Mad Men' Measures Up on GetGlue
Media

How 'Mad Men' Measures Up on GetGlue

14y Christopher Heine

How 'Mad Men' Measures Up on GetGlue

An AMC sister show beat ad world fave by 3X for check-ins. Read More...

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Facebook Tests Self-Service Ad Upgrades
Social

Facebook Tests Self-Service Ad Upgrades

14y Christopher Heine

Facebook Tests Self-Service Ad Upgrades

Campaigns will include both precise and broad category targeting. Read More...

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Pining for Pinterest
Community Management

Pining for Pinterest

14y Michael Della Penna

Pining for Pinterest

How to put the platform to work for your brand. Read More

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The Pinterest Opportunity in Japan
Asia

The Pinterest Opportunity in Japan

14y Jeff Lippold

The Pinterest Opportunity in Japan

How can marketers capitalize on Pinterest opportunities here? Read More...

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Facebook Timeline Data: Brands Pin And Win
Social

Facebook Timeline Data: Brands Pin And Win

14y Christopher Heine

Facebook Timeline Data: Brands Pin And Win

New pages format lifts engagement by 46 percent, report says. Toyota and Red Bull are among beneficiaries. Read More...

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2012: The Rise of Social Business in Asia?
Asia

2012: The Rise of Social Business in Asia?

14y Jon Hoel

2012: The Rise of Social Business in Asia?

How marketers can help play a lead role in preparing an organization for social business. Read More...

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Facebook Offers Consulting to Automotive Brands
Social

Facebook Offers Consulting to Automotive Brands

14y Christopher Heine

Facebook Offers Consulting to Automotive Brands

Aamco is among brands getting help with pages. Read More...

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Measuring Facebook: Some Users Have Real-Time Insights Now
Social

Measuring Facebook: Some Users Have Real-Time Insights Now

14y Kate Kaye

Measuring Facebook: Some Users Have Real-Time Insi...

Facebook also developing a system linking engagement metrics to ads. Read More...

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Shorty Industry Awards 2012 Winners Announced
Social

Shorty Industry Awards 2012 Winners Announced

14y ClickZ News Staff

Shorty Industry Awards 2012 Winners Announced

UPDATED: Awards recognize business creativity, effectiveness in social media. Read More...

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Progressive's 'Flo' Gets More Social Game
Financial Services

Progressive's 'Flo' Gets More Social Game

14y Christopher Heine

Progressive's 'Flo' Gets More Social Game

Brand character leads "Sims Social" effort on Facebook and other initiatives. Read More...

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Creating Interactive Conversations With Consumers
Social

Creating Interactive Conversations With Consumers

14y Sundeep Kapur

Creating Interactive Conversations With Consumers

Seven principles for using digital channels to drive engagement. Read More...

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SES NY 2012 Live Blog: Automating Social Media
Automation

SES NY 2012 Live Blog: Automating Social Media

14y Anna Maria Virzi

SES NY 2012 Live Blog: Automating Social Media

At SES NY, marketers discuss pros and cons of using tools to automate communications on social platforms. Read More...

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The Psychology of Social Commerce
Social

The Psychology of Social Commerce

14y Rob Graham

The Psychology of Social Commerce

Four best practices for retailers and online stores to increase marketing exposure. Read More...

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Measuring Social Media Success in 2012
Social

Measuring Social Media Success in 2012

14y Nick Cifuentes

Measuring Social Media Success in 2012

And three goals for increasing social measurement this year. Read More...

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Walgreens Adds Facebook Customer Care Feature
Social

Walgreens Adds Facebook Customer Care Feature

14y Christopher Heine

Walgreens Adds Facebook Customer Care Feature

Tool helps social viewers learn more about products and wellness. Read More...

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