Kantar Media Acquires Social Media Consultancy in China
Asia

Kantar Media Acquires Social Media Consultancy in China

14y Adaline Lau

Kantar Media Acquires Social Media Consultancy in ...

CIC's clients include Nike, Dell, and Intel. Read More...

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Facebook Overtakes Orkut for No. 1 in Brazil
Audience

Facebook Overtakes Orkut for No. 1 in Brazil

14y Christopher Heine

Facebook Overtakes Orkut for No. 1 in Brazil

2011 was a huge growth year for Facebook in the South American nation. Read More...

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Facebook Is Key As Doritos Reprises 'Crash The Super Bowl'
Social

Facebook Is Key As Doritos Reprises 'Crash The Super Bowl'

14y Christopher Heine

Facebook Is Key As Doritos Reprises 'Crash The Sup...

Contest will decide the brand's commercial creative for the big game. Read More...

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Facebook IPO Set for May
Social

Facebook IPO Set for May

14y Shaun Nichols

Facebook IPO Set for May

ATD reports the company is closing on a date for its public offering. Read More...

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Behind Betty Crocker's Winning Holiday Social Campaign
Social

Behind Betty Crocker's Winning Holiday Social Campaign

14y ClickZ News Staff

Behind Betty Crocker's Winning Holiday Social Camp...

The cake mix maker's in-house kitchen staff is ready to interact with fans and followers. Read More...

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Marketers Rush to Google+ After Search Change
Search

Marketers Rush to Google+ After Search Change

14y Zachary Rodgers

Marketers Rush to Google+ After Search Change

Some contend the move puts Google+ on par with Facebook. Read More...

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Portlandia Gets Social Boost From Battlestar Galactica
Social

Portlandia Gets Social Boost From Battlestar Galactica

14y Christopher Heine

Portlandia Gets Social Boost From Battlestar Galac...

Digital campaign syncs up programs to increase Portlandia's Facebook fans, Nielsen TV rating. Read More...

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Coca-Cola's New Tumblr Shares Happiness
CPG

Coca-Cola's New Tumblr Shares Happiness

14y Lisa Lacy

Coca-Cola's New Tumblr Shares Happiness

"Happiness Is" page is aimed at teen bloggers. Read More...

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Dolce & Gabbana Photo Ban Triggers Social Uproar in Hong Kong
Social

Dolce & Gabbana Photo Ban Triggers Social Uproar in Hong Kong

14y Adaline Lau

Dolce & Gabbana Photo Ban Triggers Social Uproar i...

Protests intensify, but luxury brand does not immediately respond. Read More...

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GetGlue Raises $12M
Marketing

GetGlue Raises $12M

14y Lisa Lacy

GetGlue Raises $12M

Social TV startup has also updated its iPhone app and website. Read More

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Customer (Dis)Service and the New Marketing
Social

Customer (Dis)Service and the New Marketing

14y Dave Evans

Customer (Dis)Service and the New Marketing

Are you preparing your social customer care team for their future role as brand advocates? Read More...

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Facebook Begins News Feed Ads Rollout
Social

Facebook Begins News Feed Ads Rollout

14y Christopher Heine

Facebook Begins News Feed Ads Rollout

Promos are labeled as "Featured" to the user. Read More...

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Intel Buys Big Twitter Ads to Push CES Presence
Social

Intel Buys Big Twitter Ads to Push CES Presence

14y Christopher Heine

Intel Buys Big Twitter Ads to Push CES Presence

Promoted Trend and Promoted Tweet purchases underscore the show's increasing importance. Read More...

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Applebee's: Facebook Bested Other Digital Ads
Social

Applebee's: Facebook Bested Other Digital Ads

14y Christopher Heine

Applebee's: Facebook Bested Other Digital Ads

Restaurant brand added 70,000 fans/likes last week. Read More...

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How Wine Brands Chase Women With Wit, Crowdsourcing, Facebook
Social

How Wine Brands Chase Women With Wit, Crowdsourcing, Facebook

14y Joan Voight

How Wine Brands Chase Women With Wit, Crowdsourcin...

Wine sellers Middle Sister and Mad Housewife use a playful cast of characters to embody products. Read More...

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Use Social Graph to Create Meaningful Brand Experiences [Video]
Asia

Use Social Graph to Create Meaningful Brand Experiences [Video]

14y Vincent Teo

Use Social Graph to Create Meaningful Brand Experi...

Brands can tap the interests and likes of consumers, such as understanding topics they're interested in on Twitter or places they've checked into on F...

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Monetizing Social in Japan: Mixi vs. Facebook
Asia

Monetizing Social in Japan: Mixi vs. Facebook

14y Shohei Shimoda

Monetizing Social in Japan: Mixi vs. Facebook

Mixi offers Pages, launches contextual advertising platform. Read More...

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Weight Watchers: Barkley Won't Lose Job Over 'Scam' Remark
Marketing

Weight Watchers: Barkley Won't Lose Job Over 'Scam' Remark

14y Christopher Heine

Weight Watchers: Barkley Won't Lose Job Over 'Scam...

Comment catches fire on social media, around paid brand promotions in some cases. Read More...

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Is Fab.com the Future of Social Shopping?
Social

Is Fab.com the Future of Social Shopping?

14y Lisa Lacy

Is Fab.com the Future of Social Shopping?

How design-focused e-commerce brand grew to $200,000 in daily sales in just six months. Read More...

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New Year's Resolutions: Digital Integrity vs. Digital Reputation
Social

New Year's Resolutions: Digital Integrity vs. Digital Reputation

14y Erik Qualman

New Year's Resolutions: Digital Integrity vs. Digi...

Think of reputation as your digital shadow - the best way to influence your shadow is through your integrity, which is reflected in your digital footp...

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Prepare for More Social Loyalty Platforms in 2012 [Video]
Asia

Prepare for More Social Loyalty Platforms in 2012 [Video]

14y Adrian Lee

Prepare for More Social Loyalty Platforms in 2012 ...

Count on mobile to gain momentum, particularly in emerging markets. Read More...

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ClickZ Holiday Social Showdown: Betty Crocker Wins!
Social

ClickZ Holiday Social Showdown: Betty Crocker Wins!

14y ClickZ News Staff

ClickZ Holiday Social Showdown: Betty Crocker Wins...

The cake and cookie mix maker demonstrated that old brands can learn new tricks. Read More...

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Orville Redenbacher's Tries Augmented Reality on Facebook
CPG

Orville Redenbacher's Tries Augmented Reality on Facebook

14y Zachary Rodgers

Orville Redenbacher's Tries Augmented Reality on F...

Advances in augmented tech could bring such experiences to mobile next year. Read More...

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People Want to Connect With You, Not Be Marketed To
Social

People Want to Connect With You, Not Be Marketed To

14y Liana Evans

People Want to Connect With You, Not Be Marketed T...

Six steps that you can take so you don't fall into the "push the message" trap when using social media as part of an integrated marketing strategy. Re...

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Cheezburger Turns Up Tweet Heat on GoDaddy
Data insights

Cheezburger Turns Up Tweet Heat on GoDaddy

14y Christopher Heine

Cheezburger Turns Up Tweet Heat on GoDaddy

UPDATE: GoDaddy drops support of controversial legislation after critics threaten to boycott the Internet registry. Read More...

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Media Firm Co-opts Obama's $40 Twitter Effort
Marketing

Media Firm Co-opts Obama's $40 Twitter Effort

14y Kate Kaye

Media Firm Co-opts Obama's $40 Twitter Effort

RT America, part of RT Network, is running a promoted tweet that shows up in searches for "#40dollars." Read More...

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Vail Deploys 'Smart' Lift Passes for Social Sharing
Social

Vail Deploys 'Smart' Lift Passes for Social Sharing

14y Lisa Lacy

Vail Deploys 'Smart' Lift Passes for Social Sharin...

Using RFID technology, skiers and snowboarders can share photos and track their progress on the slopes. Read More...

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