How chatbots can refine the customer acquisition process
Chatbots

How chatbots can refine the customer acquisition process

9y Marcela De Vivo

How chatbots can refine the customer acquisition p...

Today, people have ever-decreasing attention spans and aren’t interested in putting too much effort into becoming consumers. That's what makes chatbot...

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What does voice search mean for your local SEO strategy?
Ecommerce

What does voice search mean for your local SEO strategy?

9y Chris Camps

What does voice search mean for your local SEO str...

The popularity of virtual assistants means voice search is on the rise. But what does it means for businesses that rely on local search traffic, and h...

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How Desigual is adapting to its mobile first customers with A/B testing, web and email
Ecommerce

How Desigual is adapting to its mobile first customers with A/B testing, we...

9y Andy Favell

How Desigual is adapting to its mobile first custo...

In the past 18 months, Desigual, the flamboyant and colorful Spanish fashion/retail brand, has seen mobile become the dominant platform for both web t...

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Three ways retailers can future-proof the checkout process
Data insights

Three ways retailers can future-proof the checkout process

9y Chris Camps

Three ways retailers can future-proof the checkout...

Ecommerce is constantly evolving. While bringing your checkout experience up to date is important, your strategy must also be ready to adapt to changi...

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How Toys 'R' Us capitalized on a timely sponsorship of a live giraffe cam
Acquisition

How Toys 'R' Us capitalized on a timely sponsorship of a live giraffe cam

9y Al Roberts

How Toys 'R' Us capitalized on a timely sponsorshi...

While digital platforms and their advertisers grapple with digital video challenges, one savvy retailer found a way to capitalize on what would become...

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5 tips for launching a successful localized email marketing strategy
Ecommerce

5 tips for launching a successful localized email marketing strategy

9y Amanda DiSilvestro

5 tips for launching a successful localized email ...

If your company's email marketing campaign isn’t seeing success, you might want to rethink your strategy. Creating or updating your campaign to focus ...

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The Retail Reckoning: How retailers can survive the digital revolution
Disruptive MarTech

The Retail Reckoning: How retailers can survive the digital revolution

9y Evan Magliocca

The Retail Reckoning: How retailers can survive th...

The retail bubble is finally bursting. For too long, retailers have remained bloated in store footprints and overconfident in mindset. Finally, retail...

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Why data aggregation services will transform ecommerce
Data insights

Why data aggregation services will transform ecommerce

9y Chris Camps

Why data aggregation services will transform ecomm...

The growing accessibility of third-party data is changing the way retailers do business. But what does it mean for the future of ecommerce? Read More...

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The top ecommerce marketing trends of 2017 and how to keep up with them
Ecommerce

The top ecommerce marketing trends of 2017 and how to keep up with them

9y Tereza Litsa

The top ecommerce marketing trends of 2017 and how...

Ecommerce marketing is all about coming up with new ideas to engage with customers. The latest trends are all about focusing on the customers and thei...

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Waze and Dunkin' Donuts bring location-intelligent commerce to mobile navigation
Ecommerce

Waze and Dunkin' Donuts bring location-intelligent commerce to mobile navig...

9y Al Roberts

Waze and Dunkin' Donuts bring location-intelligent...

Thanks to a newly-announced partnership with Dunkin' Donuts, Waze users will soon be able to order their favorite drink or food item as they hit the r...

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How to handle negative reviews and manage your brand's reputation
Community Management

How to handle negative reviews and manage your brand's reputation

9y Chris Camps

How to handle negative reviews and manage your bra...

The internet has made it harder for brands to control the information available about themselves. With independent reviews on any business a few click...

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Target is the top retail digital marketer, so why is it struggling?
Ecommerce

Target is the top retail digital marketer, so why is it struggling?

9y Al Roberts

Target is the top retail digital marketer, so why ...

According to Internet Retailer's newly released The Best Digital Marketers in E-Commerce report, Target is the most effective marketer in online retai...

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Mobile conversion remains the crux of mobile adoption in retail
Ecommerce

Mobile conversion remains the crux of mobile adoption in retail

9y Evan Magliocca

Mobile conversion remains the crux of mobile adopt...

Despite the meteoric rise of ecommerce, mobile conversion rates are still a critical issue for retailers. Read More...

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Starbucks' brand suffers following politically-infused announcement
Acquisition

Starbucks' brand suffers following politically-infused announcement

9y Al Roberts

Starbucks' brand suffers following politically-inf...

In January, following U.S. President Donald Trump's temporary immigration ban, Starbucks announced that it would hire 10,000 refugees over the next fi...

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Key insights from the ‘Mobile App vs Mobile Web’ webinar
Disruptive MarTech

Key insights from the ‘Mobile App vs Mobile Web’ webinar

9y Chris Camps

Key insights from the ‘Mobile App vs Mobile Web’ w...

Last week, a panel of ecommerce and mobile experts joined together for a webinar to discuss key topics surrounding the mobile app vs mobile web debate...

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Optimizing images for mobile: right format, right size, right place, right device
Ecommerce

Optimizing images for mobile: right format, right size, right place, right ...

9y Andy Favell

Optimizing images for mobile: right format, right ...

As we have learned from the previous columns in this series, images are the major contributor to bloated, slow-loading mobile pages. Read More...

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FedEx launches fulfillment service to take on Amazon
Ecommerce

FedEx launches fulfillment service to take on Amazon

9y Al Roberts

FedEx launches fulfillment service to take on Amaz...

From its $1.5 billion air cargo hub to its growing network of contract last-mile delivery drivers, Amazon is increasingly looking like a logistics com...

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How to fix your bloated mobile website: fewer, better, smaller images
Ecommerce

How to fix your bloated mobile website: fewer, better, smaller images

9y Andy Favell

How to fix your bloated mobile website: fewer, bet...

Images are the main culprit for causing oversized web pages (average size 2.2MB) that can perform slowly on mobile devices. Read More...

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Ads are now a billion-dollar business for Amazon
Display Advertising

Ads are now a billion-dollar business for Amazon

9y Al Roberts

Ads are now a billion-dollar business for Amazon

Yesterday, Amazon disappointed Wall Street when it reported its fourth-quarter earnings for 2016. But buried within its earnings report was data sugge...

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Mobile app vs mobile web - what’s the right answer for retailers?
Actionable Analysis

Mobile app vs mobile web - what’s the right answer for retailers?

9y Chris Camps

Mobile app vs mobile web - what’s the right answer...

Mobile has become a powerful force in the marketing world, forcing retailers to adapt fast. This article explores the benefits of mobile web versus mo...

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How countdown timers can be used to drive ecommerce sales
Ecommerce

How countdown timers can be used to drive ecommerce sales

9y Graham Charlton

How countdown timers can be used to drive ecommerc...

In this post, we’ll look at how countdown timers can be used on site and in email marketing to drive sales. Read More...

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Global cart abandonment rates on the rise
Ecommerce

Global cart abandonment rates on the rise

9y Graham Charlton

Global cart abandonment rates on the rise

Global cart abandonment rates rose by 2.4% between Q3 and Q4 2016, reaching 76.8% on average. Read More...

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Google has become one of Google's most prolific advertisers
Data regulations

Google has become one of Google's most prolific advertisers

9y Al Roberts

Google has become one of Google's most prolific ad...

Every year, Google's well-oiled digital ad machine generates tens of billions of dollars in revenue, making the search giant the biggest single recipi...

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eBay to launch authentication service for high-end merchandise
Ecommerce

eBay to launch authentication service for high-end merchandise

9y Al Roberts

eBay to launch authentication service for high-end...

Every year, eBay facilitates the purchase of hundreds of billions of dollars worth of goods, but even though eBay is one of the web's ecommerce pionee...

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Amazon's latest Prime perk: a credit card with hefty cash back
Ecommerce

Amazon's latest Prime perk: a credit card with hefty cash back

9y Al Roberts

Amazon's latest Prime perk: a credit card with hef...

Amazon Prime was launched in 2005 as an express shipping membership program and more than a decade later it has tens of millions of subscribers who en...

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Four important ecommerce stats from Christmas 2016
Ecommerce

Four important ecommerce stats from Christmas 2016

9y Matthew Martindale

Four important ecommerce stats from Christmas 2016

Here we take a look at sales and abandonment data from the 2016 Christmas shopping season. Read More...

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Consumers continue to turn to Amazon first for product search
Ecommerce

Consumers continue to turn to Amazon first for product search

9y Al Roberts

Consumers continue to turn to Amazon first for pro...

Every year, Google handles more than a trillion search queries, making it the world's most popular search engine. But when it comes to searches relate...

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