Toyota has paired up with Google Places to create a local search API that enables banner ads to suggest geo-targeted activities to consumers. Read Mor...
View articleEvery image should be treated individually on the Google Display Network, according the experts at PPC agency Push. Read More...
View articleIn this video interview, senior marketing executives from SapientNitro discuss the current state and the future of virtual reality. Read More...
View article[soundcloud url=”https://api.soundcloud.com/tracks/270004588″ params=”color=ff5500&auto_play=false&hide_related=false&sh...
View articleIn a video interview with ClickZ, TV host Dr. Phil McGraw discusses his new partnership with The Daily Mail and how digital has changed the way viewer...
View articleCombining location-based data with other types of data, such as app and purchase, helped the three brands launch successful mobile campaigns, accordin...
View articleThe most successful mobile marketing campaigns have seven things in common, according to the experts. Here the team at Swrve tells .rising what they a...
View articleCannes Lions 2015 is over, and we've got a list of the winners you need to know about. Read More...
View articleFacebook wants advertisers to be more strategic and creative with the vast amount of data that the social network has available on its users. Read Mor...
View articleAccording to a new study by Marketo, consumers are fed up of the generic messages brands repeatedly blast at them. Read More...
View articleCharlie Wang talks through the finer points of planning a programmatic strategy for China. Read More...
View articleAt Cannes Lions, ClickZ caught up with some of Facebook's executives to talk about mobile, Instagram and more. Read More...
View articleEvery week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. This week...
View articleIn an interview at Cannes Lions, the head of YouTube propositions for Northern and Central Europe at Google revealed that YouTube does not consider th...
View articleFacebook just released new diversity data - and its's pretty disappointing. The company's overall ratio of male to female employees is 66% to 31% - ju...
View articleVice has partnered with Unilever to launch new female-focused channel, Broadly. The multi-year deal will see Unilever brands like Dove sponsor and co-...
View articleAt Cannes Lions yesterday, Facebook presented a prototype of the mobile ads of the future: 360-degree, interactive, vertical videos self-contained wit...
View articleAre you fed up of feeling like everyone apart from you is at Cannes Lions? So is the creator of 'Cannes You Please Shut Up', a blog featuring gloating...
View articleTo better understand its multicultural target audience, Tecate has released a series of short videos to gauge audience response for its next campaign....
View articleHow are brands experimenting with video-streaming apps like Meerkat and Periscope to connect with on-the-go consumers? Read More...
View article‘Localization’ of marketing through videos in native languages is the next level of audience engagement. Read More...
View articleEsurance has created #EqualDreams, a video campaign that both highlights the brand’s support of same sex marriage and creates engagement with other ad...
View articleAt Cannes, Facebook debuted an immersive and personalized mobile ad unit. Will advertisers buy in? Read More...
View articleUK mobile transactions now account for 46 per cent of all e-commerce transactions, says new research. As a result, the UK is now ranked second highest...
View articleSnapchat, WPP and Daily Mail have announced the launch of Truffle Pig: a content marketing agency headed by SJR managing partner Alexander Jutkowitz a...
View articleThe snack and beverage powerhouse has partnered with Facebook on creative video content and e-commerce solutions to drive online sales. Read More...
View articleAOL and Verizon finalized their partnership today and will soon launch both live and original video content for mobile supported by ONE by AOL program...
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