RadioWave.com Adds InterVu Technology
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RadioWave.com Adds InterVu Technology

27y Beth Cox

RadioWave.com Adds InterVu Technology

RadioWave.com Inc., a subsidiary of Motorola Inc. and a provider of visuallyinteractive radio for broadcasters, signed with InterVu Inc. to use the la...

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Net.B@nk Launches Marketing Initiative
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Net.B@nk Launches Marketing Initiative

27y Beth Cox

Net.B@nk Launches Marketing Initiative

Atlanta-based Net.B@nk launched anexpanded marketinginitiative for 1999 that includes public relations, strategic marketing andonline and off-line adv...

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France Telecom Signs Rep Deal With 24/7 Media Europe
Media

France Telecom Signs Rep Deal With 24/7 Media Europe

27y Beth Cox

France Telecom Signs Rep Deal With 24/7 Media Euro...

France Telecom signed a partnership deal with 24/7 Media Europe for its internationalVoila portal sites. Read More...

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Ad Spending in Top Web Categories Up 86 Percent
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Ad Spending in Top Web Categories Up 86 Percent

27y Beth Cox

Ad Spending in Top Web Categories Up 86 Percent

The top 25 industry categories increased their Internet ad spending 86.7percent forthe first three quarters of 1998, compared to the same period in 19...

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Stockplayer.com Signs Partnership With theglobe.com
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Stockplayer.com Signs Partnership With theglobe.com

27y Beth Cox

Stockplayer.com Signs Partnership With theglobe.co...

New York City-based community site theglobe.com signed a million-dollarpartnership/sponsorship deal with Stockplayer.com, a business and financialWeb ...

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Flycast Adds to Management Team
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Flycast Adds to Management Team

27y Beth Cox

Flycast Adds to Management Team

San Francisco-based ad network FlycastCommunications Corp. named JeffLehman as vice president of media sales and Fred Ciamaraglia as vice presidentof ...

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What REALLY Affects Response Rates
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What REALLY Affects Response Rates

27y Tom Hespos

What REALLY Affects Response Rates

What do you think is the most influential factor in determining the response rate of an online DR campaign? Heres a hint...its not the creative. Read ...

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Solving The Banner Glut
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Solving The Banner Glut

27y Janet Ryan

Solving The Banner Glut

Janet Ryan muses over a suggestion to cut the supply on banner avails... and concludes that it sure makes sense. Here's why. Read More...

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HomeGardenerDirect.com Plans Parade Magazine Campaign
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HomeGardenerDirect.com Plans Parade Magazine Campaign

27y Beth Cox

HomeGardenerDirect.com Plans Parade Magazine Campa...

Knox Nursery is promoting its new www.homegardenerdirect.com sitewith a regional advertising campaign in Parade Magazine on Feb. 14 and 21. Read More...

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SuperStats Updates to Version 2.0
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SuperStats Updates to Version 2.0

27y Beth Cox

SuperStats Updates to Version 2.0

SuperStats.com Inc. has launched v. 2.0 of its www.superstats.com site, allowing Webmanagers access to real-time site tracking. Read More...

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SportsLine USA to Get $100 Million in CBS Promos
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SportsLine USA to Get $100 Million in CBS Promos

27y Beth Cox

SportsLine USA to Get $100 Million in CBS Promos

CBS Corp. said it will receive $100 million in additional equity in SportsLine USA Inc., in exchange forproviding additional promotional and sales opp...

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STORM Systems Selects USWeb/CKS
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STORM Systems Selects USWeb/CKS

27y Beth Cox

STORM Systems Selects USWeb/CKS

STORM Systems LLC, a developer ofperformance enhancement and infrastructure software for the Web, has hired USWeb/CKS of Santa Clara, CA to collaborat...

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MicroCap Financial Services.com Signs With Interactive Marketing
Media

MicroCap Financial Services.com Signs With Interactive Marketing

27y Beth Cox

MicroCap Financial Services.com Signs With Interac...

MicroCap Financial Services.com Inc. retained Interactive MarketingInc. (IMI) to assist in creating an integrated marketing strategy. Read More...

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Financial Intranet Launches Ad Campaign
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Financial Intranet Launches Ad Campaign

27y Beth Cox

Financial Intranet Launches Ad Campaign

Financial Intranet Inc. launched anadvertisingprogram on Netscape and Standard & Poor's ComStock. Read More...

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DoubleClick Expects Ad Count to Double Every 6 Months
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DoubleClick Expects Ad Count to Double Every 6 Months

27y Beth Cox

DoubleClick Expects Ad Count to Double Every 6 Mon...

New York City ad network DoubleClickInc. expects to double thenumber of ads it places online every six months and sees the growth ofadvertising-suppor...

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Apartments.com Launches in Chinese on SINANET.com
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Apartments.com Launches in Chinese on SINANET.com

27y Beth Cox

Apartments.com Launches in Chinese on SINANET.com

Apartment listing site Apartments.comand SINA Inc., an Internet portal for Chinese users worldwide, launchedApartments.com as the preferredapartment s...

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Theglobe.com Names Marketing, Development Directors
Media

Theglobe.com Names Marketing, Development Directors

27y Beth Cox

Theglobe.com Names Marketing, Development Director...

New York City-based community site operation theglobe.com said that Kerri Fox has joinedthe company as director of marketing and Ronald DiPrete as dir...

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411now.com to Co-Brand Business Directory With Infoseek
Media

411now.com to Co-Brand Business Directory With Infoseek

27y Beth Cox

411now.com to Co-Brand Business Directory With Inf...

Pay-for-position business directory 411now.com entered a co-branding venture withInfoseek's Express product, a meta-searchtool. Read More...

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Homestead Technologies Launches New Online Ad Paradigm
Media

Homestead Technologies Launches New Online Ad Paradigm

27y Beth Cox

Homestead Technologies Launches New Online Ad Para...

Homestead Technologies Inc. announcedadvertising partnerships with the Rolling Stone Network, AccuWeather,VantageNet and HotBot for its "Elements," or...

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Flycast Communications Files for IPO
Media

Flycast Communications Files for IPO

27y Beth Cox

Flycast Communications Files for IPO

Online ad network Flycast CommunicationsCorp. filed for aninitial public offering of stock thatcould raise as much as $40 million forthe Web advertisi...

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Beyond Interactive Partners With E-Greeting Firm
Media

Beyond Interactive Partners With E-Greeting Firm

27y Beth Cox

Beyond Interactive Partners With E-Greeting Firm

Interactive agency Beyond Interactivehas teamed up withWhy Not Creations to develop a new "beyond the banner"branding opportunity for its clients--onl...

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Report: Internet Ad Revenues Top $1 Billion in '98
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Report: Internet Ad Revenues Top $1 Billion in '98

27y Beth Cox

Report: Internet Ad Revenues Top $1 Billion in '98

For the first time, Internet advertising revenue has exceeded $1 billionwithin the same calendar year, totaling $1.3 billion through the nine monthsen...

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24/7 Media Europe Launches Four Nordic Operations
Media

24/7 Media Europe Launches Four Nordic Operations

27y Beth Cox

24/7 Media Europe Launches Four Nordic Operations

24/7 Media Europe , the new EuropeanInternet ad sales company formed by 24/7 Media Inc. and InterAd Holdings Ltd,announced four new subsidiaries for t...

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togglethis Launches New Ad-Backed Show
Media

togglethis Launches New Ad-Backed Show

27y Beth Cox

togglethis Launches New Ad-Backed Show

New York City-based togglethis is launching its latest toggled show, "HurtHerman: The Freak Who Feels No Pain," sponsored by New York-based Bigfoot an...

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Former SVP at GM Cyberworks to Head Start-Up PrivaSeek
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Former SVP at GM Cyberworks to Head Start-Up PrivaSeek

27y Beth Cox

Former SVP at GM Cyberworks to Head Start-Up Priva...

Internet start-up PrivaSeek named LarryLozon, one of the company'sfounders and a recognized interactive advertising and marketing technologyexpert, as...

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Accrue Signs Hearst, Teams With ABC Interactive
Media

Accrue Signs Hearst, Teams With ABC Interactive

27y Beth Cox

Accrue Signs Hearst, Teams With ABC Interactive

Hearst New Media and Technology has chosen Accrue Software's Accrue Insight in a grouplicensing agreement to provide detailed reporting and analysis o...

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get2net Contracts With NetCreations
Media

get2net Contracts With NetCreations

27y Beth Cox

get2net Contracts With NetCreations

New York City-based NetCreations Inc. has beenselected to build and manage an opt-in e-mail list for get2net, a provider of public Internetaccess unit...

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