Marketing to Marketers
Marketing

Marketing to Marketers

27y Greg Sherwin and Emily Avila

Marketing to Marketers

What's your richest source of industry information? If you said trade shows, you may be overlooking some less-costly alternatives that might serve you...

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MicroCap Financial Services.com Signs With Interactive Marketing
Media

MicroCap Financial Services.com Signs With Interactive Marketing

27y Beth Cox

MicroCap Financial Services.com Signs With Interac...

MicroCap Financial Services.com Inc. retained Interactive MarketingInc. (IMI) to assist in creating an integrated marketing strategy. Read More...

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Loving Email: Let Me Count the Ways...
Email

Loving Email: Let Me Count the Ways...

27y Barry Silverstein

Loving Email: Let Me Count the Ways...

How does Barry love email? Let him count the ways that email marketing can fulfill your online objectives. Read More...

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Online Investors Number 5 Million
Marketing

Online Investors Number 5 Million

27y Michael Pastore

Online Investors Number 5 Million

The number of online investors in the US increased by 2.2 million in 1998, according to research by NFO Interactive. NFO reports more than 5.2 million...

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Email Marketing: One User's View
Email

Email Marketing: One User's View

27y Dave Olson

Email Marketing: One User's View

Psst....wanna get an insider's view of email marketing? Click here! Read More...

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Top 10 Affiliate Programs
Audience

Top 10 Affiliate Programs

27y Michael Pastore

Top 10 Affiliate Programs

The top 10 affiliate programs of January 1999, as ranked by Refer-it. These rankings are calculated based on the absolute number of clickthroughs each...

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Financial Intranet Launches Ad Campaign
Media

Financial Intranet Launches Ad Campaign

27y Beth Cox

Financial Intranet Launches Ad Campaign

Financial Intranet Inc. launched anadvertisingprogram on Netscape and Standard & Poor's ComStock. Read More...

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DoubleClick Expects Ad Count to Double Every 6 Months
Media

DoubleClick Expects Ad Count to Double Every 6 Months

27y Beth Cox

DoubleClick Expects Ad Count to Double Every 6 Mon...

New York City ad network DoubleClickInc. expects to double thenumber of ads it places online every six months and sees the growth ofadvertising-suppor...

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Different Strokes For Different Folks
Email

Different Strokes For Different Folks

27y Nick Usborne

Different Strokes For Different Folks

When Nick and Marco sit down to create a web site they disagree. Nick sees the site through the eyes of a "newbie." Marco has the perspective of a sea...

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Apartments.com Launches in Chinese on SINANET.com
Media

Apartments.com Launches in Chinese on SINANET.com

27y Beth Cox

Apartments.com Launches in Chinese on SINANET.com

Apartment listing site Apartments.comand SINA Inc., an Internet portal for Chinese users worldwide, launchedApartments.com as the preferredapartment s...

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Theglobe.com Names Marketing, Development Directors
Media

Theglobe.com Names Marketing, Development Directors

27y Beth Cox

Theglobe.com Names Marketing, Development Director...

New York City-based community site operation theglobe.com said that Kerri Fox has joinedthe company as director of marketing and Ronald DiPrete as dir...

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411now.com to Co-Brand Business Directory With Infoseek
Media

411now.com to Co-Brand Business Directory With Infoseek

27y Beth Cox

411now.com to Co-Brand Business Directory With Inf...

Pay-for-position business directory 411now.com entered a co-branding venture withInfoseek's Express product, a meta-searchtool. Read More...

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Homestead Technologies Launches New Online Ad Paradigm
Media

Homestead Technologies Launches New Online Ad Paradigm

27y Beth Cox

Homestead Technologies Launches New Online Ad Para...

Homestead Technologies Inc. announcedadvertising partnerships with the Rolling Stone Network, AccuWeather,VantageNet and HotBot for its "Elements," or...

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Closing In On New Business
Marketing

Closing In On New Business

27y Sean Carton

Closing In On New Business

Where do you find most of your new-business contacts? At prescribed networking functions over the weak drinks? Or in line at the deli counter? In some...

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Flycast Communications Files for IPO
Media

Flycast Communications Files for IPO

27y Beth Cox

Flycast Communications Files for IPO

Online ad network Flycast CommunicationsCorp. filed for aninitial public offering of stock thatcould raise as much as $40 million forthe Web advertisi...

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Beyond Interactive Partners With E-Greeting Firm
Media

Beyond Interactive Partners With E-Greeting Firm

27y Beth Cox

Beyond Interactive Partners With E-Greeting Firm

Interactive agency Beyond Interactivehas teamed up withWhy Not Creations to develop a new "beyond the banner"branding opportunity for its clients--onl...

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Report: Internet Ad Revenues Top $1 Billion in '98
Media

Report: Internet Ad Revenues Top $1 Billion in '98

27y Beth Cox

Report: Internet Ad Revenues Top $1 Billion in '98

For the first time, Internet advertising revenue has exceeded $1 billionwithin the same calendar year, totaling $1.3 billion through the nine monthsen...

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24/7 Media Europe Launches Four Nordic Operations
Media

24/7 Media Europe Launches Four Nordic Operations

27y Beth Cox

24/7 Media Europe Launches Four Nordic Operations

24/7 Media Europe , the new EuropeanInternet ad sales company formed by 24/7 Media Inc. and InterAd Holdings Ltd,announced four new subsidiaries for t...

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togglethis Launches New Ad-Backed Show
Media

togglethis Launches New Ad-Backed Show

27y Beth Cox

togglethis Launches New Ad-Backed Show

New York City-based togglethis is launching its latest toggled show, "HurtHerman: The Freak Who Feels No Pain," sponsored by New York-based Bigfoot an...

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Former SVP at GM Cyberworks to Head Start-Up PrivaSeek
Media

Former SVP at GM Cyberworks to Head Start-Up PrivaSeek

27y Beth Cox

Former SVP at GM Cyberworks to Head Start-Up Priva...

Internet start-up PrivaSeek named LarryLozon, one of the company'sfounders and a recognized interactive advertising and marketing technologyexpert, as...

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Accrue Signs Hearst, Teams With ABC Interactive
Media

Accrue Signs Hearst, Teams With ABC Interactive

27y Beth Cox

Accrue Signs Hearst, Teams With ABC Interactive

Hearst New Media and Technology has chosen Accrue Software's Accrue Insight in a grouplicensing agreement to provide detailed reporting and analysis o...

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get2net Contracts With NetCreations
Media

get2net Contracts With NetCreations

27y Beth Cox

get2net Contracts With NetCreations

New York City-based NetCreations Inc. has beenselected to build and manage an opt-in e-mail list for get2net, a provider of public Internetaccess unit...

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Walking The Media Buyer Walk
Media

Walking The Media Buyer Walk

27y Amir Aslani

Walking The Media Buyer Walk

Vendors and media planners, why can't they get along? Amir Aslani wants to knock down the walls between the two sides and then get communicating. Read...

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SBC Communications, Flycast Partner
Media

SBC Communications, Flycast Partner

27y Beth Cox

SBC Communications, Flycast Partner

SBC Interactive, the online publishing company of SBC Communications Inc., andWeb ad network Flycast Communications Corp. signed anagreement in which ...

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Quantum Leap Wins Ernst & Young Assignment
Media

Quantum Leap Wins Ernst & Young Assignment

27y Beth Cox

Quantum Leap Wins Ernst & Young Assignment

Internet advertising agency Quantum Leap Communications in Chicagohas been awarded a digital assignment from accounting and consulting firm Ernst & Yo...

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Discover Brokerage Signs Ad Pact with Quicken
Media

Discover Brokerage Signs Ad Pact with Quicken

27y Beth Cox

Discover Brokerage Signs Ad Pact with Quicken

Discover Brokerage, a MorganStanley Dean Witter company, signed an interactive marketing agreement tosponsor the Investment Channel on Intuit Inc.'s Q...

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Seasoned Ad Executive Signs Deal With Hayes & Associates
Media

Seasoned Ad Executive Signs Deal With Hayes & Associates

27y Beth Cox

Seasoned Ad Executive Signs Deal With Hayes & Asso...

New York City-based Candor led by Gordon Fenton, formed a strategic alliancewith Hayes & Associates, a Silicon Alley basedinteractive consulting firm....

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