Facebook sees Q3 revenue growth amid concerns over maximum ad load
Social

Facebook sees Q3 revenue growth amid concerns over maximum ad load

9y Tereza Litsa

Facebook sees Q3 revenue growth amid concerns over...

It was another good quarter for Facebook, seeing its revenue and its monthly active users increasing. Will the steady growth continue though? Facebook...

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The future of mobile local search part three: tradesmen, home services, verification and guarantees
Mobile

The future of mobile local search part three: tradesmen, home services, ver...

9y Andy Favell

The future of mobile local search part three: trad...

The third part of our of mobile local search series examines searches for tradesmen (paid and unpaid results) and the various trials and betas Google ...

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Three reasons you might not need Google AMP after all
Disruptive MarTech

Three reasons you might not need Google AMP after all

9y Ben Jacobson

Three reasons you might not need Google AMP after ...

Mobile devices currently account for more than half of all internet use on a global level, and yet, many websites are still not mobile-friendly. Even ...

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Instagram tests new shopping feature
Social

Instagram tests new shopping feature

9y Tereza Litsa

Instagram tests new shopping feature

Instagram is expanding its shopping features, making ecommerce easier on its platform. How will brands benefit from it? Mobiles have already changed o...

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Publishers struggle with AMP page monetization
Display Advertising

Publishers struggle with AMP page monetization

9y Al Roberts

Publishers struggle with AMP page monetization

Google’s Accelerated Mobile Pages (AMP) initiative has gained significant traction in the past 12 months, and high-profile publishers such as Th...

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How do marketers measure up to digital transformation?
Leadership

How do marketers measure up to digital transformation?

9y Rebecca Sentance

How do marketers measure up to digital transformat...

As one of the industries on the front line of digital change, marketers know that they need to develop their digital capabilities in line with rapid c...

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Mobile paid search has increased by 134% since last year: stats
Paid Search

Mobile paid search has increased by 134% since last year: stats

9y Tereza Litsa

Mobile paid search has increased by 134% since las...

There has been an increase of 20% in the YoY growth of Google search ad spending in Q3 2016, while paid search mobile phone spend has increased by 134...

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How to minimise the interaction cost of your web forms
Ecommerce

How to minimise the interaction cost of your web forms

9y Graham Charlton

How to minimise the interaction cost of your web f...

Completing a form online takes time and effort. This effort can be minimised by structuring the form well, and giving it a flow which will make it eas...

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Q&A: EditorEye’s Nick Gregg on how to stay ahead of the curve as a marketer
Analytics

Q&A: EditorEye’s Nick Gregg on how to stay ahead of the curve as a mark...

9y Guest Writer

Q&A: EditorEye’s Nick Gregg on how to stay ahe...

ClickZ caught up with EditorEye CEO Nick Gregg to find out about the Catalyst marketing tool, and how competitor intelligence and news tracking can he...

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Snapchat's autoplay change reveals influencer marketing shortcomings
Media

Snapchat's autoplay change reveals influencer marketing shortcomings

9y Al Roberts

Snapchat's autoplay change reveals influencer mark...

Earlier this month, Snapchat stopped autoplaying video Snaps on its platform. Almost immediately, view counts for some of the top Snapchat accounts dr...

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Four quick and easy tips to improve your lead generation strategy
Disruptive MarTech

Four quick and easy tips to improve your lead generation strategy

9y Guest Writer

Four quick and easy tips to improve your lead gene...

Having a good lead generation strategy is crucial. But often it can feel like you’re re-treading the same ground over and over to diminishing returns ...

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The ad industry lashes out at new FCC privacy rules
Data regulations

The ad industry lashes out at new FCC privacy rules

9y Al Roberts

The ad industry lashes out at new FCC privacy rule...

Last week, the Federal Communications Commission (FCC) announced sweeping new privacy rules that restrict how internet service providers (ISPs) can us...

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Bing Ads reveals the most searched Halloween costumes
Paid Search

Bing Ads reveals the most searched Halloween costumes

9y Tereza Litsa

Bing Ads reveals the most searched Halloween costu...

Halloween in the digital age involves a significant amount of searching until the right costume is picked. So what can we learn from this year’s...

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10 SEOs who rock at personal branding
Paid Search

10 SEOs who rock at personal branding

9y Ann Smarty

10 SEOs who rock at personal branding

It’s getting harder and harder to market yourself as an SEO professional. Here are 10 personal SEO brands to learn from. SEO is one of the faste...

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Twitter to effectively shut down Vine
Media

Twitter to effectively shut down Vine

9y Al Roberts

Twitter to effectively shut down Vine

Yesterday, Twitter announced that it will be discontinuing the mobile app for Vine, the short-form video sharing service that it acquired in 2012. Use...

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Infographic: average cart abandonment rates for Q3 2016
Ecommerce

Infographic: average cart abandonment rates for Q3 2016

9y Graham Charlton

Infographic: average cart abandonment rates for Q3...

The average cart abandonment rate, measured across 500 retailers, is 74.4% according to a new report.  The highest abandonment rates were found in tra...

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Cats, dogs, brands and social media
Social

Cats, dogs, brands and social media

9y Bob Cargill

Cats, dogs, brands and social media

It was absolutely hilarious, if you ask me. It was just a few weeks ago, on a Tuesday night (October 4). Two men vying for the second highest office ...

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Are you asking for too much information on web forms?
Ecommerce

Are you asking for too much information on web forms?

9y Graham Charlton

Are you asking for too much information on web for...

Long web forms can deter customers, and one way to reduce the workload is to remove unnecessary fields and questions. Your customers will understand ...

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Mobile is the key link between Hong Kong marketers and Chinese consumers
Ecommerce

Mobile is the key link between Hong Kong marketers and Chinese consumers

9y Guest Writer

Mobile is the key link between Hong Kong marketers...

Our research shows that 80% of Mainland Chinese tourists to Hong Kong have already made their purchasing decisions before travel to the city – largely...

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Political ads are hurting brand ad effectiveness
Display Advertising

Political ads are hurting brand ad effectiveness

9y Al Roberts

Political ads are hurting brand ad effectiveness

Election 2016 will be over soon, and the coming weeks will no doubt see a flurry of ads as the campaigns and their supporters make a final effort to i...

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Decoding Blockchain’s potential for brands
Blockchain

Decoding Blockchain’s potential for brands

9y Guest Writer

Decoding Blockchain’s potential for brands

Blockchain will transform your brand, no matter your industry. Technology and finance visionaries have evangelized the technology’s potential for year...

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Google comes under fire for privacy policy PII change
Display Advertising

Google comes under fire for privacy policy PII change

9y Al Roberts

Google comes under fire for privacy policy PII cha...

Earlier this year, Google made a change to its privacy policy that is now drawing criticism from privacy proponents. As detailed by ProPublica, Google...

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How to get started with online reputation management
Community Management

How to get started with online reputation management

9y Tereza Litsa

How to get started with online reputation manageme...

Online reputation is important for every business and social media has escalated this need. How can you filter the noise to maintain a positive reputa...

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SEO best practice guide for URLs
Paid Search

SEO best practice guide for URLs

9y Christopher Ratcliff

SEO best practice guide for URLs

Today we’re going to take a look at the basic building block of not just SEO, but your very web presence itself: the humble URL. Does the structure of...

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Where is Google heading with mobile local search?
Mobile

Where is Google heading with mobile local search?

9y Andy Favell

Where is Google heading with mobile local search?

For better or worse, Google My Business (GMB) and Knowledge Graph (KG) are transforming mobile local search. It pays to watch the areas of innovation,...

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How to use buyer intent to write better copy
Content

How to use buyer intent to write better copy

9y Nikolay Stoyanov

How to use buyer intent to write better copy

Understanding your audience is the hardest thing in copywriting. Most of us know our target demographic and still, it is very hard for us to constantl...

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Is Google killing mobile organic search?
Mobile

Is Google killing mobile organic search?

9y Andy Favell

Is Google killing mobile organic search?

Click-through rates for a business website fall with its position in organic search results. But what is the effect when organic results are pushed fu...

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