ClickZ spoke to Nitin Rabadia, director of audience marketing for cross-channel marketing platform Marin Software, to find out more about the future o...
View articleAs you’ve no doubt heard, we recently released the new ClickZ Intelligence Checkout Optimization Report, so this week I thought we’d tie in #ClickZCha...
View articleLast month, ClickZ Intelligence published its report into ‘The State of Mobile Advertising’, in partnership with Search Optics. Among the report’s fin...
View articleEmma Bonar is Head of Digital at Coast Stores, and has worked in fashion retail ecommerce for several years. She was one of the expert contributors t...
View articleThis week, venture capitalist Mary Meeker released her annual Internet Trends report, and China was a key focus. Read More...
View articleMary Meeker's annual trends report was full of interesting stats. Here are six about Snapchat that demonstrate what a threat the platform poses to Fac...
View articleLast week we launched ClickZ Intelligence, a new service providing actionable insights into the worlds of digital marketing and ecommerce. One of the...
View articleAt last week’s Shift event in London Neil Roberts, Head of Digital at Eurostar, talked about the company’s approach to customer experience...
View articleGoogle's Alphabet is the world's largest media owner by media revenue, according to Zenith's Top 30 Global Media Owners list, but China's Baidu is rai...
View articleDifferent retailers have different priorities when it comes to their marketing budgets, but the most valuable brands - Amazon and Apple - are banking ...
View articleWhile more retailers than ever have focused on improving their checkouts, there are still plenty of common errors to be found. To coincide with this ...
View articleNissan's European CIO discussed how uniting marketing and IT is crucial for brands who want to thrive as the gap between physical and digital continue...
View articleA look at why meta-descriptions are important, how to create one, and examples of good and bad practice. Read More...
View articleAs Euro 2016 is approaching, we are expecting a second-screen fest, which brings more opportunities for marketers to reach engaged football fans. This...
View articleLinkedIn should be a business's first point of call when researching the Chinese market, says a business-to-business (B2B) specialist. Read More...
View articleJoin experienced digital strategist James Gurd and hear some practical advice for how you can start to set up and optimise an effective check out proc...
View articleWhile most marketers are aware of digital transformation, but when it comes to adapting to it, a surprisingly small group of them actually have a plan...
View articleEmail is one of the few (and sometimes only) digital assets wealth management businesses are offering their high net worth clients, leaving the indust...
View articleSocial media campaigns, while bringing brands closer to their audiences, can lose some of their bite when scaled up. We spoke to Leah Pope, CMO for so...
View articleKate Dale, Head of Brand and Digital Strategy for Sport England, delivered a very interesting presentation in our Shift London event on the factors th...
View articleAlex and Ani demonstrates how today's businesses must operate like silo-less ecommerce brands, avoiding friction between different departments. Read M...
View articleGoogle is on course to make more than $70bn in revenue this year, and much of that number will be generated by its insanely successful advertising bus...
View articleThere are big-name social apps for creating, sharing and discussing nearly every form of media. The spoken word, however, had been sorely under-repres...
View articleLast week, Google’s John Mueller confirmed on Twitter that Google’s latest, stronger Mobile Friendly Update has been fully rolled out. https://t...
View articleLast week, we launched ClickZ Intelligence, through which we’ll be offering best practice guides, digital market data and trends. One of the re...
View articleBreaking down the winning formulas of top YouTube Leaderboard advertisements offers useful tips for marketers when creating engaging and shareable vid...
View articleThis week in digital, we said goodbye to Facebook Exchange and Post-it wars, as we welcome TAG's latest anti-fraud development, Shift, and maybe Siri ...
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