Focus Latino: Intro and Opening Keynote [Video]

How to market in the digital world to the U.S. Hispanic and Latin American audience.

This video taps into the U.S. Hispanic and Latin American audience. Hear two keynote speakers address the digital landscapes of the U.S. Latinos and Latin American markets and the opportunities they represent.

Introduction:

  • Carlos Vassallo, CEO, LatinVision Media
  • Mike Grehan, Chair SES Advisory Board, global VP content, SES/Search Engine Watch/ClickZ
  • Carlos Manzano, executive director, Latin Media and Entertainment Commission, city of New York

Keynote Coordinator:

  • Paul Lima, CEO, Lima Consulting

Keynote Speaker:

  • Mark López , Head of U.S. Hispanic audience, Google

From SES New York 2011

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