It is widely accepted that e-mail is the most popular Internet application. Research done by The Yankee Group found that there are 263 million e-mailb...
View articleAndover, MA-based CMGI Inc. signed a definitive agreement toacquire 2CAN Media Inc., a large, site-focusedonline advertising representation firm. Fina...
View articleTom Hespos bought a new toy this week, which combined with the power of the Internet has the potential to shake the pillars of an entire industry. Che...
View articleHere's the truth: Click-through is nothing more than a convenient, easy-to-get-a-handle-on measure of an ad's ability to create an impulse response. C...
View articleLondon-based Freepages Group plc, the UK interactive branded services companyoperating under the Scoot tradingname, formed an Internetpartnership agre...
View articleOnline ad solutions company NetGravityInc. in San Mateo, CA posted a net loss for its fourth quarter endingDec. 31 of $2.66 million, or $0.20 pershare...
View articleAndover, MA-based Engage Technologies ,a providerof online precision marketing technology, promoted David Fish from vicepresident of marketing to chie...
View articleInfostrada SpA, Italy's No. 2 Internet and fixed-line telephone serviceprovider, has agreed to sell Web space to Radio e Reti, the nation's biggestadv...
View articleLet he who is without blame cast the first stone. But there goes Nick... armed with a slingshot and a pocket full of rocks. And you can't believe who ...
View articleA new study from Saatchi & Saatchi concludes that for today’s marketers to be successful tomorrow, they had better understand “Genera...
View articleIt's time to roll out the 1999 incentive plans to sales staffs. And if the calls Janet has been getting are any indication, there is a lot of concern ...
View article24/7 Media Inc. in New York named formerAmerican Express senior manager Ken Leidner as vice president, strategicplanning. Read More...
View articleNew York City-based K2 Design Inc. isgetting ready to launch abanner ad campaign to promote USAccess Bank, a new around-the-clock, full-service electr...
View articleRensselaer, NY-based PowerAdz.com released its AdQuest3D to more than 600 newspaper affiliates in its onlinenetwork. Read More...
View articleCupertino, CA-based AdForce named AnthonyGlaves as vicepresident of sales. Read More...
View articleWestminster, CO-based MatchLogic Inc. promoted Mitchell Bennett to the post of president, responsible for day-to-daycompany operationsincluding market...
View articleEstee Lauder, the cosmetic and fragrance giant, reportedly is suing ExciteInc. and the Fragrance Counter, alleging trademark infringement over a key-w...
View articleNew York City-based interactive agency THINKNew Ideas Inc. has teamed with Players Inc., the licensing and marketingsubsidiary of the National Footbal...
View articleWhats the key to success? Sleek site design, kick-butt marketing, top-shelf ad targeting? Nah -- something FAR less high-tech, says Nick. Read More...
View articleThe lack of bandwidth is THE most critical issue facing web advertising as an industry as we sail in 1999. Does anyone have a clue how the industry ca...
View articleCreating a web presence is a lot like cooking a savory meal. But, what if you're a lousy cook? For those of you looking to create a web presence for y...
View articleMt. Vernon, NY-based Interiors Inc. signed marketing agreements with Excite Inc. and Lycos Inc. to promote its Interiors.com Website. Read More...
View articleMore than 15 million US households are expected to receive their bills online by 2002, according to research conducted by Jupiter Communications. Who ...
View articleDoubleClick President Kevin Ryan, AGENCY.com CEO Chan Suh and Craig Kanarick,chairman of Razorfish, will be among the speakers at Silicon Alley 99, th...
View articleOnline software retailer Egghead.com Inc. signed a deal with DoubleClick Inc. to become a member ofDoubleClick's new Select Network of premium sites. ...
View articleAtlanta-based public record site KnowX.com signed an advertising and promotion agreement with InfoSpace.com to provide the latter's users with the abi...
View articleCount the multi-level marketing business -- better known as network marketing -- as another industry being transformed by the Internet. And we're not ...
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