San Francisco-based Andromedia Inc. , a supplier of what itcalls Smart eMarketing solutions, said revenues for the fourth quarter endingDec. 31 were u...
View articleWith this new medium called the Internet comes the need for new sales methods. New approaches. New ways of thinking. The old way of selling services j...
View articleMichael Fischler is redesigning his web site. Sprucing it up to make it more usable and friendly and inviting. And in doing so he's identified some of...
View articleDragon Systems Inc. , a provider of speechrecognition technology, said it has signed an agreement to work with AmericaOnline to develop and deploy spe...
View articleBy the year 2002, hotel bookings via the Internet will generate approximately$3.1billion in revenues for online providers, up from less than $100 mill...
View articlePalo Alto, CA-based Centraal Corp., creator of the RealNames Web page addressing system,signed a strategic distribution and reseller alliance with Ink...
View articleIt was the year of e-commerce for many, the pundits say. And no one knows that better than Amy Strycula, who bought every single item on of her holida...
View articleThe Internet is the best thing to happen to the hotel industry since the toll-free phone number, according to the lodging, gaming, and leisure researc...
View articleNew York City-based TMP Worldwide merged its online recruitment properties,The Monster Board and Online Career Center, creating Monster.com , a global...
View articleSo is rich media hype or hope? Truth is, it's mostly hype, for now. But very soon, the issues of connectivity speeds, special players and plug-ins, HT...
View articleCount Tom Hespos among the ClickZ readers who take serious issue with those who think that the concept of rich media is the enemy of a direct response...
View articleThe Newspaper Association of America's ClassifiedAdvertising Standards Task Force has introduced a common format that allowsclassified ad publishers, ...
View articleEmail marketing is indeed the killer app for the new year. But only if it is done right. Steve Markowitz offers up the key components of effective ema...
View articleHome electronics guide E/Town , a source for consumer electronics information on the Internet, signed a site redesign and rebranding partnershipdeal w...
View articleMeta-search engine site Cyber411 marked itsfirst anniversary of refusing to run pornographic advertising banners. Read More...
View articleIf online retailers make customer service the absolute core of their online business, they will never have to worry about losing business to bricks-an...
View articlePricing standards, sites that work, the end of the browser war, the breakup of that Redmond powerhouse...these are the things of Sean Carton's dreams....
View articleDespite the growing acceptance of the internet as a vehicle for conducting business, e-commerce still tends to be regarded as something of a stepchild...
View articleSo, your campaign has been bought. All the insertion orders are signed, the creative has been trafficked, and your sales reps have called you to confi...
View articleOgilvy & Mather Worldwide , a unit of WPPGroup Plc, won a $129 million contract to manage an anti-drug campaign, theClinton administration said. Read ...
View articleHere's the last word on the debate that's been raging on these pages lately. Web advertising DOES work, Janet Ryan says. But most effectively in the r...
View articleMarketers are optimistic about 2005 budget increases and they areexpecting to spend more on the Web. Read More...
View articleStart stocking up on candles, stashing your money in your mattress, and packing your garage with nonperishable canned foods. It's not exactly the end ...
View articleVarsityBooks.com anonline seller of discounted college textbooks, launched a multi-million dollarmarketing campaign to expand its share of the $3 bill...
View articleRCN Corp. launched its new ISP brand with a print and radio advertisingcampaign throughout its Boston to Washington, D.C. target market. Read More...
View articleTwo companies...two radically different approaches to dealing with customer complaints. Which one do you want to do business with? Read More...
View articleConsultant Jim Sterne doesn't just get mad when he's subjected to poor customer service online...he gets downright poetic. Read the ClickZ bard waxing...
View articleGreg Bulmash hates malls...so this year, he decides to avoid the malls altogether and do all of his Christmas shopping online. How'd it go? Well...it ...
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