President Trump is a savvy domain name buyer
Content

President Trump is a savvy domain name buyer

9y Al Roberts

President Trump is a savvy domain name buyer

President Trump's digital savvy isn't limited to social media. As it turns out, the Trump Organization owns thousands of domain names, possibly even m...

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You don't need a "Growth Hacker," just a data-driven marketer
Data insights

You don't need a "Growth Hacker," just a data-driven marketer

9y Adam Singer

You don't need a "Growth Hacker," just a data-driv...

Silicon Valley loves fancy job titles. It’s just something we do, and software and technology lend themselves to it. But it’s not always helpful. Read...

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YouTube is getting rid of 30-second unskippable pre-roll ads
Ad Industry Metrics

YouTube is getting rid of 30-second unskippable pre-roll ads

9y Al Roberts

YouTube is getting rid of 30-second unskippable pr...

They're arguably the most annoying video ad formats in existence, but soon they'll be a thing of the past, at least on YouTube. Read More...

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Key insights from the ‘Mobile App vs Mobile Web’ webinar
Disruptive MarTech

Key insights from the ‘Mobile App vs Mobile Web’ webinar

9y Chris Camps

Key insights from the ‘Mobile App vs Mobile Web’ w...

Last week, a panel of ecommerce and mobile experts joined together for a webinar to discuss key topics surrounding the mobile app vs mobile web debate...

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Optimizing images for mobile: right format, right size, right place, right device
Ecommerce

Optimizing images for mobile: right format, right size, right place, right ...

9y Andy Favell

Optimizing images for mobile: right format, right ...

As we have learned from the previous columns in this series, images are the major contributor to bloated, slow-loading mobile pages. Read More...

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A wish for email in 2017
Email

A wish for email in 2017

9y Derek Harding

A wish for email in 2017

There are so many ways in which email continues to develop and progress, but in one way email still lives in the last decade. Read More...

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How brands can use social media analytics in 2017
Analytics

How brands can use social media analytics in 2017

9y Tereza Litsa

How brands can use social media analytics in 2017

Social media has developed into an effective component of digital strategy, but measuring its performance is still a challenge. How will analytics aff...

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Five ways President Trump takes advantage of social media
Content

Five ways President Trump takes advantage of social media

9y Bob Cargill

Five ways President Trump takes advantage of socia...

I didn’t vote for him last November. There was no way this registered Democrat from the blue state of Massachusetts would check that box. But I have t...

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Will the downfall of PewDiePie hurt YouTube, influencer marketing?
Content

Will the downfall of PewDiePie hurt YouTube, influencer marketing?

9y Al Roberts

Will the downfall of PewDiePie hurt YouTube, influ...

27-year-old Swede Felix Kjellberg, who goes by the name PewDiePie on YouTube, has found himself at the center of a firestorm. Read More...

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How your CMS can help personalise your customer journey
Analytics

How your CMS can help personalise your customer journey

9y Chris Camps

How your CMS can help personalise your customer jo...

A great customer experience has moved from ‘nice to have’ to ‘can’t do without’. Your users expect be engaged from the moment they land on your site, ...

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Brand TLDs vs .com (part two): How can brands benefit from a .brand TLD?
Marketing

Brand TLDs vs .com (part two): How can brands benefit from a .brand TLD?

9y Chris Camps

Brand TLDs vs .com (part two): How can brands bene...

In part one a few weeks ago, we discussed what brand TLDs (top level domains) are, which brands are applying for them and why they might be important....

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Three ways to nail customer care on social media
Community Management

Three ways to nail customer care on social media

9y Chris Camps

Three ways to nail customer care on social media

When it comes to customer care, social media offers a chance for your brand to shine. But as with any public forum, it can be risky. Here are three qu...

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Webinar Sponsorship

Webinar Sponsorship

9y nell

Webinar Sponsorship

WHY SPONSOR OUR WEBINARS? The ClickZ Webinar series has been running for over 10 years and has established itself as a key resource for digital market...

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How to take advantage of Facebook's focus on longer videos
Social

How to take advantage of Facebook's focus on longer videos

9y Tereza Litsa

How to take advantage of Facebook's focus on longe...

It's not easy to keep track of the changes in Facebook's news feed algorithm, but it's always useful to stay up to date, as they may affect your Page'...

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The social media marketing checklist your business needs for 2017
Social

The social media marketing checklist your business needs for 2017

9y Tereza Litsa

The social media marketing checklist your business...

As social media marketing becomes more challenging and time-consuming, it’s time to get more organised when managing your brand’s social presence. Rea...

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Mobile app vs mobile web - what’s the right answer for retailers?
Actionable Analysis

Mobile app vs mobile web - what’s the right answer for retailers?

9y Chris Camps

Mobile app vs mobile web - what’s the right answer...

Mobile has become a powerful force in the marketing world, forcing retailers to adapt fast. This article explores the benefits of mobile web versus mo...

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How countdown timers can be used to drive ecommerce sales
Ecommerce

How countdown timers can be used to drive ecommerce sales

9y Graham Charlton

How countdown timers can be used to drive ecommerc...

In this post, we’ll look at how countdown timers can be used on site and in email marketing to drive sales. Read More...

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Average mobile webpage is now 2.2MB, 68% is images: let’s trim the fat
Mobile

Average mobile webpage is now 2.2MB, 68% is images: let’s trim the fat

9y Andy Favell

Average mobile webpage is now 2.2MB, 68% is images...

The problem: the size of webpages sent to mobile phones has quadrupled in just five years. The main cause: images account for 67% of total page weight...

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Global cart abandonment rates on the rise
Ecommerce

Global cart abandonment rates on the rise

9y Graham Charlton

Global cart abandonment rates on the rise

Global cart abandonment rates rose by 2.4% between Q3 and Q4 2016, reaching 76.8% on average. Read More...

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Seven ways to elevate your personal and professional SEO performance
Search

Seven ways to elevate your personal and professional SEO performance

9y Jim Yu

Seven ways to elevate your personal and profession...

In 2017 it is essential that SEO professionals secure the buy-in they need from their business leaders so they can accomplish their professional goals...

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Brushing up your mobile & digital skillset with online learning (aka the MOOC)
Mobile

Brushing up your mobile & digital skillset with online learning (aka th...

9y Andy Favell

Brushing up your mobile & digital skillset wit...

The beauty of the MOOC (massive open online courses) is threefold: there are thousands of courses, a good proportion of them are mobile or mobile-rela...

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Harnessing the power of your data with a Data Management Platform: The ClickZ Podcast with Miles Pritchard

Harnessing the power of your data with a Data Management Platform: The Clic...

9y Leonie Mercedes

Harnessing the power of your data with a Data Mana...

Episode 15 with Miles Pritchard Harnessing the power of your data with a Data Management Platform What exactly is a Data Management Platform, and why ...

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Using Facebook to achieve reach and engagement for your content campaign
Social

Using Facebook to achieve reach and engagement for your content campaign

9y Tom Smith

Using Facebook to achieve reach and engagement for...

Facebook is a brilliant tool in the content marketer’s arsenal. Read More...

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Mobile skills: tips on recruiting the best talent and training the existing team
Mobile

Mobile skills: tips on recruiting the best talent and training the existing...

9y Andy Favell

Mobile skills: tips on recruiting the best talent ...

Building a talented team is critical to business success in a mobile-first world, but recruiting staff with the exactly the right skillset, at the rig...

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Instagram is making Stories more appealing for brands
Social

Instagram is making Stories more appealing for brands

9y Tereza Litsa

Instagram is making Stories more appealing for bra...

Instagram is turning its focus on how businesses use its platform, by improving Stories and making it more efficient. Read More...

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Personalisation: the key to profitable discount codes
Actionable Analysis

Personalisation: the key to profitable discount codes

9y Chris Camps

Personalisation: the key to profitable discount co...

In this article, we look at how to use data to tailor discounts to specific customer segments, reducing the cost of customer acquisition and ultimatel...

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Four nuggets of expert wisdom from the Content Marketing Masterclass
Media

Four nuggets of expert wisdom from the Content Marketing Masterclass

9y Andrew Warren-Payne

Four nuggets of expert wisdom from the Content Mar...

On January 17 2017, ClickZ Intelligence and Constant Content held The Content Marketing Masterclass webinar. Read More...

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What did we learn from the 2016 US election? Not what you think
Email

What did we learn from the 2016 US election? Not what you think

9y Ryan Phelan

What did we learn from the 2016 US election? Not w...

As the United States makes way for a new resident in the White House, I've been thinking about the election that led up to it. Others have pontificate...

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