Aptex Software Names New General Manager
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Aptex Software Names New General Manager

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Aptex Software Names New General Manager

Aptex Software Inc. in San Diego, theInternet solutions subsidiary of HNC Software Inc. and developer of real-timepersonalization and customer interac...

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MatchLogic Launches Intelligent Targeting Service
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MatchLogic Launches Intelligent Targeting Service

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MatchLogic Launches Intelligent Targeting Service

Excite's MatchLogic Inc. in Colorado launchedTrueSelect, a new service that it said "redefines intelligent targeting in thedigital marketing space," b...

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Lexmark Hires i-traffic for Internet Marketing, Online Ads
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Lexmark Hires i-traffic for Internet Marketing, Online Ads

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Lexmark Hires i-traffic for Internet Marketing, On...

i-traffic inc. in New York City has beenselected by Lexmark International Inc. , a manufacturerand supplier of printer solutions and products to handl...

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The Web Ad Always Rings Twice, Part I
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The Web Ad Always Rings Twice, Part I

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The Web Ad Always Rings Twice, Part I

TelePost Inc. in Santa Cruz, CA, aprovider of advanced Web-based communications services, launched TelePostRingMeNow, calling it "the first direct pho...

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Report: Internet Brands Reach Public Consciousness
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Report: Internet Brands Reach Public Consciousness

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Report: Internet Brands Reach Public Consciousness

A new study shows that a whole new class of Americanmega-brands -- Internetbrands--have burst onto the scene, such as new household names AmericaOnlin...

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News America Digital Publishing Offers Streaming Video Ads
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News America Digital Publishing Offers Streaming Video Ads

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News America Digital Publishing Offers Streaming V...

News America Digital Publishing (NADP) in New York,producers of Fox Sports Online ; Fox News Online ; TV Guide Entertainment Network ; and Fox Market ...

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IntelliQuest, 24/7 Media Pair to Deliver Tech Household Database
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IntelliQuest, 24/7 Media Pair to Deliver Tech Household Database

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IntelliQuest, 24/7 Media Pair to Deliver Tech Hous...

The Marketing Information Solutions division of IntelliQuest Information GroupInc. is teaming up with 24/7 Media Inc. to bring database marketing to t...

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Excite Appoints Senior Vice President of Marketing
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Excite Appoints Senior Vice President of Marketing

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Excite Appoints Senior Vice President of Marketing

Excite Inc. named FredSiegel as senior vice-president, marketing. He will lead Excite's marketingand brand campaign in the next phase of consumer adop...

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DoubleClick Launches New Marketing Solutions
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DoubleClick Launches New Marketing Solutions

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DoubleClick Launches New Marketing Solutions

DoubleClickInc. launched DoubleClick "Closed-Loop Marketing Solutions," a suite ofproducts designed to giveadvertisers and agencies real-time, in-dept...

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Chase Funds Group Launches Site With Twelve Point Rule
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Chase Funds Group Launches Site With Twelve Point Rule

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Chase Funds Group Launches Site With Twelve Point ...

Chase Global Mutual Funds Group in New York City partnered with Twelve Point Rule Ltd. to create a new sitefor investors to obtain information about a...

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TMP Worldwide to Acquire Stackig Advertising
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TMP Worldwide to Acquire Stackig Advertising

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TMP Worldwide to Acquire Stackig Advertising

TMP Worldwide , a provider oftraditional and online career solutions and a yellow page advertising agency,said it has agreed to acquire Stackig Advert...

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Mercury Center Launches New Ad Campaign
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Mercury Center Launches New Ad Campaign

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Mercury Center Launches New Ad Campaign

Mercury Center , anonline tech news source, launched a rich media online advertising campaignthrough Saatchi & Saatchi's stand alone digital marketing...

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InfoSpace.com, QuikPage to Offer Ad Solution for Small Business
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InfoSpace.com, QuikPage to Offer Ad Solution for Small Business

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InfoSpace.com, QuikPage to Offer Ad Solution for S...

Content aggregator InfoSpace.comInc. and QuikPage Inc. , a Website development and hosting company, formed a strategic alliance toprovide local ad sal...

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New Interactive Agency Launches in Middle East
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New Interactive Agency Launches in Middle East

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New Interactive Agency Launches in Middle East

SYNTAX Design+Interactive , anindependent strategic design and interactive media development agency inAmman, Jordan, announced the launch of its integ...

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PC Flowers Names New Marketing Team
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PC Flowers Names New Marketing Team

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PC Flowers Names New Marketing Team

PC Flowers & Gifts named anew management team to lead and build the marketing department. Read More...

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Unicast Names Senior VP for Marketing
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Unicast Names Senior VP for Marketing

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Unicast Names Senior VP for Marketing

Unicast Communications Corp. , aprovider of Internet advertising technologies (including AdController), saidEduardo G. Samame joined the company as se...

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THINK New Ideas Selected By International Paper
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THINK New Ideas Selected By International Paper

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THINK New Ideas Selected By International Paper

THINK New Ideas Inc. said thatthe company was selected by International Paper to develop and implementan online strategy for International Paper's Ham...

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U S WEST Recruits College Students With Music-Based Web Site
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U S WEST Recruits College Students With Music-Based Web Site

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U S WEST Recruits College Students With Music-Base...

U S WEST is using virtual roadtrips and real music at a new Web site called bheard.com , that features an interestingrecruitment advertising approach ...

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Safeguard Scientifics Invests in US Interactive
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Safeguard Scientifics Invests in US Interactive

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Safeguard Scientifics Invests in US Interactive

US Interactive said that Safeguard Scientifics Inc. , a strategicinformation systems company, acquired a 15% equity stake in the company. Read More...

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net.Genesis Delivers net.Analysis For IBM AIX
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net.Genesis Delivers net.Analysis For IBM AIX

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net.Genesis Delivers net.Analysis For IBM AIX

net.Genesis Corp. deliverednet.Analysis for the AIX platform, IBM's UNIX operating system. Read More...

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Science Fact More and More Resembles Science Fiction
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Science Fact More and More Resembles Science Fiction

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Science Fact More and More Resembles Science Ficti...

Remember the three-dimensional virtual data palaces described in WilliamGibson's seminal book "Neuromancer?" The book that coined the word"cyberspace?...

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IAB Seeks Nominations for Nine Board Slots
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IAB Seeks Nominations for Nine Board Slots

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IAB Seeks Nominations for Nine Board Slots

The Internet Advertising Bureau (IAB) issueda call for nominations to fill the seats of nine directors whose terms expirethis fall. Read More...

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AdForce, Euroserve Launch Ad-Serving Data Center in Frankfurt
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AdForce, Euroserve Launch Ad-Serving Data Center in Frankfurt

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AdForce, Euroserve Launch Ad-Serving Data Center i...

Ad management service company AdForce said that its European partners,Euroserve Media GmbH and ADTECH Advertising Service GmbH, launched acentralized ...

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FTC Likely to Step In on Privacy Issues
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FTC Likely to Step In on Privacy Issues

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FTC Likely to Step In on Privacy Issues

The New York Times reports thatthe Federal Trade Commission has "all but decided"that it is going to part company with the Clinton administration over...

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IllusionFusion! Launches Major Interactive Effort
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IllusionFusion! Launches Major Interactive Effort

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IllusionFusion! Launches Major Interactive Effort

IllusionFusion! saidthat it adopted a new, integrated corporate strategy to capitalize on what itsees as the forthcoming boom in broadband communicati...

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Flycast Launches Rich Media Program
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Flycast Launches Rich Media Program

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Flycast Launches Rich Media Program

San Francisco-based ad network Flycast Communications Corp. said itlaunched a broad range of rich media initiatives that simplify the developmentand e...

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America Online and CBS Join to Promote Fall TV Sked
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America Online and CBS Join to Promote Fall TV Sked

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America Online and CBS Join to Promote Fall TV Ske...

America Online and CBS said they are launching the "AOL/CBS TuneIn!" campaign, a first-of-its-kind online promotion to celebrate CBS's fallpremiere we...

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Ogilvy & Mather Throws a Virtual Anniversary Party
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Ogilvy & Mather Throws a Virtual Anniversary Party

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Ogilvy & Mather Throws a Virtual Anniversary Party

Ogilvy & Mather Advertising is celebrating its 50th anniversary with acommemorative Web site and virtual office party designed by OgilvyInteractivePar...

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