The power of product + marketing
Digital Advertising

The power of product + marketing

6y Peter Klayman

The power of product + marketing

Say goodbye to low conversions, poor engagement and below average retention. Read More...

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Advertising with a made-for-mobile mindset
Digital Advertising

Advertising with a made-for-mobile mindset

6y Karina Klimenko

Advertising with a made-for-mobile mindset

MGID's Karina Klimenko shows now more than ever, advertisers need to review their approach to mobile advertising to provide a positive user experience...

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Martech news roundup: Facebook's Ad Library, Google's AMP for Email, relaunch of BitTorrent Live, and more
Disruptive MarTech

Martech news roundup: Facebook's Ad Library, Google's AMP for Email, relaun...

7y Tessa Judge

Martech news roundup: Facebook's Ad Library, Googl...

Roundup of top news in martech from the week of Mar 25-Apr 1, 2019. Read More...

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Mobile websites are pushing mobile-first customers to competitors by design
Design

Mobile websites are pushing mobile-first customers to competitors by design

8y Brian Solis

Mobile websites are pushing mobile-first customers...

People are 100 times more impatient online than they are in physical reality. It probably took you just about five or so seconds to read that last sen...

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How Airbnb is putting AMP at the core of its digital strategy
Search

How Airbnb is putting AMP at the core of its digital strategy

8y Clark Boyd

How Airbnb is putting AMP at the core of its digit...

In this increasingly mobile-first world, brands are at pains to provide a faster experience. Airbnb reveals the benefits and challenges of moving to A...

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Publishers struggle with AMP page monetization
Display Advertising

Publishers struggle with AMP page monetization

9y Al Roberts

Publishers struggle with AMP page monetization

Google’s Accelerated Mobile Pages (AMP) initiative has gained significant traction in the past 12 months, and high-profile publishers such as Th...

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Is Google killing mobile organic search?
Mobile

Is Google killing mobile organic search?

9y Andy Favell

Is Google killing mobile organic search?

Click-through rates for a business website fall with its position in organic search results. But what is the effect when organic results are pushed fu...

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Accelerated Mobile Pages (AMP): one year on – stats and infographic
Search

Accelerated Mobile Pages (AMP): one year on – stats and infographic

9y Christopher Ratcliff

Accelerated Mobile Pages (AMP): one year on – stat...

We’ve written an awful lot about Google’s open source accelerated mobile pages project (better know as Google AMP) over that last 12 months. AMPs impl...

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Google AMP is coming to organic search results – Update!
Mobile

Google AMP is coming to organic search results – Update!

10y Christopher Ratcliff

Google AMP is coming to organic search results – U...

Update: Google’s Rudy Galfi, Google’s lead product manager for AMP, has revealed to Greg Sterling from Search Engine Land that the global rollout of A...

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How to test a website before you launch: a 28 point checklist
Ecommerce

How to test a website before you launch: a 28 point checklist

10y Christopher Ratcliff

How to test a website before you launch: a 28 poin...

Three years ago, Mark Knowles wrote a thorough checklist for testing a website prior to its live launch. It was a very helpful guide, so we thought we...

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Google AMP evolves to tackle ecommerce
Ecommerce

Google AMP evolves to tackle ecommerce

10y Guest Writer

Google AMP evolves to tackle ecommerce

Google has made some significant changes to the SERPs by rolling out AMP (Accelerated Mobile Pages) for ecommerce. As of the August 22, the AMP proje...

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Is Google AMP a ranking signal?
Mobile

Is Google AMP a ranking signal?

10y Christopher Ratcliff

Is Google AMP a ranking signal?

So I’ve been working my backside off trying to implement Google’s Accelerated Pages, with limited amounts of success and bucket-loads of f...

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How to optimise your mobile commerce site for SEO
Ecommerce

How to optimise your mobile commerce site for SEO

10y Rebecca Sentance

How to optimise your mobile commerce site for SEO

Last year Google announced that it was seeing more searches taking place worldwide on mobile devices than on desktop. This unerring shift towards mobi...

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