Here's how AI is set to transform the digital marketing landscape
AI & Automation

Here's how AI is set to transform the digital marketing landscape

8y Jonathan Brown

Here's how AI is set to transform the digital mark...

Artificial intelligence is the buzzword of the moment, and for good reason. The technology is being incorporated in digital products more frequently t...

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How to close the sales and marketing gap to maximize eCommerce opportunities
Ecommerce

How to close the sales and marketing gap to maximize eCommerce opportunitie...

8y Cassandra Stephens

How to close the sales and marketing gap to maximi...

eCommerce is driving retail growth, presenting a significant opportunity for brands. However, as customer behavior changes, brands must ensure they do...

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Make New Friends, Keep The Old: How brands can create unique digital shopper experiences
Content

Make New Friends, Keep The Old: How brands can create unique digital shoppe...

9y John Federman

Make New Friends, Keep The Old: How brands can cre...

As an industry, we now have an expanded opportunity to amplify product stories by delivering content that drives commerce. Read More...

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The Year Ahead: Top Resolutions for Digital Advertisers
Ad Industry Metrics

The Year Ahead: Top Resolutions for Digital Advertisers

9y Chad Bronstein

The Year Ahead: Top Resolutions for Digital Advert...

As the ball drops on December 31st, make sure your media strategies are stacked with timely resolutions to make the most of 2017. Read More...

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Digital to receive lion's share of new ad dollars in 2017
Media

Digital to receive lion's share of new ad dollars in 2017

9y Al Roberts

Digital to receive lion's share of new ad dollars ...

GroupM predicts that global ad spend will top $547 billion next year, up from $524 billion this year. While television will still capture the biggest ...

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