Marketers need to think beyond Google and other search engines with their search marketing strategies, and start to look at social networking sites as...
View articleYahoo and Microsoft's Bing search alliance makes little progress since August. Read More...
View articleSearch giant's nascent TV ad buying platform bounces back from NBC loss with influx of new inventory from FiOS. Read More...
View articleIt has yet to be seen if Google Boost is just another blip on the Google product-testing radar, or if this is a significant change to the Google produ...
View articleGoogle is more forcefully throwing its hat into the online shopping space. Read More...
View articleThe mobile Web stands to become an effective marketing platform. Watch for these advances in 2011. Read More...
View articleLong-form video site served twice as many ads as other video properties over the course of the month. Read More...
View articleReal-time bidding of PPC search ads is great for all three participants of the online ecosystem: the searcher, the engine, and the advertiser. And thi...
View articleThree tools for determining the opportunity of your website's vertical and what you might need to do to build up your site so it can gain organic sear...
View articleOnline display advertising market overview and top 10 online display ad publishers in the U.S. and U.K. Read More...
View articleApple stands still as Google enjoys strong growth in Android handsets. Read More...
View articleSEO - a system once ruled by a minority holding special knowledge - is now being overturned by a crowd of people wielding small and simple tools. Read...
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View articleMove is Google's first integration with the mobile ad network it bought in May. Read More...
View articleWhile the search engine market in the U.S. consolidates, competition in China is heating up between Baidu and Taobao in e-commerce search. Read More...
View articleCall metrics will accurately track calls in search ad campaigns, search giant says. Read More...
View articleSEO is more complicated than it used to be. Understanding these secrets could have a big impact on your ranking. Read More...
View articleThe Google TV doesn't have the sex appeal of Apple's iPad, but it still holds potential for e-commerce and marketers. Read More...
View articleStrive for the very best Quality Score with ad group structure, ad creative, CTR-enhancing tweaks, geo-personalization, and separate content network c...
View articleAlso, CP+B promotes a CEO from within and Google gives Susan Wojcicki her propers. Read More...
View articleMicrosoft will now power ads on Yahoo Search and Bing, which account for around 28 percent of U.S. searches. Read More...
View articleWith as complicated as SEO can be, I believe it's important to maintain one of the most important factors in search engine optimization…a bit of commo...
View articleSeven ways to ensure your marketing messages are a priority in Gmail - and don't end up with 'Everything Else'. Read More...
View articleSearch giant hopes to help local businesses easily increase their exposure on its engine. Read More...
View articleMarketers who think Facebook threatens Google are missing the big picture. Read More...
View articleCompany extends video ads to Android devices as rumors of a video-based Apple iAd swirl. Read More...
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