Real-time digital insights & automation: Powering digital marketer’s performance
AI & Automation

Real-time digital insights & automation: Powering digital marketer’s perfor...

6y Jim Yu

Real-time digital insights & automation: Powering ...

This evolution of real-time marketing puts digital marketers squarely at the forefront of strategy, creative, and innovation. Are you positioned to ca...

View article
6 ways to get more out of your digital marketing budget
Digital Marketing

6 ways to get more out of your digital marketing budget

6y Brian Stokes

6 ways to get more out of your digital marketing b...

From boosting your social media presence to identifying your target market, we look at ways to get the most out of your digital marketing budget. Read...

View article
How to set up your Social Media Engagement Checklist
Digital Marketing

How to set up your Social Media Engagement Checklist

6y Tereza Litsa

How to set up your Social Media Engagement Checkli...

Social media engagement can help you keep your followers interested in your brand. Here’s how to set up an effective engagement checklist. Read More...

View article
Practical advice from Wix to help agencies increase productivity
Digital Marketing

Practical advice from Wix to help agencies increase productivity

6y Jacqueline Dooley

Practical advice from Wix to help agencies increas...

Chris Ryan, Head of Agency Relations at Wix and Carlos Valladares, Co-Founder of CIS Agency review the seven critical steps to optimizing your product...

View article
Use shopper insights to avoid the holiday hangover
Digital Marketing

Use shopper insights to avoid the holiday hangover

6y Andrew Koperwas

Use shopper insights to avoid the holiday hangover

The holiday shopping season may be over, but December sales offer more than a quick hit of revenue. They also offer a treasure trove of new customers,...

View article
5 Types of Shoppers and How to Win Their Hearts
Digital Marketing

5 Types of Shoppers and How to Win Their Hearts

6y Luke Richards

5 Types of Shoppers and How to Win Their Hearts

From armchair analysts to impulse shoppers, new research from UpSellit identifies five consumer types and suggests ways to appeal to them. Read More...

View article
Q&A with Segment: Successfully navigating the CCPA
Analyzing Customer Data

Q&A with Segment: Successfully navigating the CCPA

6y Charlie Braithwaite

Q&A with Segment: Successfully navigating the CCPA

Amidst the flurry of recent data regulations, companies need to be smarter about not only what consumer data they use, but also how they use it. We sp...

View article
Modulr's Edwin Abl discusses the changing role and new challenges facing the modern CMO
Digital Leaders

Modulr's Edwin Abl discusses the changing role and new challenges facing th...

6y Jacqueline Dooley

Modulr's Edwin Abl discusses the changing role and...

Payment as a service API platform Modulr's Edwin Abl, discusses his professional journey and weighs in on the changing role of the CMO debate. Read Mo...

View article
Oxford University Press former CMO weighs in on martech challenges, trends, and predictions
Digital Leaders

Oxford University Press former CMO weighs in on martech challenges, trends,...

6y Jacqueline Dooley

Oxford University Press former CMO weighs in on ma...

Colleen Scollans leverages her vast experience as a marketing leader to help brands build their tech stack, and tells vendors how they can improve the...

View article
Transformation of Search Summit 2019: Highlight reel
Leadership

Transformation of Search Summit 2019: Highlight reel

6y Kimberly Collins

Transformation of Search Summit 2019: Highlight re...

Highlight reel from the Transformation of Search Summit event, featuring particularly tweetable quotes, statistics, and other interesting insights. Re...

View article
Contentsquare buys Clicktale to create a global experience analytics provider
Analytics

Contentsquare buys Clicktale to create a global experience analytics provid...

7y Barry Levine

Contentsquare buys Clicktale to create a global ex...

The combined entity will be able to glean insights and benchmarks from about nine trillion interactions daily, says Contentsquare's CEO/founder. The c...

View article
Research: Actionable insights from data still marketing’s biggest challenge
Analytics

Research: Actionable insights from data still marketing’s biggest challenge

7y Kimberly Collins

Research: Actionable insights from data still mark...

New research: "quick access to actionable insights" is the most important feature of a marketing measurement technology, and brands struggle to find i...

View article