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    Virgin America's Loopt Campaign Is Big on Prizes
    Marketing

    Virgin America's Loopt Campaign Is Big on Prizes

    15y Christopher Heine

    Virgin America's Loopt Campaign Is Big on Prizes

    Every check-in at SFO terminal will garner a free gift for three months. Read More...

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    Mobile Coupon Service Takes on Daily Deals in Canada
    Media

    Mobile Coupon Service Takes on Daily Deals in Canada

    15y Susan Kuchinskas

    Mobile Coupon Service Takes on Daily Deals in Cana...

    Venture aims to attract merchants by charging less than rivals. Read More...

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    Walgreens Donates Flu Shots Via Foursquare, Facebook
    Social

    Walgreens Donates Flu Shots Via Foursquare, Facebook

    15y Christopher Heine

    Walgreens Donates Flu Shots Via Foursquare, Facebo...

    Retailer pledges up to 200,000 shots for those in need. Read More...

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    Google Adds Zagat to Its Local Buffet
    Local

    Google Adds Zagat to Its Local Buffet

    15y Christopher Heine

    Google Adds Zagat to Its Local Buffet

    Search giant dives deeper into content game, perhaps further spurring Google Offers push. Read More...

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    12% of Smartphone Users 'Get' Geo-Social
    Media

    12% of Smartphone Users 'Get' Geo-Social

    15y Christopher Heine

    12% of Smartphone Users 'Get' Geo-Social

    Foursquare and other location-based services have gained traction. Read More...

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    'Foursquaropoly' Wins Advertisers' Attention
    Media

    'Foursquaropoly' Wins Advertisers' Attention

    15y Christopher Heine

    'Foursquaropoly' Wins Advertisers' Attention

    Buzz quickly mounts for a mobile app that hasn't even been released. Read More...

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    How Facebook's Location Sharing Will Promote Commerce
    Social

    How Facebook's Location Sharing Will Promote Commerce

    15y Janice Diner

    How Facebook's Location Sharing Will Promote Comme...

    Your location - even where you sit - counts when it comes to social and F-commerce. Read More...

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    Facebook: We're Committed to Check-In Deals
    Data insights

    Facebook: We're Committed to Check-In Deals

    15y Christopher Heine

    Facebook: We're Committed to Check-In Deals

    Location tagging is now for all devices. Read More

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    Dunkin' Donuts Milks Facebook Places And Foursquare
    Social

    Dunkin' Donuts Milks Facebook Places And Foursquare

    15y Christopher Heine

    Dunkin' Donuts Milks Facebook Places And Foursquar...

    Brand shows commitment to geo-social marketing. Read More...

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    Will Groupon Make Foursquare Less Fun?
    Social

    Will Groupon Make Foursquare Less Fun?

    15y Christopher Heine

    Will Groupon Make Foursquare Less Fun?

    Clever do-it-yourself offers may be harder to find among deals clutter. Read More...

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    McDonald's Uses Facebook Places to Build Buzz For Singapore's National Day
    Asia

    McDonald's Uses Facebook Places to Build Buzz For Singapore's National Day

    15y Adaline Lau

    McDonald's Uses Facebook Places to Build Buzz For ...

    Location-based campaign aims for 46,000 check-ins to unlock a 'surprise' deal. Read More...

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    Loopt Offers New Twist on Deals as Competition Grows
    Social

    Loopt Offers New Twist on Deals as Competition Grows

    15y Christopher Heine

    Loopt Offers New Twist on Deals as Competition Gro...

    Geo-social app lets consumers request discounts, but businesses have veto power. Read More...

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    Why Buffalo Wild Wings Takes Geo-Social Seriously
    Data insights

    Why Buffalo Wild Wings Takes Geo-Social Seriously

    15y Christopher Heine

    Why Buffalo Wild Wings Takes Geo-Social Seriously

    Restaurant chain scores 200,000 Scvngr participants as second campaign begins. Read More...

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    Frigidaire and Gowalla Team With Jennifer Garner for Charity
    Social

    Frigidaire and Gowalla Team With Jennifer Garner for Charity

    15y Christopher Heine

    Frigidaire and Gowalla Team With Jennifer Garner f...

    Check-ins may lead to $500,000 donation by appliances brand. Read More...

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    Subway Tests Scvngr in First LBS Partnership
    Social

    Subway Tests Scvngr in First LBS Partnership

    15y Christopher Heine

    Subway Tests Scvngr in First LBS Partnership

    Sandwich brand, Sears, and Swatch launch campaigns. Read More...

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    Social Sharing - Moving Beyond the 'Like' Button
    Media

    Social Sharing - Moving Beyond the 'Like' Button

    15y Jason Dempsey

    Social Sharing - Moving Beyond the 'Like' Button

    A look at new location-based services and apps that reward and help people. Read More...

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    The 2nd Wave of Location-Based Services
    Asia

    The 2nd Wave of Location-Based Services

    15y Guest

    The 2nd Wave of Location-Based Services

    A look at promising new services from Facebook and other companies. Read More...

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    Best Buy Takes Shopkick's Mobile Rewards National
    Media

    Best Buy Takes Shopkick's Mobile Rewards National

    15y Christopher Heine

    Best Buy Takes Shopkick's Mobile Rewards National

    Expansion comes after eight-month test. Read More...

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    Why Facebook Places Will Kill Other Check-in Apps
    Media

    Why Facebook Places Will Kill Other Check-in Apps

    15y Melinda Krueger

    Why Facebook Places Will Kill Other Check-in Apps

    If you are going to test check-ins, test it with the market leader. Read More...

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    18% U.S. Smartphone Users Access Location-Based Services
    Data insights

    18% U.S. Smartphone Users Access Location-Based Services

    15y Jack Marshall

    18% U.S. Smartphone Users Access Location-Based Se...

    Thirteen- to 34-year-olds account for over two-thirds of users. Read More...

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    Geo-Deals Battle Royale: Groupon vs. Facebook vs... Scvngr?
    Social

    Geo-Deals Battle Royale: Groupon vs. Facebook vs... Scvngr?

    15y Christopher Heine

    Geo-Deals Battle Royale: Groupon vs. Facebook vs.....

    Web and mobile players clash in the discounts space. Read More...

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    Foursquare Campaign Targets Gas Prices
    Media

    Foursquare Campaign Targets Gas Prices

    15y Christopher Heine

    Foursquare Campaign Targets Gas Prices

    Check-ins get $2 off at the pump. Read More

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    The 2nd Wave of Location-Based Services
    Media

    The 2nd Wave of Location-Based Services

    15y Jason Dempsey

    The 2nd Wave of Location-Based Services

    A look at promising new services from Facebook and other companies. Read More...

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    Reebok's Mobile Program Goes Geo-Social
    Media

    Reebok's Mobile Program Goes Geo-Social

    15y Christopher Heine

    Reebok's Mobile Program Goes Geo-Social

    Brand's first location-based foray offers Scvngr users $10 off shoe purchases. Read More...

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    Peugeot Launches Location-Based Mobile Ads in Europe
    Media

    Peugeot Launches Location-Based Mobile Ads in Europe

    15y Jack Marshall

    Peugeot Launches Location-Based Mobile Ads in Euro...

    Auto brand will use technology from Navteq to serve ads to users close to its dealerships. Read More...

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    Why QR Codes Matter Now
    Actionable Analysis

    Why QR Codes Matter Now

    15y Heidi Cohen

    Why QR Codes Matter Now

    10 ways to use QR codes in your marketing. Read More

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    Macy's 'Flower Show' Blossoms on HopStop, Foursquare
    Display Advertising

    Macy's 'Flower Show' Blossoms on HopStop, Foursquare

    15y Christopher Heine

    Macy's 'Flower Show' Blossoms on HopStop, Foursqua...

    Retailer purchases takeover ads for six markets while adding a dash of geo-social. Read More...

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