North American retailers can learn from their counterparts in Asia how best to localize technology for consumer groups' use patterns and the regional ...
View articleSince online growth has now surpassed in-store retail growth, online advertising is more critical than ever for back-to-school marketing. Read More...
View articleIf consumers expect to be able to shop and buy across devices, shouldn't we, as marketers, make it easier for them? Read More...
View articleWhat companies need is a way to create a personalized email experience as soon as the customer opens the email - not when it is sent. Read More...
View articleThe Hong Kong start-up aims to digitize in-store loyalty by providing local merchants with a simple platform to acquire, retain, and communicate with ...
View articleNetElixir shares the challenges and tips for online retailers to do search marketing in the country. Read More...
View articleLee Jeans digital manager for China, Angela Au-Yeung shares her experience in applying mobile marketing to support retail sales in this video clip. Re...
View articleMarketers in China have questioned if social media will replace email marketing. Read More...
View articleNew tools and apps make it possible for forward-thinking brand marketers to create a better shopping experience for consumers. Here are four ways. Rea...
View articleFive merchandizing tips everyone can use from a top online retailer. Read More...
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