Top 15 Countries by Web Usage and Properties, March 2006
When it comes to hours spent online, Israel, Finland, and South Korea hold the top ranks.
When it comes to hours spent online, Israel, Finland, and South Korea hold the top ranks.
The U.S. trails other nations in online engagement, according to data released by comScore Networks‘s new World Metrix panel.
The worldwide average number of hours spent online in the month of March was 31.3. The top 15 countries include Israel (57.5 hours), Finland (49.3 hours), South Korea (47.2 hours), and the Netherlands (43.5 hours). Each of the top countries are reported to have high broadband penetration.
| Average Monthly Online Hours per Unique Visitor by Country, March 2006 | |
|---|---|
| Country | Avg. Hours per Visitor March 2006 |
| Worldwide | 31.3 |
| Israel | 57.5 |
| Finland | 49.3 |
| South Korea | 47.2 |
| Netherlands | 43.5 |
| Taiwan | 43.2 |
| Sweden | 41.4 |
| Brazil | 41.2 |
| Hong Kong | 41.2 |
| Portugal | 39.8 |
| Canada | 38.4 |
| Germany | 37.2 |
| Denmark | 36.8 |
| France | 36.8 |
| Norway | 35.4 |
| Venezuela | 35.3 |
| Note: Visitors are 15 years old or older. | |
| Source: comScore World Metrix, 2006 | |
Many U.S.-based companies have a worldwide reach among the Web’s worldwide population of 694 million Internet users. MSN and other Microsoft sites received a total of 538.58 million unique visitors in March. Google (495.79 million), Yahoo (480.23 million), and eBay (269.70 million) ranked highest of the top 15 online properties worldwide.
| Top Worldwide Online Properties Among Visitors Age 15 or Older , March 2006 (000) | |
|---|---|
| Country | Unique Visitors |
| Worldwide Total | 694,260 |
| MSN-Microsoft Sites | 538,578 |
| Google Sites | 495,788 |
| Yahoo Sites | 480,228 |
| eBay | 269,690 |
| Time Warner Network | 241,525 |
| Amazon Sites | 154,640 |
| Wikipedia Sites | 131,949 |
| Ask Network | 127,377 |
| Adobe Sites | 115,774 |
| Lycos, Inc. | 109,394 |
| CNET Networks | 107,589 |
| Apple Computer, Inc. | 98,622 |
| Real.com Network | 78,104 |
| Monster Worldwide | 74,152 |
| Wanadoo Sites | 73,446 |
| Source: comScore World Metrix, 2006 | |
The World Metrix panel uses passively collected behavioral data from people in 171 countries, representing approximately 99 percent of the world’s online population.
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