Top 50 Advertisers by Media Value in June 2009
Rankings of the top 50 Internet advertisers by media value in June 2009
The top Internet advertisers by media value in June. The data are provided by TNS Media Intelligence.
| Top 50 Internet Advertisers by Media Value, June 2009 |
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|---|---|---|---|
| Position | Advertiser | Media Value ($000) |
Sector |
| 1 | Scottrade: online | 40,643.1 | Fin |
| 2 | TD Ameritrade Brokerage: consumer services | 27,899.7 | Fin |
| 3 | Sprint: wireless service | 27,890.9 | Tech |
| 4 | E-Trade Financial: online | 17,701.6 | Fin |
| 5 | E-Trade Financial: consumer services | 17,205.2 | Fin |
| 6 | Scottrade Stock Brokerage: consumer services | 14,821.7 | Fin |
| 7 | Nascar.com | 14,692.1 | M/E |
| 8 | Netflix | 13,640.6 | M/E |
| 9 | Verizon: wireless service | 13,153.3 | Tech |
| 10 | LowerMyBills.com | 12,306.7 | Fin |
| 11 | AT&T: wireless service | 11,387.3 | Tech |
| 12 | FreeScore.com | 10,325.2 | Fin |
| 13 | AstraZeneca: Seroquel XR | 8,711.0 | H/F |
| 14 | ShareBuilder.com | 8,590.2 | Fin |
| 15 | Classes USA Inc. | 8,160.2 | Edu |
| 16 | Classmates.com | 7,982.8 | M/E |
| 17 | Bank of America: consumer mortgage loan | 6,961.7 | Fin |
| 18 | T-Mobile: wireless service | 6,558.5 | Tech |
| 19 | Ad Council | 6,056.3 | Misc |
| 20 | Verizon FiOS: ISP/phone/TV | 5,404.8 | Tech |
| 21 | Amgen and Wyeth: Inside RA | 4,279.5 | H/F |
| 22 | Virgin Atlantic Airways Ltd. | 4,268.5 | T/H |
| 23 | Best Western International Inc. | 4,236.3 | T/H |
| 24 | University of Phoenix | 4,195.2 | Edu |
| 25 | Progressive Casualty Insurance Co. | 4,169.0 | Fin |
| 26 | Lilly USA: Cymbalta | 4,113.3 | H/F |
| 27 | Quicken Loans: consumer services | 4,094.9 | Fin |
| 28 | Colorado State University | 4,023.6 | Edu |
| 29 | Bing | 4,011.3 | M/E |
| 30 | Progressive Direct | 3,807.8 | Fin |
| 31 | Armor All | 3,801.3 | CPG |
| 32 | Superpages.com | 3,604.3 | M/E |
| 33 | MasterCard Bill Pay | 3,586.0 | Fin |
| 34 | NBC: “The Tonight Show With Conan O’Brien” | 3,538.3 | M/E |
| 35 | FRS | 3,505.2 | H/F |
| 36 | FindTheRightSchool | 3,442.2 | Edu |
| 37 | VacationsToGo.com | 3,300.6 | T/H |
| 38 | Travelers: auto insurance | 3,232.9 | Fin |
| 39 | The Children’s Hospital of Philadelphia | 3,191.5 | H/F |
| 40 | Genuardi’s | 3,168.8 | Ret |
| 41 | Progressive Direct: various insurance | 3,168.8 | Fin |
| 42 | E-Trade Mobile Pro | 3,160.2 | Fin |
| 43 | Microsoft: various software | 3,107.2 | Tech |
| 44 | Weight Watchers Online | 3,060.8 | H/F |
| 45 | University of Phoenix: online | 3,051.6 | Edu |
| 46 | Toyota Prius Hybrid: passenger auto | 3,009.5 | Auto |
| 47 | Constant Contact Inc. | 2,977.7 | Misc |
| 48 | American Coalition for Clean Coal Energy | 2,894.4 | Misc |
| 49 | Monopoly, Oklahoma Centennial Edition | 2,818.2 | CPG |
| 50 | Disneyland Resort | 2,786.7 | T/H |
| GRAND TOTAL | $385,699 | ||
| Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality | |||
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| View: Top 50 Internet Advertisers in May 2009 | |||
Methodology: The chart represents the value of display advertising in both standard and nonstandard ad formats using CPM-based methodology. Media expenditure estimates don’t always take into account special considerations, including publisher discounts, barter agreements, cosponsorship, affiliate relationships, and the like.
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