Top 50 Advertisers by Media Value in May, 2006
Top 50 Advertisers by Media Value in May, 2006
The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.
| Top 50 Internet Advertisers by Media Value, May 2006 |
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|---|---|---|---|
| Position | Advertiser | Media Value ($000) |
Sector |
| 1 | Vonage | 16,125 | Tech |
| 2 | Dollar Rent A Car | 11,812 | T/H |
| 3 | University of Phoenix Online | 10,289 | Edu |
| 4 | Netflix | 8,968 | M/E |
| 5 | Fidelity Investments | 8,818 | Fin |
| 6 | Monster | 8,731 | Class |
| 7 | Scottrade | 8,507 | Fin |
| 8 | Classmates.com | 8,201 | Misc |
| 9 | Forex Capital Markets (FXCM.com) | 7,527 | Fin |
| 10 | Ameritrade | 6,536 | Fin |
| 11 | Dell Dimension Computers | 5,939 | Tech |
| 12 | Verizon Wireless | 5,832 | Tech |
| 13 | Victoria’s Secret | 5,465 | Ret |
| 14 | Cingular Wireless | 5,397 | Tech |
| 15 | HomePages | 5,314 | Class |
| 16 | Dell VAR Computers | 5,297 | Tech |
| 17 | Discover Card | 5,041 | Fin |
| 18 | HP Printers | 4,978 | Tech |
| 19 | Thrifty Car Rental | 4,769 | T/H |
| 20 | NexTag Serivces | 4,484 | Misc |
| 21 | VacationsToGo.com | 4,445 | T/H |
| 22 | LendingTree | 4,409 | Fin |
| 23 | E*Trade Financial | 4,377 | Fin |
| 24 | Amazon.com | 4,284 | Ret |
| 25 | ProFlowers | 4,236 | Ret |
| 26 | Dice | 4,066 | Class |
| 27 | Charles Schwab | 3,687 | Fin |
| 28 | FreeCreditReport.com | 3,686 | Fin |
| 29 | Ameritrade Apex | 3,551 | Fin |
| 30 | Wal-Mart | 3,422 | Ret |
| 31 | Target.com | 3,421 | Ret |
| 32 | Hertz | 3,409 | T/H |
| 33 | ShareBuilder | 3,313 | Fin |
| 34 | T-Mobile Wireless | 3,308 | Tech |
| 35 | Bank of America | 3,226 | Fin |
| 36 | Jose Cuervo Tequila | 2,999 | Ret |
| 37 | Comstock | 2,991 | Misc |
| 38 | Mensfacts.com | 2,983 | M/E |
| 39 | PlanetOut.com | 2,966 | M/E |
| 40 | RealArcade Games | 2,901 | M/E |
| 41 | State Farm Insurance | 2,849 | Fin |
| 42 | HP VAR Computers | 2,753 | Tech |
| 43 | LowerMyBills.com | 2,722 | Fin |
| 44 | MLB.TV | 2,699 | M/E |
| 45 | eDiets.com | 2,633 | H/F |
| 46 | CyberTrader | 2,596 | Fin |
| 47 | Superpages.com | 2,588 | Ret |
| 48 | LoanWeb | 2,473 | Fin |
| 49 | 1-800-Flowers.com | 2,413 | Ret |
| 50 | Circuit City | 2,307 | Ret |
| GRAND TOTAL | $245,743 | ||
| Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality | |||
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| View: Top 50 Internet Advertisers in April, 2006 | |||
Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.
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