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View articleBurt's Bees' new campaign finds a home in customers' online calendars, which is uncharted territory for digital marketers. But will it be seen as help...
View articleThe brand’s Classics campaign also includes Instagram content featuring the brand’s founder, Burt Shavitz. Read More...
View articleIf ever there was a company ripe for a CGM spoof, it's gotta be Halliburton. This site looks legit, until you look more closely Read More...
View articleUpscale publishing site Salon.com onFriday said it would sponsor the next thirteen episodes of a televisionseries hosted by travel and food author and...
View articleQ&A with Tati Lindenberg, Global VP of Marketing at Dirt is Good (Unilever). Read More...
View articleA J.Crew storefront sign in New York City. From Ivy League Catalogs to Chapter 11… Read More...
View articleEurope’s Leading Agent for Freelance Copy Talent Opens American Division Read More...
View articleEurope’s Leading Agent for Freelance Copy Talent Opens American Division Read More...
View articleA quick guide to some of the most popular Amazon ad options: sponsored brands, product display ads, sponsored product ads -- and why to use them. Read...
View articleThe idea that everyone loves a clean environment has always driven Clorox's product sales. CMO Eric Reynolds discusses how he's applying the idea of c...
View articlePeople are more likely to support brands that share their values, so cause marketing can help the world and the brand's bottom line - as long as it's ...
View articleUnderstanding the value of a quality visual marketing strategy is essential for digital advertising success. Read More...
View articleFor the first time, ClickZ is at the Consumer Electronics Show, checking out the various innovations and reporting about the ones that matter most to ...
View articleThis past November, Pizza Hut, NYC & Company, Upworthy, and others made significant changes within their digital marketing departments by recruiti...
View articleSkip to past winners:2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 2013 Digital Hall of Fame Sam Decker, Co-founder and CEO, Ma...
View articleSoft drink and beer brands aren't exactly huge in the e-commerce space, but Coca-Cola, Bud Light and Mountain Dew demonstrate how important content is...
View articleThe study, which tracks the sale and purchase frequency of household products, found that home-grown products listed in all of the top five most frequ...
View articleReal-time marketing can help brands engage with their consumers, but it can be tricky to do well. Here are three companies that have gotten it right. ...
View articleAs virtual reality is featured at more industry events, more brands - such as Mountain Dew, with its virtual reality snowboarding experience - are wor...
View articleEvolve Media launches TotallyHer.com, a display ad-free native-only platform that is dedicated to content discovery. Read More...
View articleAs consumers become more and more fluent in the nuances of different social media platforms, brands are tasked to tailor their content marketing effor...
View articleThe TV-esque series "AdicolorTV" enables Adidas and Champs to tell a longer story than they could otherwise and it could also be the first series of i...
View articleThe sporting goods retailer is using a new social tool to help it jump into trending Twitter conversations before the moment fades. Read More...
View articleIt might come across as the flavor of the day, but storytelling as marketing inspiration and a course of content development action is here to stay. R...
View articleWhat makes your branded video worth watching? How can you create something that has marketing chops, both as a product of the Visual Web and a social ...
View articleGoogle AdX exec discusses how marketers are leveraging first-party and third-party data in the region, including the infrastructure available to suppo...
View articleThe #6SecondScience initiative calls on science and technology enthusiasts to "fit as much science as [they] can into 6 seconds." Read More...
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