Innovative Malibu campaign creates summer dialogue through mobile targeting
Acquisition

Innovative Malibu campaign creates summer dialogue through mobile targeting

12y Huw Jenkins

Innovative Malibu campaign creates summer dialogue...

Using a combination of Millennial Media’s data and video technologies, Malibu will be able to target men and women in the UK aged 18-34, across music ...

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How much do data brokers think your personal data is worth? (Infographic)
Insights

How much do data brokers think your personal data is worth? (Infographic)

12y Huw Jenkins

How much do data brokers think your personal data ...

We are walking, talking cookies preyed upon from an estranged yet visually familiar internet stock exchange that mysteriously haunts our every online ...

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Twitter records £86m loss despite user growth
Disruptive MarTech

Twitter records £86m loss despite user growth

12y Huw Jenkins

Twitter records £86m loss despite user growth

A large surface area doesn’t seem to be speeding up Twitter’s digestion of profits – as their latest set of financial results record an £86m loss, yet...

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4 of July's best social campaigns
Acquisition

4 of July's best social campaigns

12y Huw Jenkins

4 of July's best social campaigns

Brands must buzz like bees on social media to be seen and heard, many campaigns have infiltrated popular social tools this month - here are some of th...

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How to sculpt tweets for maximum engagement (Infographic)
Insights

How to sculpt tweets for maximum engagement (Infographic)

12y Huw Jenkins

How to sculpt tweets for maximum engagement (Infog...

Take a look at this great infographic from The Media Octopus to find out how to carve the most engaging tweet out of 140 characters. Read More...

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Unlock movies with Grolsch's bluetooth beacon bottle caps
Acquisition

Unlock movies with Grolsch's bluetooth beacon bottle caps

12y Huw Jenkins

Unlock movies with Grolsch's bluetooth beacon bott...

The ‘Movie Unlocker’ – designed by Russian app developer Heads and Hands – integrates a bluetooth beacon in the bottle cap which activates when tapped...

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Shark attack in North London!
Acquisition

Shark attack in North London!

12y Huw Jenkins

Shark attack in North London!

Fortunately for the shoppers and staff at the fishmongers, this wasn’t a real shark – but a stunt dreamed up by special effects producers at Syfy to c...

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Motorola revamps market (and itself) with stick-on RFID tattoo
Disruptive MarTech

Motorola revamps market (and itself) with stick-on RFID tattoo

12y Huw Jenkins

Motorola revamps market (and itself) with stick-on...

Forgotten your password again? NO FEAR - Motorola has developed an "eSkin tattoo" that can unlock your phone with the swipe of a wrist. Read More...

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Merry summer: Why online retailers should prepare for Christmas
Insights

Merry summer: Why online retailers should prepare for Christmas

12y Huw Jenkins

Merry summer: Why online retailers should prepare ...

The sun’s out, but it’s not so long until the season is gobbled up under a snow drift and sleigh bells ring once again. Online retailers should pay at...

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Hotels seek brides for business on Pinterest
Disruptive MarTech

Hotels seek brides for business on Pinterest

12y Huw Jenkins

Hotels seek brides for business on Pinterest

Pinterest – a tool basically dominated by bridezillas harpooning ambitious blueprints onto digital mood-boards – is being used by hotels to track dow...

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Mail Online ad revenue rockets 46%
Insights

Mail Online ad revenue rockets 46%

12y Huw Jenkins

Mail Online ad revenue rockets 46%

The infuriatingly addictive Mail Online has seen its ad revenues climb 43% - propping up the groups' fledgling print additions which felt a 5% slip in...

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The era of data-driven marketing (Infographic)
Insights

The era of data-driven marketing (Infographic)

12y Huw Jenkins

The era of data-driven marketing (Infographic)

This infographic from Econsultancy - in association with Lynchpin - found that there is an analytics skills gap which is getting in the way of success...

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Celebrating the Commonwealth: The best creative campaigns
Acquisition

Celebrating the Commonwealth: The best creative campaigns

12y Huw Jenkins

Celebrating the Commonwealth: The best creative ca...

To celebrate the opening of the much anticipated Glasgow 2014 Commonwealth Games we've taken a look at some of the best creative output from across t...

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Sunlight-activated digital coupon to promote sunscreen
Acquisition

Sunlight-activated digital coupon to promote sunscreen

12y Huw Jenkins

Sunlight-activated digital coupon to promote sunsc...

Zealios is to launch an online app - that heats up when the sun’s out – activating a digital discount coupon for its range of products. Read More...

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Brands react to Prince George's first birthday
Acquisition

Brands react to Prince George's first birthday

12y Huw Jenkins

Brands react to Prince George's first birthday

A nation celebrates the first birthday of its future monarch - so naturally brands want in on the action. Read More...

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European cross-border e-commerce worth £90bn by 2018
Insights

European cross-border e-commerce worth £90bn by 2018

12y Huw Jenkins

European cross-border e-commerce worth £90bn by 20...

As digital commerce continues to capture consumer activity, cross-border demand continues to soar across Europe. Read More...

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How do fashion brands socially interact?
Disruptive MarTech

How do fashion brands socially interact?

12y Huw Jenkins

How do fashion brands socially interact?

Fashion is all about being seen and being heard – and in today’s world, social media is a global-sized champagne reception darling. Read More...

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Global Facebook ad spend up by 50%
Insights

Global Facebook ad spend up by 50%

12y Huw Jenkins

Global Facebook ad spend up by 50%

Quarterly spend on Facebook advertising increased 51% year-on-year (YOY) in Q2 2014 according to the latest data from Kenshoo. Read More...

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7 email metrics you should be tracking (Infographic)
Insights

7 email metrics you should be tracking (Infographic)

12y Huw Jenkins

7 email metrics you should be tracking (Infographi...

Take a look at this infographic from The Data Octopus, mapping out the seven key metrics you should be tracking to get the most success from the chann...

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Job of the week: Digital Marketing Executive
Media

Job of the week: Digital Marketing Executive

12y Huw Jenkins

Job of the week: Digital Marketing Executive

Contentive, a leading digital and marketing agency and the publisher of .rising, seeks an outstanding Digital Marketing Executive with 3-5 years’ expe...

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Google revenue soars thanks to ads
Headline News

Google revenue soars thanks to ads

12y Huw Jenkins

Google revenue soars thanks to ads

Revenue climbed to £9.4bn with a 6% increase in profits to £1.9bn, according to the firms earnings report. Read More...

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iOS dominates UK mobile commerce
Insights

iOS dominates UK mobile commerce

12y Huw Jenkins

iOS dominates UK mobile commerce

The survey of 1,000 UK adults who own smartphones and tablets reveals that 66% of iPhone users are making purchases via mobile sites at least once a m...

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Jobs board urges digital industry to hire more graduates to satisfy 'soaring' demand
Insights

Jobs board urges digital industry to hire more graduates to satisfy 'soarin...

12y Huw Jenkins

Jobs board urges digital industry to hire more gra...

Bubble Jobs reported a 22% increase in junior/graduate-level candidates signing up to the site in Q2 compared with the same period last year. Read Mor...

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Google dominates global ad revenue shares as Yahoo plummets
Insights

Google dominates global ad revenue shares as Yahoo plummets

12y Huw Jenkins

Google dominates global ad revenue shares as Yahoo...

The global digital ad market has been ranked according to the amount of dollars invested by digital advertisers worldwide, putting Google on top of th...

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Are you happier without Facebook? 18,000 slam door on tool for 99 days in counter-experiment
Acquisition

Are you happier without Facebook? 18,000 slam door on tool for 99 days in c...

12y Huw Jenkins

Are you happier without Facebook? 18,000 slam door...

In response to Facebook's creepy mood experiment involving some 700,000 unwitting users, a new initiative has launched an experiment of its own -- det...

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Millennials demand constant and seamless brand interaction
Insights

Millennials demand constant and seamless brand interaction

12y Huw Jenkins

Millennials demand constant and seamless brand int...

The “always on” and connected Millennial demands and expects unremitting access to brands through whatever channel they elect, according to research f...

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Does your mobile make you spend? (Infographic)
Headline News

Does your mobile make you spend? (Infographic)

12y Huw Jenkins

Does your mobile make you spend? (Infographic)

The advent of technology is constantly pulling consumers down a more convenient pathway, letting us shop from the comfort of our own bed sheets, or th...

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