CAUCE (Coalition Against Unsolicited Commercial E-mail) issued a statement saying that opponents of spam are facing a potentially disastrous legal dev...
View articleIn its first effort for new client Perrier, OgilvyOne launched an online campaign promoting Perrier's status as the "official bubble" of the French Op...
View articleDoubleClick Inc. in New York City said that its DART solution will provide ad serving and reporting for IDG.net , an international network of technolo...
View articleSan Francisco-based Andromedia Inc. said it has formed Andromedia Europe Ltd., a wholly owned subsidiary that will market and sell ARIA, the company's...
View articleThe Carmel (CA) Group's "Convergence Investor" newsletter projects that consumer market Web advertising will be a $17.3billion business in 2007. Read ...
View articleiXL -Los Angeles, formerly called BoxTop/iXL, has acquired Digital Planet and Spin Cycle. Read More...
View articleSan Francisco-based Flycast Communications Corp. named a former CEO-North America for both Information Resources Inc. (IRI) and the A.C. Nielsen Co. a...
View articleScott Mednick, the founder, chairman and CEO of THINK New Ideas in New York City, has officially decided to leave his creation to pursue long-standing...
View articleThe Quigley Corp. in Doylestown, PA said it entered a marketing partnership with Yahoo! Inc. for an advertising program to launch world-wide sales of ...
View articleApproximately 44 million U.S. adults--23% of the adultpopulation--currently use the Internet, according to the Spring 1998 CyberStats reportfrom Media...
View articleBudget Rent a Car Corp. , based in Lisle, IL, a subsidiary of Budget Group Inc., said it plans to seek a new advertising agency for what is expected t...
View articleInterVU Inc. in San Diego named Jill M. Galvez as vice president of sales for its InterVU Network . Read More...
View articleThe Newspaper Association of America (NAA) praised the passage in the House of Representatives of legislation providing federalprotection for newspape...
View articleLinkShare Corp. in New York City, whichhosts a network of e-commerce sites, has developed a hybrid pricing option forits affiliates program. Read More...
View articleOnline newspaper classified ad network Classified Ventures added Central Newspapers Inc., Gannett Co. Inc. and The McClatchy Co. as affiliates. Read M...
View articleClassifieds2000 in Sunnyvale, CAsigned agreements to provide classified ad content and search technology toInfoBeat, Quote.com Inc. and Microsoft Comp...
View articleNew York City-based Agency.com in New York said that it hasacquired the shares of Online Magic that it did notalready own. Financial terms were not di...
View articleCNET Inc. signed a three-year strategic partnership with iName , a provider of e-mail technology and solutions. Read More...
View articleInteractive ad sales firm CLIQNOW! has added Associated Press to its portfolio of represented Web sites. Read More...
View articleOnline advertising network 24/7 Media could move to file for an initial public offering as early as next month, the Silicon Alley Reporter quotedsourc...
View articlePivot Rules Inc. in New York City has retained Kaufman Patricof Enterprises Inc. (KPE) toproduce and develop the Web site for its planned Internet sto...
View articleWall Street Sports LLC , which operates an online sports stock market simulation, signed an agreement to be a partner with SportsLine USA Inc., the In...
View articleWayne Mitchell, one of the principal architects of Bell Atlantic's onlineyellow pages directory BigYellow, was named to the newly created position ofv...
View articleLess than one month after celebrating its second anniversary, ad-backed e-mailfirm Juno Online Services in New York City saidit signed up its five mil...
View articleInternet Shopping Network in Sunnyvale, CA,named i-traffic inc. in New York City as itsagency of record for online advertising, alliances and customer...
View articleNetRatings' Online Observer report liststhe top 10 ad banners viewed for the week of May 10 as follows: Read More...
View articleAdKnowledge said new statistics for themonth of April show a more than 100%increase since the beginning of the year in the use of rich media as a form...
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