Creepy Creative - Does It Work?
Media

Creepy Creative - Does It Work?

14y Tessa Wegert

Creepy Creative - Does It Work?

Non-profit and public service programs often have to work hard to generate enthusiasm - so sometimes they have to get a little weird. Read More...

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Where to Begin With Integrated Marketing for Small Business Owners
Marketing

Where to Begin With Integrated Marketing for Small Business Owners

14y Liana Evans

Where to Begin With Integrated Marketing for Small...

How to begin and implement different online marketing channels in the most time- and resource-efficient ways. Read More...

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Enter the Dragon - the Marketing Exodus of 2012?
Marketing

Enter the Dragon - the Marketing Exodus of 2012?

14y Jake Langwith

Enter the Dragon - the Marketing Exodus of 2012?

Digital marketing talent from the U.K. and United States is jetting off to long-haul destinations. Read More...

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The 2012 Inbox: Mobile's Impact - Reloaded
Email

The 2012 Inbox: Mobile's Impact - Reloaded

14y Derek Harding

The 2012 Inbox: Mobile's Impact - Reloaded

A look back at predictions of mobile's impact on the inbox from 2010 to see how they fared. Read More...

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Constant Contact Purchases CardStar, Moves Into Mobile
Email

Constant Contact Purchases CardStar, Moves Into Mobile

14y Christopher Heine

Constant Contact Purchases CardStar, Moves Into Mo...

Longtime SMB marketing services provider continues to diversify. Read More...

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Social Shopping Will Steer Companies to Rethink Digital Footprint [Video]
Asia

Social Shopping Will Steer Companies to Rethink Digital Footprint [Video]

14y Brandon Cheung

Social Shopping Will Steer Companies to Rethink Di...

A key trend for 2012: Social, shopping and a company's digital footprint will integrate into one space. Read More...

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Tablet Visitors Spent 54% More Than Smartphone Visitors in 2011
Audience

Tablet Visitors Spent 54% More Than Smartphone Visitors in 2011

14y Anna Maria Virzi

Tablet Visitors Spent 54% More Than Smartphone Vis...

On e-commerce sites, purchases on a tablet averaged $123, an Adobe study found. Read More...

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The Importance of Data Lifecycles for Chinese Websites
Analytics

The Importance of Data Lifecycles for Chinese Websites

14y Gordon Choi

The Importance of Data Lifecycles for Chinese Webs...

Baidu has the data that really matters in China that should be shared back to all Chinese webmasters and advertisers. However, this is not happening. ...

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Kantar Media Acquires Social Media Consultancy in China
Asia

Kantar Media Acquires Social Media Consultancy in China

14y Adaline Lau

Kantar Media Acquires Social Media Consultancy in ...

CIC's clients include Nike, Dell, and Intel. Read More...

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Amex's Digital Wallet Goes to China
Media

Amex's Digital Wallet Goes to China

14y Christopher Heine

Amex's Digital Wallet Goes to China

The move builds on credit giant's plays with mobile apps like Foursquare, Seamless, and Scvngr. Read More...

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Report: 31% of Display Ads Go Unseen
Data insights

Report: 31% of Display Ads Go Unseen

14y Christopher Heine

Report: 31% of Display Ads Go Unseen

ComScore study gives more favorable outlook for geo-targeting. Read More...

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Publicis Bolsters Digital in France With Mediagong
Marketing

Publicis Bolsters Digital in France With Mediagong

14y Kate Kaye

Publicis Bolsters Digital in France With Mediagong

Indie acquisition should help Publicis hit its digital revenue target. Read More...

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Ad Industry Thanks Jerry Yang for Yahoo
Media

Ad Industry Thanks Jerry Yang for Yahoo

14y Zachary Rodgers

Ad Industry Thanks Jerry Yang for Yahoo

As investors cry "good riddance," marketers recall Yahoo founder's contribution. Read More...

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48 Items That Technology Will Replace This Decade
Marketing

48 Items That Technology Will Replace This Decade

14y Erik Qualman

48 Items That Technology Will Replace This Decade

Predictions: These changes stand to affect the future of media, marketing, and commerce. Read More...

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Engagement of Your Most Valuable Customers
Media

Engagement of Your Most Valuable Customers

14y Paul Schoknecht

Engagement of Your Most Valuable Customers

What is your priority: the mobile web or an app? New research may change your approach. Read More...

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Facebook Social Commerce Gets Game With Points, Loyalty, and Rewards
Financial Services

Facebook Social Commerce Gets Game With Points, Loyalty, and Rewards

14y Janice Diner

Facebook Social Commerce Gets Game With Points, Lo...

How three companies are integrating social into every aspect of the shopping process through innovative Facebook apps. Read More...

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Wash, Rinse, and Repeat - No Two Media Plans Should Be the Same
Data insights

Wash, Rinse, and Repeat - No Two Media Plans Should Be the Same

14y Amy Manus

Wash, Rinse, and Repeat - No Two Media Plans Shoul...

You must build a foundation of true insights about your consumers to understand what will create a response and what you want that response to be. Rea...

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How Bounces Affect a Subscriber's Status
Email

How Bounces Affect a Subscriber's Status

14y Dennis Dayman

How Bounces Affect a Subscriber's Status

Looking at email bounces from an ISP's perspective. Part four in a four-part series. Read More...

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Translating 'Lorem Ipsum': This Site Is in Trouble
Marketing

Translating 'Lorem Ipsum': This Site Is in Trouble

14y Brian Massey

Translating 'Lorem Ipsum': This Site Is in Trouble

If you want a sign that your conversion rate and budget are in trouble well before your site has launched, keep an eye out for "Loren Ipsum" design. R...

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Spam Out!
Asia

Spam Out!

14y Mandeep Grover

Spam Out!

Running a successful email marketing campaign requires planning and a strong understanding of your customer's needs. Consider these five ways. Read Mo...

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Google Ad Sales Vet Joins Twitter
Marketing

Google Ad Sales Vet Joins Twitter

14y Kate Kaye

Google Ad Sales Vet Joins Twitter

Rob Goulding becomes Twitter's national inside sales manager. Read More...

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Facebook Overtakes Orkut for No. 1 in Brazil
Audience

Facebook Overtakes Orkut for No. 1 in Brazil

14y Christopher Heine

Facebook Overtakes Orkut for No. 1 in Brazil

2011 was a huge growth year for Facebook in the South American nation. Read More...

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Google Will Use Homepage to Protest SOPA/PIPA Bills
Data insights

Google Will Use Homepage to Protest SOPA/PIPA Bills

14y Zachary Rodgers

Google Will Use Homepage to Protest SOPA/PIPA Bill...

Also on Wednesday, Wikipedia and Redditt will go dark to protest anti-piracy legislation. Read More...

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Ron Paul Super PAC Spent Over $2.5 Million Online
Marketing

Ron Paul Super PAC Spent Over $2.5 Million Online

14y Kate Kaye

Ron Paul Super PAC Spent Over $2.5 Million Online

Endorse Liberty spent 98 percent of its budget online so far. Read More...

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Facebook Is Key As Doritos Reprises 'Crash The Super Bowl'
Social

Facebook Is Key As Doritos Reprises 'Crash The Super Bowl'

14y Christopher Heine

Facebook Is Key As Doritos Reprises 'Crash The Sup...

Contest will decide the brand's commercial creative for the big game. Read More...

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Walmart Taps Neil Ashe to Lead E-Commerce Globally
Ecommerce

Walmart Taps Neil Ashe to Lead E-Commerce Globally

14y ClickZ News Staff

Walmart Taps Neil Ashe to Lead E-Commerce Globally

Former prez of CBS Interactive will help retailer build its online business. Read More...

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Facebook IPO Set for May
Social

Facebook IPO Set for May

14y Shaun Nichols

Facebook IPO Set for May

ATD reports the company is closing on a date for its public offering. Read More...

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