TLD Land Grab to Begin on Thursday
Marketing

TLD Land Grab to Begin on Thursday

14y Susan Kuchinskas

TLD Land Grab to Begin on Thursday

What the ANA has dubbed a "reckless plan" is about to begin. Read More...

View article
Mobile Drives More Search Ad Clicks
Ad Industry Metrics

Mobile Drives More Search Ad Clicks

14y ClickZ Stats Staff

Mobile Drives More Search Ad Clicks

Marin Software reported 10 percent of search ad clicks in Q4 2011 came from mobile and tablet devices. Read More...

View article
How Search Engines Work
Search

How Search Engines Work

14y Mike Grehan

How Search Engines Work

Download this PDF, which covers the basics of the science of information retrieval on the web. Read More...

View article
2012 Campaign Video: Newt Gingrich
Marketing

2012 Campaign Video: Newt Gingrich

14y Kate Kaye

2012 Campaign Video: Newt Gingrich

Produced videos from the Newt Gingrich 2012 campaign. Read More...

View article
JWT Poaches CP+B's Jeff Benjamin, Goodby's Mike Geiger
Agency Spotlight

JWT Poaches CP+B's Jeff Benjamin, Goodby's Mike Geiger

14y Zachary Rodgers

JWT Poaches CP+B's Jeff Benjamin, Goodby's Mike Ge...

Both are heavy hitters in digital creative. Read More...

View article
Dolce & Gabbana Photo Ban Triggers Social Uproar in Hong Kong
Social

Dolce & Gabbana Photo Ban Triggers Social Uproar in Hong Kong

14y Adaline Lau

Dolce & Gabbana Photo Ban Triggers Social Uproar i...

Protests intensify, but luxury brand does not immediately respond. Read More...

View article
GetGlue Raises $12M
Marketing

GetGlue Raises $12M

14y Lisa Lacy

GetGlue Raises $12M

Social TV startup has also updated its iPhone app and website. Read More

View article
2012 Campaign Video: Mitt Romney (2012)
Marketing

2012 Campaign Video: Mitt Romney (2012)

14y Kate Kaye

2012 Campaign Video: Mitt Romney (2012)

The latest produced videos from the Mitt Romney campaign (2012) Read More...

View article
Yahoo to Sell Political Ads Through Cox Digital
Marketing

Yahoo to Sell Political Ads Through Cox Digital

14y Kate Kaye

Yahoo to Sell Political Ads Through Cox Digital

Yahoo has placed less and less emphasis on in-house political ad sales. Read More...

View article
HTML5 - Is It Worth the Effort?
Search

HTML5 - Is It Worth the Effort?

14y Crispin Sheridan

HTML5 - Is It Worth the Effort?

A look at the key benefits of HTML5 and what types of sites can gain the most from it. Read More...

View article
Mapping the Future of Media Buying
Data insights

Mapping the Future of Media Buying

14y Rob Graham

Mapping the Future of Media Buying

How to strengthen the existing media buying models over the next few years to assure that better targeting takes place automatically. Read More...

View article
Customer (Dis)Service and the New Marketing
Social

Customer (Dis)Service and the New Marketing

14y Dave Evans

Customer (Dis)Service and the New Marketing

Are you preparing your social customer care team for their future role as brand advocates? Read More...

View article
The Real Value of Lifetime Value
Marketing

The Real Value of Lifetime Value

14y Robin Neifield

The Real Value of Lifetime Value

You need to know what an average customer and a good customer are worth to your business in order to find, secure, retain, defend, and grow your custo...

View article
How to Measure Your Email Channel's Value
Email

How to Measure Your Email Channel's Value

14y Mike Hotz

How to Measure Your Email Channel's Value

Developing a method to measure success is the key to demonstrating the true value email has in your organization. Read More...

View article
Search Marketing in 2012
Asia

Search Marketing in 2012

14y Prabhvir Sahmey

Search Marketing in 2012

Consider these six tips for search marketing in the new year. Read More...

View article
2012 Trends: Social Analytics and Optimizing Video Ads [Video]
Analytics

2012 Trends: Social Analytics and Optimizing Video Ads [Video]

14y Joe Nguyen

2012 Trends: Social Analytics and Optimizing Video...

More TV ad dollars will shift to optimizing video ads online. Read More...

View article
Facebook Begins News Feed Ads Rollout
Social

Facebook Begins News Feed Ads Rollout

14y Christopher Heine

Facebook Begins News Feed Ads Rollout

Promos are labeled as "Featured" to the user. Read More...

View article
Intel Buys Big Twitter Ads to Push CES Presence
Social

Intel Buys Big Twitter Ads to Push CES Presence

14y Christopher Heine

Intel Buys Big Twitter Ads to Push CES Presence

Promoted Trend and Promoted Tweet purchases underscore the show's increasing importance. Read More...

View article
Hyundai Xbox Game Incorporates Kinect Gestures
Automotive

Hyundai Xbox Game Incorporates Kinect Gestures

14y Susan Kuchinskas

Hyundai Xbox Game Incorporates Kinect Gestures

An earlier Hyundai/Xbox campaign scored impressive results. Read More...

View article
Twitter Seeks Political Sales Execs in Washington, D.C.
Marketing

Twitter Seeks Political Sales Execs in Washington, D.C.

14y Kate Kaye

Twitter Seeks Political Sales Execs in Washington,...

Hires will develop Twitter's business with political advertisers and agencies. Read More...

View article
Applebee's: Facebook Bested Other Digital Ads
Social

Applebee's: Facebook Bested Other Digital Ads

14y Christopher Heine

Applebee's: Facebook Bested Other Digital Ads

Restaurant brand added 70,000 fans/likes last week. Read More...

View article
Obama Ad Trend Emerges in New Hampshire
Marketing

Obama Ad Trend Emerges in New Hampshire

14y Kate Kaye

Obama Ad Trend Emerges in New Hampshire

Just as it did in Iowa, his campaign buys homepage of top newspaper site in conjunction with today's primary. Read More...

View article
BBC: Google Accepted Ads for Illegal Products
Marketing

BBC: Google Accepted Ads for Illegal Products

14y Rosalie Marshall

BBC: Google Accepted Ads for Illegal Products

Ads pitched London 2012 Olympic tickets and fake ID cards. Read More...

View article
Yahoo's Right Media Gets a New Boss
Display Advertising

Yahoo's Right Media Gets a New Boss

14y Zachary Rodgers

Yahoo's Right Media Gets a New Boss

Brian Silver is named VP, ad platforms in the Americas. Read More...

View article
What Advertisers Should Know About Video in 2012
Media

What Advertisers Should Know About Video in 2012

14y Hollis Thomases

What Advertisers Should Know About Video in 2012

As digital video heats up, here's what media planners should expect to be talking about. Read More...

View article
The Future Is Free*
Social

The Future Is Free*

14y Andy Chang

The Future Is Free*

Gift marketing can be a powerful promotion tool enhanced by social media. Here are three tips for marketers. Read More...

View article
10 Email Marketing Tips to Spruce up Your Welcome Messages in 2012
Advanced Email Marketing

10 Email Marketing Tips to Spruce up Your Welcome Messages in 2012

14y Tal Nathan

10 Email Marketing Tips to Spruce up Your Welcome ...

First impressions mean everything, so make sure you provide your new customers with a proper introduction to your brand. Read More...

View article
1 326 327 328 329 330 1,669