European court orders Google to remove links
Headline News

European court orders Google to remove links

12y Leighann Morris

European court orders Google to remove links

The European Court of Justice has ruled that Google can be required to delete links to public records even when the records themselves are allowed to ...

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Instagram ads filtering out promising early results
Disruptive MarTech

Instagram ads filtering out promising early results

12y Leighann Morris

Instagram ads filtering out promising early result...

Instagram ads, just six months old and limited to a select group of 15 brands, are already showing promising results, according to exclusive data. Rea...

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Thinking of spending your ad budget on a celebrity? It'll make no difference, says report
Insights

Thinking of spending your ad budget on a celebrity? It'll make no differenc...

12y Leighann Morris

Thinking of spending your ad budget on a celebrity...

Don't waste your entire advertising budget on a celebrity (Z list right up to A list). According to Unruly's latest study, it's probably a waste of mo...

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AOL buys online marketer tool Convertro for nearly $100m
Disruptive MarTech

AOL buys online marketer tool Convertro for nearly $100m

12y Leighann Morris

AOL buys online marketer tool Convertro for nearly...

AOL is continuing its quest to become one of the internet's leading advertising platforms by reaching a deal to buy Convertro, a digital advertising f...

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What can Morrisons learn from the Angel of the North fiasco? Prioritise digital, leave art alone
Insights

What can Morrisons learn from the Angel of the North fiasco? Prioritise dig...

12y Leighann Morris

What can Morrisons learn from the Angel of the Nor...

Do Morrisons need to scrap outdoor advertising and get digital to keep up with their counterparts, or is this actually a really clever digital strateg...

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Is an account annoying you on Twitter? Mute it
Disruptive MarTech

Is an account annoying you on Twitter? Mute it

12y Leighann Morris

Is an account annoying you on Twitter? Mute it

Twitter is trialling a feature in its mobile apps that allows users to mute accounts that are becoming irritating. Read More...

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Which social media platforms do young people value the most?
Media

Which social media platforms do young people value the most?

12y Leighann Morris

Which social media platforms do young people value...

According to a survey of 1,544 UK 16-to-24 year olds by Voxburner, 53% of those asked said they 'love' YouTube. Find out how Instagram and other socia...

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Twitter shares dive as growth slows
Headline News

Twitter shares dive as growth slows

12y Leighann Morris

Twitter shares dive as growth slows

Shares in Twitter dropped to their lowest levels since the company's stock market flotation this week, as it reported slower than expected user growth...

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New: Facebook's bespoke in-app advertising network
Disruptive MarTech

New: Facebook's bespoke in-app advertising network

12y Leighann Morris

New: Facebook's bespoke in-app advertising network

Facebook has unveiled a mobile advertising network letting advertisers target users on apps based on the information they have shared with the social ...

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4G users ‘more likely to shop from their smartphone’
Disruptive MarTech

4G users ‘more likely to shop from their smartphone’

12y Leighann Morris

4G users ‘more likely to shop from their smartphon...

Over two thirds (68%) of 4G users feel that faster access to the internet encourages them to make more purchases from their smartphone, according to r...

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The landscape of social login (Infographic)
Insights

The landscape of social login (Infographic)

12y Leighann Morris

The landscape of social login (Infographic)

Figures regarding the landscape of social logins reveal that Facebook is the most popular network for people using their social media profiles to logi...

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Digital dominating British advertising: UK Expenditure report breakdown
Insights

Digital dominating British advertising: UK Expenditure report breakdown

12y Leighann Morris

Digital dominating British advertising: UK Expendi...

According to data just published by the Advertising Association, mobile advertising is beginning to dominate UK ad spend. We've got the report breakdo...

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Display ad clickers ‘conduct more organic searches’, study finds
Insights

Display ad clickers ‘conduct more organic searches’, study finds

12y Leighann Morris

Display ad clickers ‘conduct more organic searches...

A study from Criteo that explores the development of performance display found that, on average, 65% of consumers recruited through performance displa...

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Has Google+ failed?
Disruptive MarTech

Has Google+ failed?

12y Leighann Morris

Has Google+ failed?

According to a report, Google+ will no longer be considered a product but a platform, essentially ending its competition with social networks like Fac...

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This week's most shared ad: #NeymarJRvBlock by Castrol
Video

This week's most shared ad: #NeymarJRvBlock by Castrol

12y Leighann Morris

This week's most shared ad: #NeymarJRvBlock by Cas...

Dominating the most shares online this week is 'footkhana': our new favourite video ad by Castrol. Read More...

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Facebook's quarterly profit: The breakdown
Insights

Facebook's quarterly profit: The breakdown

12y Leighann Morris

Facebook's quarterly profit: The breakdown

Facebook has reported a $2.5bn (£1.5bn) revenue in the first quarter of 2014. We break down the figures that reveal a significant increase in mobile a...

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The #MyNYPD social media campaign has failed spectacularly
Insights

The #MyNYPD social media campaign has failed spectacularly

12y Leighann Morris

The #MyNYPD social media campaign has failed spect...

The NYPD have instigated a social media campaign that was doomed from the beginning. The #MyNYPD hashtag, meant to catalyse a stream of pictures of th...

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Who are the UK's most trusted brands?
Events & Awards

Who are the UK's most trusted brands?

12y Leighann Morris

Who are the UK's most trusted brands?

A useful list of the UK's most trusted brands, voted for by British consumers. Learn from them! Read More...

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What does that 'Lets Get Social' video actually mean?
Insights

What does that 'Lets Get Social' video actually mean?

12y Leighann Morris

What does that 'Lets Get Social' video actually me...

"Lets Get Social 2014", a social media themed song and performance by Mary McCoy, has gone viral. Many people on the internet are saying it's the wors...

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The results of this Tinder experiment may put you off smoking
Insights

The results of this Tinder experiment may put you off smoking

12y Leighann Morris

The results of this Tinder experiment may put you ...

Do you think smoking makes you attractive to the opposite sex? Do you imagine that you look like Anna Karina, all sultry eyed and sexy whilst holding ...

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Veet can relax now that everyone is angry at Dove
Insights

Veet can relax now that everyone is angry at Dove

12y Leighann Morris

Veet can relax now that everyone is angry at Dove

Is Dove’s miracle self-esteem patch the most patronising campaign of 2014? We weigh in on the questionable new ‘real beauty’ campaign described as "th...

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Would you crowd source your wedding?
Acquisition

Would you crowd source your wedding?

12y Leighann Morris

Would you crowd source your wedding?

Did you spend your childhood dreaming about your wedding, drawing out every meticulous detail of your dress whilst thinking longingly about your futur...

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Gatwick airport gets arty for our new favourite campaign: #xraycollection
Acquisition

Gatwick airport gets arty for our new favourite campaign: #xraycollection

12y Leighann Morris

Gatwick airport gets arty for our new favourite ca...

New campaign uses x-ray scanners at Gatwick airport in a creative way to engage social media users Read More...

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5 ad campaigns that went totally wrong
Headline News

5 ad campaigns that went totally wrong

12y Leighann Morris

5 ad campaigns that went totally wrong

In the wake of this week’s Veet fiasco, we take a look at five advertising campaigns deemed controversial enough to be scrapped altogether. We would l...

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Hairy Controversy: Veet pulls ad after backlash of complaints
Acquisition

Hairy Controversy: Veet pulls ad after backlash of complaints

12y Leighann Morris

Hairy Controversy: Veet pulls ad after backlash of...

Feminists everywhere rejoice as Veet pulls controversial "sexist" ad which depicted a hairy man being magically transformed into a hairless babe - tha...

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Does Twitter make TV better?
Insights

Does Twitter make TV better?

12y Leighann Morris

Does Twitter make TV better?

Think people on their smartphones are distracted when watching TV? Think again. Media scientist Deb Roy has told audiences at the MIPTV conference in ...

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Grannies fly with "Vodafone Firsts"
Video

Grannies fly with "Vodafone Firsts"

12y Leighann Morris

Grannies fly with "Vodafone Firsts"

Our hearts melted watching Nannas on a Plane, the first in a series of Vodafone Firsts, a campaign that aims to “inspire people to do something remark...

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